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Alright. We'll dive right into it today. See a lot of familiar names and faces here in the webinar.

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Like I said, I think today is gonna be a smaller crowd in the audience.

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So I I know for sure we'll be able to get to everyone's questions, even multiple questions from everyone.

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We'll take the questions one at a time though.

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So I'll be your host for the webinar Wednesday today.

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My name is Jason, one of the cofounders here at Brilliant Directories.

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And we're lucky today to be joined by Gabe. He's a support specialist here at Brilliant Directories,

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and, he'll be chatting with you guys in the background of the webinar.

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Hey there, guys. How's it going? It's great to be here. I'll be helping out here in the chat.

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Definitely appreciate Gabe's help, in the webinar. And that way, we can answer more questions,

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at a time.

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If you are not yet a member of the LinkedIn marketing group, I highly recommend it.

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You can ask questions there after the webinar

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and,

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get to know fellow directory owners and collaborate and discuss strategies,

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related to marketing, SEO,

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designing your website,

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accumulate accumulating larger member lists, and more, you can go to brilliantdirectories.com/linkedin,

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and it is free to join.

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So for those of you joining us for the first time,

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the goal of Webinar Wednesday is to help you guys.

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With any website projects,

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there are times where you get stuck, you get confused, you get lost, you get frustrated, you wanna throw your laptop against the wall.

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It happens.

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So webinar Wednesdays are here to kind of provide some additional support in addition to our documentation

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and our email support.

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And really, you can ask questions about anything. It can be about marketing,

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generating leads, designing your site,

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even complicated coding on your site. I'll try to do the best I can with those types of questions,

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explaining how some things work and some strategies on how to generate revenue as well.

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So get your questions ready.

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Again, it's a smaller crowd today, so we might be able to get to multiple questions from everyone.

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Last week, we shared a recommended reading recommendation.

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It was for Shoe Dog, the story of Phil Knight, the creator of the Nike,

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company and brand.

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This week, I'm recommending

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Rework.

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Rework is written by the guys, who started a base camp along with other software.

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And I read this book about probably six or seven years ago, right actually right before

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we while while we were still building the Brilliant Directories platform.

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And

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Rework is a really good book

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to help simplify your work when you're starting a company.

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A lot of times we get in our own way. We may over complicate things,

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and this provides a way

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to remove roadblocks

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and

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remove distractions

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to focus on your goal.

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And it really talks about how you can get from point a to point b in the most efficient manner.

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What I gained from this book

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was

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we were actually building the software, but it also has to do when you're building a company or a website.

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Instead of building everything from scratch, we repurposed a lot of the things that we had already built.

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So we were able to develop

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quicker.

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And you can apply those

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strategies

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to anything with regard to your marketing,

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with regard

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to how you're setting up your site.

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Right. You know, right now you have the Brilliant Directories platform.

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A lot of the features are already there for you. Now it's just time to execute

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the marketing.

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So if you're not in the marketing phase now,

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and you're not getting members to join your site or you're having, you know, those hurdles,

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and you're just focusing on designing your site and waiting for features or waiting for other people to help you,

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this book is really good at helping you realize what the most critical things are and putting everything else aside.

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So,

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this book was very beneficial and helpful for me, and I think it'll be a great read for you guys.

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And it's also a super easy read. The letters are nice and big in the book.

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I'm not a big reader, but this was an easy read for me. And I think you guys will appreciate this.

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Alright. Some fun stuff. We had a contest winner last week. You just had to,

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tweet something on our Twitter account. And John from Muses Media Lab was the winner.

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If you're in the webinar, John, all you need to do is email support@brilliantdirectories.com

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to claim your free

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power website plan.

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It's a $1,500

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value. Here is John's

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tweet from last week.

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It also got a few retweets, so we really appreciate that.

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And for those of you who didn't win the contest,

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we're doing something super special for the deal of the week today just for you guys in the webinar.

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It is to get another power plan website added to your account

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for $350

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1 time payment. As you guys know, it's normally $1,500

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for a power plan website.

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It's about 75 percent off the $1,500

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price.

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But because the price is so so low, we're gonna limit this to the first ten buyers only.

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You can go to brilliantdirectories.com

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forward slash promo

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and it's just a one time payment of $3.50.

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It'll add an additional power plan website to your account.

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So if you have another project in mind that you wanna start, you know, tomorrow or six months from now, this is a great way to,

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to get an advantage on that investment for your business.

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So brilliantdirectories.com

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forward slash

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promo,

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and it's a one time payment of $3.50,

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And we're gonna limit this to just the first ten buyers only.

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Alright. Now for the fun part, we got a lot of time here.

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We don't have that many people in the webinar today, which is actually a great thing.

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We can get to everyone's questions.

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You can type in your questions or use the raise your hand feature, and I will unmute your microphone.

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And we'll get started now. So I'll look for some questions from you guys.

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Alright. Wakeley, I've unmuted your microphone.

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Hi. Thank you. Great to finally be able to join you guys. Yeah. Wakeley, no problem.

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How are you doing?

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I'm not doing too bad. Thank you.

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So I have some questions regarding,

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SEO

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Okay. In,

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more specifically,

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let's see, under the

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custom member SEO settings.

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Gotcha. Okay.

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Let me go there,

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and

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let me just show everyone what you're referring to.

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So, with Brilliant Directories, you can always customize,

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your SEO,

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whether it's for all your members profile pages, your search results.

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But what's really cool about Brilliant Directories is you can also

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edit the SEO on a per member basis. So I'm just gonna edit this this member here.

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So you wanna go to search members,

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and then under quick edit is where you can, edit the SEO. Let me do one more thing.

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Let me go to their profile page as well.

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So

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when it comes to SEO and Google,

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it's really what's behind the page that's related to the SEO.

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It's obviously what's on the page as well. And I'm gonna look at the source code here.

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And most important is the title of the page. This is the title that Google reads.

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And you always want this to be keyword friendly.

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So and it is out of the box with Brilliant Directories.

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You do have the ability to inject more keywords into there.

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And then you have two more important ones. I'm gonna highlight both of them.

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The meta description,

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as well as the keywords.

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And

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keywords aren't so much more important with search engines anymore because they learn that people inject spammy keywords,

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to kind of really take advantage of that feature, but they still matter if you do it in a tasteful,

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fashion. So,

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this is how it is by default,

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Wakely.

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It does use

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the the template here. So

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I'm gonna jump around just a little bit.

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The template for profile pages, if you if you're logged in with the admin bar, you can go to edit SEO template,

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and you can set rules

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for all of your members. So

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this one's using a lot of variables.

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So it's gonna use the full name, so it would use your name Wakeley.

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The profession on this site is dentist,

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their city, and their zip code. So it will use this

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for each of your members.

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And what you're asking is,

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you can customize the SEO

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on each specific member if you go to quick edit.

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There are custom member SEO settings. Is this what you're asking?

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Well, so right there where you're at then, when I go down to typically, I would click on the load from template, it does that.

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But when I go down to the,

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member page keywords

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and I load that from the template,

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I'm not so sure

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that that's always looking how it's supposed to. Sometimes there's double commas.

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Sometimes there's

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So the

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right. So Go ahead. The reason there would be double commas is let's look at the keywords here.

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So this is using the,

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the location.

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It's using the profession name.

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The profession is used a lot.

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It's using the profession plus the full name.

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If you wanted to change this just for all your members, so you just have to do it once and it's done, and it uses the same formula, let's call it a formula, SEO formula for all your members, you utilizing all those juicy

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keywords,

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you don't need to

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really

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edit this custom member SEO settings.

