What's up? My name is Calvin Corelli.
I am the founder and CEO of Simplero, and I wanna talk to you about coaches not making enough money.
It's something that I don't like to see.
I like to see it when coaches make a lot of money and make a lot of
results, make a lot of value
for their clients. That's how it should be.
You deliver insane, exceptional value and you get paid insanely well as a coach.
So what happens when coaches aren't making enough money?
Well, number 1 is they're charging too little.
I have another video where I talk about how to price as a coach, but you need to basically
charge a fair,
proportion to the return that you generate for your clients, the return on investment, what is it the result worth to
them, and taking into account the cost of inaction. So it's ROI, return on investment, and COI,
cost of inaction. So if they don't hire you,
what is it gonna cost them them in lost time and resources or
opportunity cost and that they didn't get the result that you helped them get. Alright?
So you gotta charge a fair value,
in order to make good money. Yeah. Number 1. Number 2, you gotta have a scalable offer.
A lot of coaches are doing way too much 1 on 1 and it doesn't scale.
Yes. You can raise your prices for 1 on 1, but there's a limit to that. It doesn't
scale. So you wanna make sure that you're doing group coaching
that it a format that's scalable.
It's very, very valuable for your clients. It's very valuable for you, and it scales very well.
So you gotta figure out how to do a group coaching,
format container. I have another video where I talk about that.
Then there is doing too much work.
You may have a a group coaching program, but you do then then you do a bunch of 1 on 1 and you do too much for your clients.
You gotta have, a distinction that you're not responsible for your clients' results.
They're responsible for them. You're
responsible to your clients to deliver what you promise,
results are on them, and you can only do
so much.
Next,
we lead flow.
I have another video that I did about lead flow, but you gotta have a consistent flow of leads.
If you don't have consistent source of leads coming into your business, well,
then you're you're not gonna be able to make a lot of money. Right?
You gotta get enough leads into your business.
Every business needs off leads and that's coaching businesses are no exception.
And then another mistake that I see a lot of coaches make is that they only do courses
and courses are great.
They are awesome because you record them once and you can sell them multiple times and they continue to deliver value for your clients.
The problem is that courses
don't deliver that much value,
not nearly as much as when you combine your course with actual live coaching where you can answer questions.
That's how you really raise the value.
And the markets change to where courses are less valued on their own.
There's lots of really, really good content for free on YouTube.
And so courses have inherently lower
perceived value for your clients, whereas coaching programs where you're
interacting with clients and actually coaching them based on your experience,
that has higher much much higher value.
So,
those are
those are the answers.
Those those are the things that you need to do if you're not making enough money
so that you do end up you do make enough money for your business.
And when you adopt these principles, there is no limit to how much money you can make as a coach.
It's just a matter of how much do you wanna make. Are we talking multiple 5 figures?
Are we talking 6 figures? 7 figures? 8 figures?
9 figures,
10 figures?
I have yet to see a 10 figure,
coaching business, but there definitely
$1,000,000
mark,
doing
$100,000,000
mark, doing health coaching to consumers.
So this is something that scales, and they're doing exactly this.
This is something that absolutely scales to whatever level you want it to scale to for you.
For most people, that's not at all what their ambition level is and I totally get that.
But, whatever your ambition level is, it's the same
principles.
So just get to work.
Now you know exactly what you need to do and where the rub is with you making money as a coach.
Alright. Love you. Appreciate you. If you want my help, let me know. We've got
me and the whole team here ready to support you in all kinds of ways with software and coaching and guidance and mentorship and all of the things.
So just hit up hit us up if you were interested in
that. Alright. Talk soon. Be well. Bye.