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This is really if you just wanna add something on a per member basis.

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And if you have hundreds or thousands of members, it's not practical to

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customize the SEO for each individual members. It's nice to come up with a smart formula,

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for the SEO settings and do it on the on the mass template basis

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rather than the

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individual member basis. Okay.

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So the the best place to to edit this and again, you wanna use the member's metadata, like their name, their phone number, their ZIP code, their location,

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what their specialties are.

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You wanna use those variables, so that way no matter what member it is, it's using a combination

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of, you know, their full name, their profession, which is the top level category actually,

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and things like that. That way no matter what the member inputs,

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it's a nice formula for for the SEO of your website, for the profile pages, as well as the search results.

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All the pages of your website can can use this temp a smart template

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to create a good quality,

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SEO formula for your website.

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Okay. So then so all of the the specialties, let's say, those,

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that would go under the page meta title or the meta keywords?

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So what you wanna do, I would focus on the the top level category

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because if someone has, like, 30 specialties,

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it's gonna it's gonna reflect a spam to Google. That's what I was talking about when you wanna have

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you wanna have about four to six keywords

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maximum

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for for your keywords.

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When you start having like 200 keywords, I'm just I'm just using an exaggeration,

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it doesn't add value, and that's what a lot of online marketers started doing.

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So they just the search engines give a little bit less value to what the the meta keywords are for for pages.

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What's even what's more important

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is the content on the page. Google's looking for a good user experience.

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So if people are coming to this profile page

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and, you know, there's Google knows when users are scrolling.

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If people are scrolling, if people are clicking,

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Google values a good user experience

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over,

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you know,

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just perfectly perfectly set up SEO on your site with keywords and and descriptions and things like that.

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They do matter, but Google's looking more for providing a good user experience.

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So it's always good to think about the website visitor first and then the SEO

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structure second.

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And they they go hand in hand, but you always wanna give a good user experience above all.

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Okay. And then I apologize. Could you go back to where you pointed out the the master template?

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Sure. So

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if you go to your site from here, you can click on visit website, and then it takes you to your home page.

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You'll you'll get this nifty admin,

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bar in the bot the the side here, this dark gray admin bar.

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And whenever you're on a page and you wanna find out, okay, what's the the global

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SEO template that's controlling my profile pages or search results, you can click on edit SEO template.

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And if it's a dynamic page, meaning it's a page that's created by the system, like a search results or a member profile page, it'll have an SEO template.

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You just click on this.

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It'll take you into the admin area.

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And then what you wanna edit for your profile pages are basically these three things here, your page meta title, keyword, and description.

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What's even more fun is

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there is a section for social media sharing right below.

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So let's say someone's gonna share that profile page on Facebook.

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You can actually control what the title is of of the page that shows in Facebook, because Facebook's gonna try to figure out what the title of the page is, as well as the description.

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So,

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these two are really good for adding a little more control for social media sharing.

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Alright.

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Thank you for your question, Wigley. Alright.

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Yep. Thank you.

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Alright. Good question there about

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SEO. Alright.

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Teresa, I've unmuted your microphone.

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Oh, great.

243
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I decided to change up the menu,

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a bit because it seemed as though there were a lot of people that were or I saw more sites popping up that looks

245
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very similar or were in the same thing as as as my site that I've been working on. So,

246
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I changed up the menu to be more of a service oriented as opposed to a package oriented.

247
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Meaning,

248
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they're not so much,

249
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the package isn't geared towards a membership levels

250
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as opposed to,

251
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types of services

252
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that are,

253
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for instance, website design,

254
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that sort of thing.

255
00:15:07.225 --> 00:15:11.565
You know, website, like Do you mind before Do do you mind if we take time to your site?

256
00:15:12.800 --> 00:15:15.460
No. Go ahead. Sure. What is it? And and blue

257
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the contractors room.

258
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Got it. K. Some take a look at it. So my hitch market

259
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obviously is,

260
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is contractors.

261
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So and I'm just now starting to change it up so it's kind of in this morphing stage in the middle of it.

262
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No problem.

263
00:15:32.074 --> 00:15:34.175
So let's Okay. So look at your

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okay. So So this is an IBM. So

265
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so more like, you know, just advertising, if they want just advertising or if they want web hosting or if they want every if they want advertising, if they want,

266
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if they want a directory, for instance, if they want web hosting also, like, if they want me to create them a website on something.

267
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These are contractors.

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I mean, I can create a four or five page and a do it yourself, you know, GoDaddy or, you know, 1and1orweb.com

269
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or those, you know, other do it yourself site Wix or or whatever, Shopify or whatever.

270
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Not that they they don't need Shopify, but you know what I mean?

271
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I don't have to be a programmer in order to offer them a website because a lot of them don't have websites.

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Or if they do, they made them themselves and they don't look too good.

273
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So Yeah. Can I show you something?

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Sure.

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Because you so so you have contractors, general contractors and independent contractors, like construction people.

276
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Right?

277
00:16:32.095 --> 00:16:32.595
Exactly.

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That's my target market. So so you're telling them, hey.

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We're gonna help you, manage your online presence a little better.

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And it starts with a simple listing on your site

281
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or, you know, you're going as far as, you know, we'll build you a simple website for your company.

282
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And then there was another one here where it said, my back office. It looks like your premium plan,

283
00:16:54.165 --> 00:16:59.125
where you help them set up their QuickBooks and and some other more hands on.

284
00:16:59.125 --> 00:17:02.025
You're you're offering them stuff more than just the directory listing.

285
00:17:03.700 --> 00:17:06.579
Exactly. Yeah. I mean, my background is I'm an accountant.

286
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So and and I train people, and I actually teach classes on QuickBooks.

287
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So I thought I would integrate my experiences

288
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with this, with the and I've actually been a controller of an advertising company.

289
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So I like the advertising aspect of it, but I wanted to

290
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I wanted to be different than the in the sense of changing it up as far as having basic premium and,

291
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you know, and and the whole enchilada type. Gotcha. And then packages.

292
00:17:35.700 --> 00:17:39.800
Right. And then I see here you have tell us about your project. Is this for the consumer

293
00:17:40.980 --> 00:17:43.240
to Yeah. And and that's it.

294
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Yeah. And I know that that too in itself could be confusing because I have now,

295
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I now am my target market,

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by the looks of that,

297
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is the homeowner.

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And then everything else is targeting

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the member, is is targeting the person who, you know, might want some there's a lot of mom and pop,

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contracting companies, husbands and wives that do their books out of their home, you know.

301
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So that's the reason for that.

302
00:18:13.125 --> 00:18:14.265
So So but but originally

303
00:18:14.725 --> 00:18:15.205
yeah.

304
00:18:15.205 --> 00:18:22.805
So I'm trying to marry the two there, the the homeowner thing along with the different levels of services that they might like.

305
00:18:22.805 --> 00:18:26.405
I mean, every business needs advertising. Every business needs a website.

306
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Every business needs bookkeeping.

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So if I if I keep, you know, stacking those services,

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that's kind of, like, my basic featured premium, so to speak. Gotcha.

309
00:18:37.559 --> 00:18:42.440
And and I'm just now starting it. That's why it's kind of That's okay. In the middle of things.

310
00:18:42.440 --> 00:18:44.835
I'm I'm gonna try I'm gonna try to help.

311
00:18:44.835 --> 00:18:47.895
Let me just see if I I'm gonna make your form look a a little prettier.

312
00:18:48.035 --> 00:18:50.595
So there's a few there's a few things going on here.

313
00:18:50.595 --> 00:18:54.435
I don't know if this is gonna work, but let's find out. I think I did a few of them. There you go.

314
00:18:54.435 --> 00:18:57.335
So those are getting a lot. Let me just finish the last few for you.

315
00:18:57.850 --> 00:19:01.630
So there's a few things going on with your site, and I understand it's a work in progress.

316
00:19:02.570 --> 00:19:03.710
I didn't understand

317
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who or what your site was for,

318
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unless I looked at that hammer in the logo.

319
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Right.

320
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Right. One of the biggest hurdles,

321
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with websites, especially directory sites, is

322
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speaking to your audience and making sure that the message about who you are

323
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is is coming through. Because you can have a website that has all the functionality in the world,

324
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but if no one understands

325
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who who the site is for, whether they belong or not,

326
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then then you're gonna miss the mark with acquiring both consumer

327
00:19:40.935 --> 00:19:46.475
visitors who you want to fill out this form and professional members that you want to join your website.

328
00:19:46.935 --> 00:19:50.315
Let me fix your form here, and then I'm gonna make a recommendation for you.

329
00:19:50.695 --> 00:19:51.655
So what I'm doing is,

330
00:19:52.535 --> 00:19:53.835
what you wanna do

331
00:19:54.390 --> 00:19:57.830
when you create a a form is and not not many people know this.

332
00:19:57.830 --> 00:20:03.750
In the CSS class, you wanna put form hyphen control, and that's what gives it that pretty look.

333
00:20:03.750 --> 00:20:06.890
So all I'm doing is I'm opening out your form fields here,

334
00:20:07.635 --> 00:20:08.135
and,

335
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let's see here.

336
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Form control.

337
00:20:14.195 --> 00:20:17.175
And it looks like you've done everything correctly otherwise.

338
00:20:18.435 --> 00:20:22.455
I'm just gonna finish the last few. Oh, you have it here. So let's just save it there.

339
00:20:22.675 --> 00:20:25.470
And what I wanna defer to is actually

340
00:20:26.250 --> 00:20:28.350
it's a premium webinar that we did.

341
00:20:29.290 --> 00:20:31.630
Let me show you where that is. And it really

342
00:20:32.490 --> 00:20:32.990
covers

343
00:20:34.650 --> 00:20:36.910
making your site resonate with members.

344
00:20:37.395 --> 00:20:39.795
And so if you wanna go to brilliantdirectors.com,

345
00:20:39.795 --> 00:20:42.055
it's under the free workshop videos.

346
00:20:42.275 --> 00:20:46.935
So you can catch all our pre our the previous webinars under the free training webinars.

347
00:20:47.235 --> 00:20:52.615
And then we have premium workshops. Anyone who's in the VIP add ons club has access to the premium

348
00:20:53.090 --> 00:20:55.510
workshops. And I want to refer you to,

349
00:20:57.010 --> 00:21:00.550
this first video down here, eight ways to attract,

350
00:21:02.130 --> 00:21:05.535
and profit from new visitors. Let me see which other one there is.

351
00:21:05.615 --> 00:21:09.775
I mean, all of these are invaluable, but I think this one talks about your your content.

352
00:21:09.775 --> 00:21:11.075
This one and this one.

353
00:21:12.415 --> 00:21:16.735
Okay. So if if you're not part of the add ons club, I I would recommend joining.

354
00:21:16.735 --> 00:21:18.595
The the value in just these videos

355
00:21:19.055 --> 00:21:19.555
is

356
00:21:20.029 --> 00:21:23.070
is amazing. Okay. Because we we they're they're dedicated.

357
00:21:23.070 --> 00:21:25.809
They're almost two hours long each, and they really talk about

358
00:21:26.110 --> 00:21:31.330
how to set up your site. So in your case, you're trying to talk to two different audiences.

359
00:21:31.390 --> 00:21:35.915
I'm gonna take you to a demo site we have. It's a interior design demo. We use this in one

360
00:21:36.215 --> 00:21:38.795
of those premium webinar classes. So

361
00:21:39.415 --> 00:21:40.395
in this example,

362
00:21:40.935 --> 00:21:43.835
the site is trying to appeal to

363
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interior designers to join the network,

364
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as well as consumers who want to

365
00:21:50.950 --> 00:21:52.570
contact designers for projects.

366
00:21:53.269 --> 00:21:54.809
So you That's nice. Yeah.

367
00:21:55.429 --> 00:21:56.330
So, you know,

368
00:21:57.184 --> 00:22:00.965
I I think this can even be done better. But when you come to the home page,

369
00:22:01.665 --> 00:22:05.525
you know, it it's very up here it says designers hyphen join our network.

370
00:22:05.745 --> 00:22:09.605
See little things like that. Instead of just get listed to say, you could say contractors

371
00:22:09.905 --> 00:22:11.525
hyphen get listed today.

372
00:22:12.030 --> 00:22:15.010
And Mhmm. Those little things with the text,

373
00:22:15.390 --> 00:22:18.590
and then all it is is verbiage. Just the words on your site Right.

374
00:22:18.670 --> 00:22:23.250
Are is gonna is gonna make your site sink or swim. It's very important. So,

375
00:22:23.950 --> 00:22:28.034
let me put the link to this site as an example so everyone can check out this site.

376
00:22:28.034 --> 00:22:29.815
I'll put this in the chat for everyone.

377
00:22:31.235 --> 00:22:32.855
There's a there's a chat here.

378
00:22:33.475 --> 00:22:36.215
And what I would recommend doing is,

379
00:22:37.715 --> 00:22:38.215
joining

380
00:22:38.515 --> 00:22:42.590
joining the, VIP add ons club. I I think I lost the page.

381
00:22:44.250 --> 00:22:44.750
And

382
00:22:45.050 --> 00:22:49.850
getting access to these premium workshop videos. Because in your case, you have a great idea.

383
00:22:49.850 --> 00:22:53.070
There's contractors. They don't have time to manage their online presence.

384
00:22:53.690 --> 00:22:54.190
And

385
00:22:54.735 --> 00:22:56.675
if you can set this site up correctly,

386
00:22:57.695 --> 00:23:03.875
and and just do a little bit of marketing and the right verbiage on the site, you're gonna convert the people who come to this site.

387
00:23:04.975 --> 00:23:06.434
Mhmm. Because I didn't understand

388
00:23:07.050 --> 00:23:09.470
who these plans were. If these were for the consumers

389
00:23:09.850 --> 00:23:11.470
or if these were for the contractors,

390
00:23:11.930 --> 00:23:15.870
I like what you wrote up here, but the names of the plans really didn't

391
00:23:17.130 --> 00:23:19.150
tell me what to do. I like what the plans

392
00:23:19.545 --> 00:23:21.725
are are offering. I just don't know

393
00:23:22.185 --> 00:23:23.165
who they're for,

394
00:23:23.705 --> 00:23:25.805
or Right. Knowing what I need.

395
00:23:25.865 --> 00:23:29.165
I wanted to show you a cool trick though, and then and I'll get to the next question.

396
00:23:29.465 --> 00:23:32.365
So with Brilliant Directories, you wanna offer your members,

397
00:23:32.745 --> 00:23:34.205
their own websites. Right?

398
00:23:34.810 --> 00:23:39.310
Okay. Right. Let's take this person for example, Bertola Custom Homes.

399
00:23:39.930 --> 00:23:45.450
So this page is kinda like a website for them, except it's got your dang logo up here in your footer.

400
00:23:45.450 --> 00:23:51.045
Right? Other than that, it's pretty much a page because It's it's dedicated only to them.

401
00:23:51.045 --> 00:23:55.365
And if they don't have a website or anything, this is a highly valuable page for them.

402
00:23:55.365 --> 00:23:58.265
Let me show you a cool trick you can do with grilling directories,

403
00:23:59.285 --> 00:24:00.985
for different membership levels.

404
00:24:01.559 --> 00:24:06.940
So let's let's, edit this featured membership level. So Bertola is a featured member,

405
00:24:07.480 --> 00:24:09.019
and then I'll revert this.

406
00:24:09.080 --> 00:24:19.025
What you can do without any coding under additional settings for the membership level, the product, if if you scroll down, what you can do is hide the website header

407
00:24:19.485 --> 00:24:21.425
and hide the website footer.

408
00:24:21.805 --> 00:24:23.665
And I'm just gonna save that temporarily.

409
00:24:25.565 --> 00:24:28.385
And what that's gonna do let me refresh the page.

410
00:24:32.670 --> 00:24:37.730
Now just with no clicks, now there's just a debt that your your logo is gone from here.

411
00:24:38.190 --> 00:24:40.210
There's even ways to remove the breadcrumbs.

412
00:24:41.150 --> 00:24:46.145
And this is theoretically now a dedicated page just for this member.

413
00:24:46.765 --> 00:24:52.465
There's no footer Mhmm. And there's no header. So without any coding, you can offer premium members,

414
00:24:53.725 --> 00:24:58.765
I I guess, an unbranded website, you know, on your on your site. So that's just another idea Right.

415
00:24:58.845 --> 00:25:00.865
For you, that I see people

416
00:25:01.240 --> 00:25:02.460
offering some of their members.

417
00:25:03.960 --> 00:25:04.460
Alright.

418
00:25:04.919 --> 00:25:08.279
Yeah. No. That that's a much cleaner look. Yep. Alright. Yeah.

419
00:25:08.279 --> 00:25:12.200
I mean, my my information doesn't need to be on there. That's their page. Right.

420
00:25:12.200 --> 00:25:16.600
Basically May maybe for your free members, you don't do that, but for higher members, you do do that.

421
00:25:16.600 --> 00:25:19.275
So I I think you have a great vision and concept.

422
00:25:19.655 --> 00:25:22.315
I think it's gonna come down to the messaging

423
00:25:22.615 --> 00:25:23.515
of and

424
00:25:23.895 --> 00:25:28.715
being able to resonate and relate to the potential members and your website visitors.

425
00:25:29.575 --> 00:25:32.235
Alright. Good question from Teresa. I've seen

426
00:25:33.150 --> 00:25:36.990
sites that have great concepts, but the messaging is just

427
00:25:37.550 --> 00:25:39.010
it's it's incorrect. And

428
00:25:39.470 --> 00:25:40.770
with some small tweaks,

429
00:25:41.630 --> 00:25:46.350
you can really, you know, convert more visitors into paying members and and joining your site.

430
00:25:46.350 --> 00:25:56.325
So be be aware of the text on your site and show your site to friends and family and and just show it to them and say, tell me what you think this site this website is for.

431
00:25:56.465 --> 00:25:57.605
And if they're confused,

432
00:25:58.305 --> 00:26:00.245
then something is wrong with your messaging.

433
00:26:00.840 --> 00:26:03.020
If they can say, oh, this is a site where

434
00:26:03.640 --> 00:26:07.179
contractors can get help with their online presence,

435
00:26:08.120 --> 00:26:10.539
that's great. Then then you know you have clear messaging.

436
00:26:11.480 --> 00:26:13.419
Alright. We'll go to Tanya.

437
00:26:13.960 --> 00:26:15.740
Tanya, I've unmuted your microphone.

438
00:26:18.065 --> 00:26:21.184
Thank you very much. I appreciate it. Sure thing. Where are you calling from?

439
00:26:21.184 --> 00:26:23.924
I'm calling from Denver. Alright. Go Broncos.

440
00:26:25.184 --> 00:26:26.144
Yeah. And,

441
00:26:26.544 --> 00:26:29.284
my, directory website is denver

442
00:26:29.745 --> 00:26:30.485
pet place.

443
00:26:31.370 --> 00:26:31.870
Okay.

444
00:26:33.210 --> 00:26:37.290
And I'm having a couple of issues, and I I don't know how to get help with them.

445
00:26:37.290 --> 00:26:40.110
First of all, I'm not getting notifications because I can't,

446
00:26:41.610 --> 00:26:45.550
integrate the email my email. I'm having problems with that.

447
00:26:46.525 --> 00:26:47.025
Okay.

448
00:26:49.245 --> 00:26:49.745
Also,

449
00:26:50.125 --> 00:26:52.865
I could not fix my price page,

450
00:26:53.405 --> 00:26:54.865
so I substituted

451
00:26:55.325 --> 00:26:57.025
some HTML code,

452
00:26:58.285 --> 00:27:01.320
and now I would like to have the price page back.

453
00:27:02.200 --> 00:27:04.220
Okay. And I wonder if there's a way to reset.

454
00:27:04.919 --> 00:27:07.580
Yeah. I can help you with that. So first,

455
00:27:08.039 --> 00:27:09.019
let me go

456
00:27:09.880 --> 00:27:10.380
to

457
00:27:11.320 --> 00:27:13.500
let me show you. Give me one moment here.

458
00:27:14.934 --> 00:27:18.715
I wanna show you how you can so when you're saying you're not getting emails,

459
00:27:19.815 --> 00:27:29.270
you want to when someone signs up, get a notification or whenever there's activity on your site, you wanna get what what we call like cc'd and cc'd email.

460
00:27:29.270 --> 00:27:31.130
Is that what you're referring to?

461
00:27:31.990 --> 00:27:32.309
Yes.

462
00:27:32.309 --> 00:27:38.970
Because I think when I set up the site, it created a Denver pet place email, but that doesn't really it's not functional.

463
00:27:39.910 --> 00:27:40.410
Okay.

464
00:27:41.435 --> 00:27:45.855
Okay. So you're actually talking about the the email address itself. You so

465
00:27:46.315 --> 00:27:48.975
you're not able to use, like, info at denver,

466
00:27:49.675 --> 00:27:50.975
pet place dot com.

467
00:27:52.235 --> 00:27:54.690
Is that what you're saying? Not not that I know of.

468
00:27:54.690 --> 00:28:00.630
I'm not able to get notifications from that from there at all, so I don't even know when there's activity on the site.

469
00:28:00.770 --> 00:28:01.270
Okay.

470
00:28:01.890 --> 00:28:03.510
So what you can do

471
00:28:03.970 --> 00:28:06.290
is is is this. I'm going to

472
00:28:07.250 --> 00:28:08.630
first of all, in your

473
00:28:09.015 --> 00:28:09.755
admin account,

474
00:28:10.375 --> 00:28:13.355
what you can do is you have an email address associated

475
00:28:13.895 --> 00:28:16.775
with your admin login that you that you log in.

476
00:28:16.775 --> 00:28:20.815
You have your username, and you also have an email address. What you can Right.

477
00:28:21.015 --> 00:28:30.770
What you can do so whether it's your personal email or your business email, at least for now, what you can do is there is an option here get and I'm here under settings, admin accounts.

478
00:28:31.230 --> 00:28:32.690
You can set this to,

479
00:28:33.470 --> 00:28:36.735
get email updates. Yes. Send activity notifications

480
00:28:37.035 --> 00:28:39.295
to my email, and it'll come to this email

481
00:28:39.675 --> 00:28:45.295
here. So whatever you put, if you do Jason and, you know, Jason@Jason.com,

482
00:28:46.795 --> 00:28:52.250
it'll come all the all the website activity that's that's able to be emailed will come to this personal email.

483
00:28:52.250 --> 00:28:54.510
So that'll give you a pulse on your website

484
00:28:54.810 --> 00:28:57.390
even though you're even if you're not checking it every day.

485
00:28:58.330 --> 00:28:59.010
Okay. Great.

486
00:28:59.370 --> 00:29:06.495
With regards to setting up a email account, so you've connected your domain name, which is great, denverpetplace.com.

487
00:29:07.915 --> 00:29:11.135
What you can do is under emails, you can go to email accounts,

488
00:29:13.595 --> 00:29:15.375
and this is where you can

489
00:29:15.755 --> 00:29:19.620
create an email account or set up forwarders. So maybe you wanna create

490
00:29:20.400 --> 00:29:22.320
info@denverpetplace.com,

491
00:29:22.320 --> 00:29:27.220
and then you want that those emails to forward to your personal email so you don't have to check two inboxes.

492
00:29:28.000 --> 00:29:29.760
So you can create

493
00:29:30.825 --> 00:29:32.284
I'll just go here with you.

494
00:29:33.865 --> 00:29:37.804
So you can come here. I see you have info@denverpetplace.com.

495
00:29:38.904 --> 00:29:43.164
So what you might wanna do is then set up a forwarder to your personal,

496
00:29:44.200 --> 00:29:45.180
email address.

497
00:29:46.120 --> 00:29:47.180
I see. Okay.

498
00:29:47.640 --> 00:29:48.140
And

499
00:29:48.600 --> 00:29:51.880
if you don't wanna set up a forwarder, you know, you can also

500
00:29:52.680 --> 00:29:55.180
I think we have an article in our support center

501
00:29:55.480 --> 00:29:57.900
of how to what do you use? Gmail, Hotmail,

502
00:29:58.200 --> 00:29:58.700
Yahoo,

503
00:30:00.355 --> 00:30:01.175
Apple Mail?

504
00:30:02.035 --> 00:30:07.475
Well, it's my company's email. So do I need the pop information, or is that what I need to have?

505
00:30:07.475 --> 00:30:11.075
Or Yeah. Correct. And I know we have an article in our,

506
00:30:12.190 --> 00:30:13.250
community forum,

507
00:30:14.910 --> 00:30:16.450
connect an account with Microsoft

508
00:30:17.230 --> 00:30:17.730
Outlook.

509
00:30:18.510 --> 00:30:21.790
This should this information, it should be similar to what you need.

510
00:30:22.030 --> 00:30:27.410
These are steps for Microsoft Outlook, but it should provide you with, like, the information you need to enter,

511
00:30:27.975 --> 00:30:28.955
for your site.

512
00:30:29.415 --> 00:30:31.755
So that will let you Okay. Actually, like,

513
00:30:32.535 --> 00:30:33.035
sync

514
00:30:33.415 --> 00:30:34.955
your info at email

515
00:30:35.255 --> 00:30:35.755
with,

516
00:30:36.455 --> 00:30:40.295
your company's email. So then you can, you know, receive emails there again.

517
00:30:40.295 --> 00:30:46.130
Or you can set up the forwarder, which will forward the info at emails to your your other company email.

518
00:30:46.990 --> 00:30:50.830
Okay. Thank you. That was helpful. Alright. And then let me get your pricing page set up.

519
00:30:50.830 --> 00:30:51.570
That's actually,

520
00:30:52.030 --> 00:30:52.850
pretty simple.

521
00:30:53.950 --> 00:30:59.845
Give me one The thing while you're setting up my pricing page, the thing about it is no one's gonna pay at all.

522
00:30:59.905 --> 00:31:03.605
We have I think we have three membership levels right now,

523
00:31:03.905 --> 00:31:05.924
but they are all free. So

524
00:31:07.184 --> 00:31:11.125
until we can get the site up and going, and then we might add some paid members

525
00:31:11.850 --> 00:31:16.110
So what's a really good strategy is letting people have a paid option

526
00:31:16.650 --> 00:31:18.490
and have people sign up for free.

527
00:31:18.490 --> 00:31:23.070
And people who have the first people who join your site who have completed their profiles,

528
00:31:23.370 --> 00:31:25.150
you know, Patrick always recommends,

529
00:31:25.765 --> 00:31:27.705
who's on the the webinars with us normally,

530
00:31:28.325 --> 00:31:30.105
calling those members and establishing

531
00:31:30.405 --> 00:31:31.145
a relationship.

532
00:31:32.885 --> 00:31:33.385
So

533
00:31:34.165 --> 00:31:42.870
you what you can do is you can upgrade them for free for life to your paid membership level, and those people are gonna turn into super fans of your website.

534
00:31:44.290 --> 00:31:50.070
So, you know, although they're signing up for free, you can really turn them into evangelists of your site,

535
00:31:50.530 --> 00:31:53.395
by just upgrading them to your paid level for free.

536
00:31:53.395 --> 00:31:56.695
So that that's always an option for you to do that as well.

537
00:31:57.475 --> 00:32:02.595
So Okay. By the way, good job putting your own custom widget here, early access form.

538
00:32:02.595 --> 00:32:05.155
This is a a widget you added yourself. I'm gonna go ahead.

539
00:32:05.155 --> 00:32:07.575
Can I remove that and just put what was there before?

540
00:32:09.070 --> 00:32:14.610
Yes, please. Okay. Do you want me to keep this text here interested in getting early access?

541
00:32:16.670 --> 00:32:18.370
Yes. That's fine. Okay.

542
00:32:18.830 --> 00:32:20.210
Now let's save the changes,

543
00:32:22.545 --> 00:32:23.045
And

544
00:32:25.665 --> 00:32:26.165
let's

545
00:32:27.025 --> 00:32:30.885
see here. Did you delete the form, the paid sign up form as well?

546
00:32:31.265 --> 00:32:32.085
Let's see.

547
00:32:32.545 --> 00:32:36.545
I don't I mean, the the No. I don't think I would have deleted it. Alright. Let's check it out.

548
00:32:36.545 --> 00:32:37.285
No problem.

549
00:32:39.429 --> 00:32:42.809
We still have your pricing page here. Let me see if there's anything in it.

550
00:32:49.190 --> 00:32:52.570
Alright. It looks like you've deleted everything in your pricing page.

551
00:32:52.995 --> 00:32:56.775
Uh-oh. This the Okay. People place, people listing, is that what that is?

552
00:32:58.195 --> 00:33:03.095
So, yeah, we have different membership site. There are, there are businesses and there are people.

553
00:33:03.715 --> 00:33:04.855
Right. Right. Right.

554
00:33:05.750 --> 00:33:10.650
So usually for the people, those are like general users that you want to be registered into your site.

555
00:33:11.350 --> 00:33:14.310
Is that correct? Yes. So Yes. There is always,

556
00:33:14.710 --> 00:33:16.790
a membership level for general users.

557
00:33:16.790 --> 00:33:20.250
Those are people who might wanna bookmark or favorite some of the members.

558
00:33:20.855 --> 00:33:22.075
Let me see here.

559
00:33:25.655 --> 00:33:28.235
Okay. So you've created a lot of

560
00:33:28.855 --> 00:33:31.595
membership levels here, and none of them are being shown

561
00:33:32.055 --> 00:33:33.435
on on your website.

562
00:33:33.975 --> 00:33:36.075
But you do have members listed in them.

563
00:33:37.300 --> 00:33:40.040
I see you're using the claim. You're listing here.

564
00:33:40.660 --> 00:33:42.420
Let me think what the best thing to do is.

565
00:33:42.420 --> 00:33:49.960
If you wanna email the support team and tell them to restore your your the pricing page that comes default with your site,

566
00:33:50.555 --> 00:33:54.735
first of all, that will get it to show on your your pricing page.

567
00:33:55.035 --> 00:33:55.755
And Okay.

568
00:33:55.995 --> 00:34:01.535
Number two is then you can start working in the different plans that you want to promote and advertise.

569
00:34:03.400 --> 00:34:03.900
Okay.

570
00:34:04.440 --> 00:34:07.660
So so the general user account comes with all the sites.

571
00:34:09.159 --> 00:34:10.300
Let me see here.

572
00:34:11.159 --> 00:34:12.860
Let me show you what that looks like.

573
00:34:15.320 --> 00:34:15.820
So

574
00:34:17.094 --> 00:34:21.975
when you come here, you can see, like, not a registered user, create a free user account.

575
00:34:21.975 --> 00:34:25.435
That's kinda your general user. You don't really need them on your pricing page.

576
00:34:25.735 --> 00:34:27.275
You can have them to register.

577
00:34:27.815 --> 00:34:34.049
What I what I would recommend to you, I think it'll it'll help you a lot and there's a lot of value because you have a lot of membership levels here.

578
00:34:34.049 --> 00:34:37.510
There's a lot of things up in the air, and I know that your time is valuable.

579
00:34:38.210 --> 00:34:39.269
What I would recommend

580
00:34:40.609 --> 00:34:41.109
is,

581
00:34:41.569 --> 00:34:45.764
a website audit review because you have your vision in place. It looks like you just need some help,

582
00:34:46.404 --> 00:34:47.704
setting stuff up.

583
00:34:48.164 --> 00:34:48.664
And

584
00:34:49.444 --> 00:34:52.404
let me show you what that is. It's a one hour call with our team, and it's

585
00:34:53.284 --> 00:34:55.304
you really get a lot done in that call.

586
00:34:57.444 --> 00:34:58.825
You can use the promo

587
00:34:59.125 --> 00:35:00.904
use the promo club fifty.

588
00:35:01.370 --> 00:35:04.730
It'll get you guys on the webinar if you guys are watching and you want this.

589
00:35:04.730 --> 00:35:08.510
And I'll show you what it is. Let me just make sure this is working. It's normally $200.

590
00:35:08.730 --> 00:35:10.890
The club fifty gets you a hundred bucks off.

591
00:35:10.890 --> 00:35:14.730
So it's a one hour call for a hundred bucks, but it's gonna save you tons of time.

592
00:35:14.730 --> 00:35:16.830
They're gonna help you with your membership levels,

593
00:35:17.435 --> 00:35:25.695
your emails, everything you just mentioned are the top two things here, your pricing page, and any other any other topics, your email accounts.

594
00:35:26.315 --> 00:35:37.170
You can choose which things you wanna cover in your call, but what you can do is rest assured that these things will get done, and you can move on with the rest of your project instead of staying stuck on these things.

595
00:35:37.870 --> 00:35:40.610
Okay. That sounds great. Thank you for your question.

596
00:35:41.630 --> 00:35:44.450
So a lot going on there. It's a really good opportunity

597
00:35:44.750 --> 00:35:48.985
for Tanya to use the website audit review because she's got a good vision.

598
00:35:48.985 --> 00:35:50.105
She's doing a lot of work.

599
00:35:50.105 --> 00:35:58.460
This will kinda help her focus her time and energy in the right places and allow our team to kinda do some of the heavy lifting and hand holding to get the site

600
00:35:58.760 --> 00:36:00.140
up and up and running.

601
00:36:01.080 --> 00:36:02.220
Alright. Let's continue,

602
00:36:02.600 --> 00:36:03.820
with the questions here.

603
00:36:04.280 --> 00:36:05.900
Darren, I've unmuted your microphone.

604
00:36:07.160 --> 00:36:10.140
Yeah. Hi, Jason. Can you hear me? Yes, sir. How are you doing, Darren?

605
00:36:10.464 --> 00:36:14.165
Yeah. Good. Yourself? Very, very good. What's your question for us today?

606
00:36:14.785 --> 00:36:16.885
That's good. It's SEO related.

607
00:36:18.785 --> 00:36:21.684
I've got a couple of directory sites.

608
00:36:22.065 --> 00:36:28.260
One's still in its infancy at the moment, but the plan is to make that a national lead gen type of site.

609
00:36:30.000 --> 00:36:32.900
However, I want to start out by targeting a specific,

610
00:36:33.840 --> 00:36:36.420
suburb and niche first with it. So

611
00:36:39.065 --> 00:36:44.525
I'm actually getting a widget made up at the moment that's got a tab for the actual page so that I can,

612
00:36:45.865 --> 00:36:50.045
hide some content behind that tab to help the SEO side. I was just

613
00:36:50.424 --> 00:36:53.085
wanting to get your view on how I should set that

614
00:36:53.520 --> 00:36:56.420
page up. Yeah. Do you wanna take a look at it together?

615
00:36:58.080 --> 00:36:58.900
Yeah. Sure.

616
00:36:59.520 --> 00:37:00.020
It's,

617
00:37:00.720 --> 00:37:02.080
wowe.

618
00:37:02.240 --> 00:37:06.100
It's w0we.com.au.

619
00:37:07.925 --> 00:37:11.065
Say it one more time? Sorry. A lot of w's in there.

620
00:37:11.525 --> 00:37:17.625
I'm sorry. That's w0we.com.au.au.

621
00:37:18.244 --> 00:37:21.705
Where is a a link to that lead page that you're trying to create?

622
00:37:23.310 --> 00:37:23.810
I'll

623
00:37:25.230 --> 00:37:27.570
find which no worries. I'll find it.

624
00:37:27.870 --> 00:37:29.490
Let me let me go to your,

625
00:37:30.510 --> 00:37:31.890
your content pages.

626
00:37:33.150 --> 00:37:33.650
Yep.

627
00:37:34.990 --> 00:37:36.530
Okay. Let's see here.

628
00:37:38.415 --> 00:37:40.915
Password reset. Test tab. Let's see here.

629
00:37:41.615 --> 00:37:43.795
It's gotta be this one, test tab page.

630
00:37:44.655 --> 00:37:45.155
Yes.

631
00:37:45.535 --> 00:37:46.035
Okay.

632
00:37:46.895 --> 00:37:47.955
I see something,

633
00:37:48.655 --> 00:37:50.115
widget slider here.

634
00:37:51.295 --> 00:37:56.330
It's not loading anything. Have you seen the work yet, if you're having someone build it for you?

635
00:37:57.270 --> 00:38:01.750
There was a small glitch with it. That's all. So it might have been taken off already. Sorry, Jason.

636
00:38:01.750 --> 00:38:02.070
But,

637
00:38:03.510 --> 00:38:05.370
Here's a test tab page.

638
00:38:07.355 --> 00:38:12.234
Well, nonetheless so you're trying to create a lead page. Let me let me go somewhere else, actually.

639
00:38:12.234 --> 00:38:14.015
Let me tell you what I recommend doing.

640
00:38:15.035 --> 00:38:21.194
So Google knows when content is hidden behind a tab, and Yep. It's not necessarily a bad thing.

641
00:38:21.194 --> 00:38:24.360
Let's let's look at this sample member as an example. So,

642
00:38:24.820 --> 00:38:32.440
this on this profile page, and it's very common, we have the overview tab, and then we have the the specialties tab and the reviews tab.

643
00:38:32.580 --> 00:38:39.694
So you're gonna have a lead form, and then in another tab is gonna be some juicy SEO content about, you know, that landing page.

644
00:38:40.555 --> 00:38:46.095
Be advised. So it's it's not a bad thing to have a tab. With that said, however,

645
00:38:46.474 --> 00:38:48.895
Google does know content that's either,

646
00:38:49.470 --> 00:38:53.710
what's called cloaked or hidden, where you can never see it even in a tab.

647
00:38:53.710 --> 00:38:57.010
And and Google actually frowns upon that and knows that that's happening.

648
00:38:57.230 --> 00:39:00.210
Sometimes people will put, for example, white font

649
00:39:00.510 --> 00:39:01.730
over a white background,

650
00:39:02.225 --> 00:39:04.145
and Google Google knows that as well.

651
00:39:04.145 --> 00:39:12.065
So people trying to put white font on a white background to kinda sneak some content onto a page, they're just blasting it with keywords and things like that.

652
00:39:12.065 --> 00:39:15.839
Google is smart enough to know the contrast between letters and the background.

653
00:39:16.619 --> 00:39:19.200
So Mhmm. Again, the the term is called cloaking.

654
00:39:19.900 --> 00:39:24.640
What I would recommend let me go to our lead our new lead gen demo site.

655
00:39:25.339 --> 00:39:28.935
And Yeah. So there's a lead form on the homepage. That's all fine and well.

656
00:39:29.015 --> 00:39:31.675
But there is another page to get free quotes.

657
00:39:32.535 --> 00:39:33.035
And

658
00:39:33.495 --> 00:39:36.155
what I would recommend doing instead of

659
00:39:36.855 --> 00:39:37.355
maybe,

660
00:39:38.055 --> 00:39:42.720
using a tab, you could put your form on the left or right. And then

661
00:39:43.359 --> 00:39:51.460
these are just some some, confidence boosters, but you could put some friendly SEO content here on the left side of the page.

662
00:39:51.599 --> 00:39:53.040
That way, it won't be hidden.

663
00:39:53.040 --> 00:39:58.215
So and it's a lot easier to code also, for to do it yourself or to have someone do it for you.

664
00:39:59.095 --> 00:40:02.375
So Okay. This would be and I'll put this link, in the chat.

665
00:40:02.375 --> 00:40:05.115
So if anyone wanted to check out the lead gen theme,

666
00:40:05.415 --> 00:40:07.815
you can go to demobootstrap.com,

667
00:40:07.815 --> 00:40:10.555
and it is the third option here, lead gen demo.

668
00:40:11.000 --> 00:40:14.300
And I'll put a link to this page. It's the get free quotes link.

669
00:40:14.839 --> 00:40:15.339
And

670
00:40:16.200 --> 00:40:18.059
I'll just put that in the chat here.

671
00:40:20.359 --> 00:40:23.740
So this is another way to show SEO content,

672
00:40:25.405 --> 00:40:27.825
you know, instead of hiding it with tabs.

673
00:40:28.845 --> 00:40:29.345
Okay.

674
00:40:30.205 --> 00:40:31.505
Okay. So that could

675
00:40:31.965 --> 00:40:35.005
target a specific suburb as well. Is that what you're saying, Jason?

676
00:40:35.005 --> 00:40:37.585
Or is that just a general thing that would be on the

677
00:40:37.965 --> 00:40:41.480
general page? Well, you can make you can make a a landing page for it.

678
00:40:41.640 --> 00:40:44.540
What's a landing page oh, what's a suburb in your area?

679
00:40:45.480 --> 00:40:47.580
No. It could be Geelong, possibly.

680
00:40:48.520 --> 00:40:49.340
Okay. I can't.

681
00:40:49.720 --> 00:40:50.540
Is is

682
00:40:50.920 --> 00:40:52.575
Perth a a suburb?

683
00:40:53.195 --> 00:40:53.492
Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah.

684
00:40:53.492 --> 00:40:54.015
Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah.

685
00:40:56.555 --> 00:40:57.135
Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah.

686
00:41:03.595 --> 00:41:04.095
Yeah.

687
00:41:04.955 --> 00:41:06.015
Yeah. Yeah

688
00:41:07.890 --> 00:41:10.849
you know, and then you can just make the page all around Perth, Perth.

689
00:41:10.849 --> 00:41:15.190
And I don't know who your professionals are, but it can be, as an example, interior designers

690
00:41:15.890 --> 00:41:16.390
or,

691
00:41:17.490 --> 00:41:17.990
locksmiths

692
00:41:18.290 --> 00:41:18.790
or

693
00:41:19.164 --> 00:41:19.664
plumbers,

694
00:41:20.204 --> 00:41:21.825
you know, whatever it might be.

695
00:41:23.244 --> 00:41:25.825
And then you just make the whole page about Perth.

696
00:41:26.684 --> 00:41:28.144
Yeah. Okay. Yep.

697
00:41:28.684 --> 00:41:30.625
Alright. Does that help a little bit?

698
00:41:31.270 --> 00:41:33.590
Yeah. It does actually. That that's what I was actually after.

699
00:41:33.590 --> 00:41:39.690
I was I was actually after targeting a specific suburb to start off with, so I just keep creating that.

700
00:41:39.830 --> 00:41:40.330
Yep.

701
00:41:40.470 --> 00:41:46.855
And then furthermore, like, when you create that page, as I mentioned earlier in the webinar, you can do the SEO meta details.

702
00:41:46.855 --> 00:41:47.635
You can,

703
00:41:48.415 --> 00:41:49.715
you know, do Perth

704
00:41:50.175 --> 00:41:50.675
Plumber

705
00:41:50.975 --> 00:41:51.475
quotes,

706
00:41:52.175 --> 00:41:55.155
you know, as the title. You can put everything related to Perth

707
00:41:55.455 --> 00:42:00.995
in your in your title, your keyword, and description to further optimize it for for search engines.

708
00:42:01.910 --> 00:42:02.730
Yeah. Okay.

709
00:42:03.830 --> 00:42:08.090
Alright. That's good for you. Okay. Great. Thanks, Justin. Alright. Thanks for your question.

710
00:42:08.870 --> 00:42:11.210
Some good SEO questions there. You're welcome.

711
00:42:12.070 --> 00:42:13.050
Thank you, Darren.

712
00:42:15.135 --> 00:42:18.755
Let's go to the next question here. Sheila, how you doing?

713
00:42:19.135 --> 00:42:20.835
Hi. Sheila from Chicago.

714
00:42:22.335 --> 00:42:26.755
I have a question for you. My question is, can you please explain

715
00:42:27.535 --> 00:42:29.395
from the member product section

716
00:42:30.440 --> 00:42:31.980
where you can select

717
00:42:34.760 --> 00:42:36.300
number of visibility

718
00:42:36.680 --> 00:42:38.620
based on ZIP code, county,

719
00:42:39.080 --> 00:42:39.580
city,

720
00:42:40.120 --> 00:42:40.620
state.

721
00:42:41.480 --> 00:42:41.980
Yes.

722
00:42:42.895 --> 00:42:47.475
Can you explain that? How is that really different from multilisting?

723
00:42:48.495 --> 00:42:48.975
Perfect.

724
00:42:49.775 --> 00:42:50.835
So let me

725
00:42:51.455 --> 00:42:51.955
explain

726
00:42:52.255 --> 00:42:53.155
what that is.

727
00:42:55.535 --> 00:42:56.035
So

728
00:42:56.760 --> 00:43:00.060
Sheila is asking about two different add ons that we have.

729
00:43:01.160 --> 00:43:03.420
And let me just go to our add ons page.

730
00:43:04.520 --> 00:43:08.300
The two different add ons I think I explained this a little bit last week as well.

731
00:43:08.520 --> 00:43:11.385
The two different add ons she's referring to are these two,

732
00:43:11.785 --> 00:43:13.085
multi listing manager

733
00:43:15.225 --> 00:43:16.925
and multi location listings.

734
00:43:17.865 --> 00:43:19.405
Both of them are tongue twisters.

735
00:43:20.425 --> 00:43:22.525
I'll start with the multi listing manager.

736
00:43:23.305 --> 00:43:25.565
The multi listing manager enables

737
00:43:25.990 --> 00:43:29.130
a single member who is considered like the master account

738
00:43:30.070 --> 00:43:30.810
to create

739
00:43:31.590 --> 00:43:32.410
in additional

740
00:43:32.950 --> 00:43:33.450
individual

741
00:43:33.830 --> 00:43:35.530
profiles on your site.

742
00:43:35.910 --> 00:43:37.370
I'll give you a simple example.

743
00:43:37.910 --> 00:43:40.010
If I am a talent management

744
00:43:40.595 --> 00:43:42.535
agency and I have different

745
00:43:42.835 --> 00:43:44.855
talent, I have bands, models,

746
00:43:45.555 --> 00:43:46.694
actors, and actresses,

747
00:43:47.555 --> 00:43:53.095
I can have my one master account, and I can create different individual profiles

748
00:43:53.635 --> 00:43:55.174
for each of my talent,

749
00:43:56.369 --> 00:43:56.869
groups.

750
00:43:58.130 --> 00:44:04.390
If I am a real estate firm and I have multiple real estate agents, I can create individual

751
00:44:04.690 --> 00:44:09.349
profiles for each of my real estate agents, and each of them are individually

752
00:44:09.650 --> 00:44:13.965
searchable on the site. They'll have a different profile photo. They can have different addresses,

753
00:44:14.905 --> 00:44:16.125
different phone numbers,

754
00:44:16.425 --> 00:44:17.645
all different information.

755
00:44:17.785 --> 00:44:22.285
So the multi listing manager allows one master account to create additional

756
00:44:22.825 --> 00:44:25.725
listings or member profiles on your site.

757
00:44:26.859 --> 00:44:27.680
Sounds clear?

758
00:44:29.260 --> 00:44:31.359
Mhmm. Okay. Okay. The multilocation

759
00:44:31.900 --> 00:44:32.400
listings,

760
00:44:33.420 --> 00:44:35.520
if I am one single member

761
00:44:36.540 --> 00:44:37.040
and

762
00:44:37.420 --> 00:44:38.800
I actually service

763
00:44:40.155 --> 00:44:45.215
let's say I service Los Angeles and I service let's go way up north. Let's go to Sacramento.

764
00:44:46.395 --> 00:44:46.895
So

765
00:44:47.915 --> 00:44:52.795
what I can do is I have one listing. It has the same smiley profile photo and logo.

766
00:44:52.795 --> 00:44:54.335
It has the same phone number.

767
00:44:55.240 --> 00:45:00.220
But I've selected Los Angeles, and I can select that I service Sacramento. So

768
00:45:00.600 --> 00:45:01.900
with that one listing,

769
00:45:02.360 --> 00:45:07.020
when a website visitor is searching either Los Angeles or Sacramento,

770
00:45:08.145 --> 00:45:16.565
that member's listing, that individual member's listings is gonna show up in both of those searches on your website, whether it's for Sacramento or Los Angeles.

771
00:45:17.345 --> 00:45:17.845
And

772
00:45:18.385 --> 00:45:20.725
you can give your your members the ability

773
00:45:21.210 --> 00:45:24.270
to add additional zip codes they search, so it's very small.

774
00:45:24.570 --> 00:45:32.910
You can give your members the ability to select multiple states that they service, which is very large, and will give them a lot of exposure on your website.

775
00:45:34.944 --> 00:45:38.625
And you can limit the number of additional locations they can select.

776
00:45:38.625 --> 00:45:44.244
So maybe they can only add three more cities that they serve, or maybe they can add a hundred cities that they serve.

777
00:45:44.385 --> 00:45:48.029
So obviously, the more locations they select, the more visibility

778
00:45:48.329 --> 00:45:53.950
that individual profile has for searches on your website, at least location searches that is.

779
00:45:54.250 --> 00:45:54.750
So

780
00:45:55.769 --> 00:45:58.269
allowing your members to list in multiple locations

781
00:45:58.569 --> 00:46:00.990
is an incentive for them to get more visibility

782
00:46:01.555 --> 00:46:09.335
on your website, and you can charge a premium for members who get to choose additional locations that they service because they're gonna get more exposure

783
00:46:09.635 --> 00:46:10.775
throughout your directory.

784
00:46:11.475 --> 00:46:15.450
So the multi location listings is for one person to select

785
00:46:16.010 --> 00:46:20.190
other locations that they service, so they get visibility for those location searches.

786
00:46:20.730 --> 00:46:22.670
And the multi listing manager

787
00:46:23.130 --> 00:46:26.109
is for a master account to create actually

788
00:46:26.650 --> 00:46:28.510
additional individual profiles.

789
00:46:29.915 --> 00:46:31.375
Does that make sense? Okay.

790
00:46:31.835 --> 00:46:32.315
Yes.

791
00:46:32.315 --> 00:46:40.015
So now that you've set that, can you just on one of your sites, on your one of your demo sites, can you go to the member product?

792
00:46:42.715 --> 00:46:43.455
The product?

793
00:46:44.559 --> 00:46:48.020
Yeah. Member product or whatever it's called, the member section

794
00:46:48.400 --> 00:46:48.900
Okay.

795
00:46:49.599 --> 00:46:51.220
From the back end, from the admin.

796
00:46:51.760 --> 00:46:54.579
Okay. So, like, I'm logged in to John Smith here?

797
00:46:55.920 --> 00:46:56.880
Well, no. As the,

798
00:46:57.839 --> 00:46:58.339
admin

799
00:46:59.039 --> 00:46:59.539
person.

800
00:47:00.255 --> 00:47:03.714
Got it. I I think you could stay I I think you could stay here. So

801
00:47:04.255 --> 00:47:10.194
let's go service areas. I think that's where it is. That's so that's the that's the add on for

802
00:47:11.134 --> 00:47:16.590
the multi locations. So this person can now select up to three locations that you service.

803
00:47:17.290 --> 00:47:18.350
And in this case,

804
00:47:18.810 --> 00:47:24.110
this member can only add additional cities or postal codes. So they can't choose entire states.

805
00:47:24.170 --> 00:47:25.950
And what's really cool is you can choose

806
00:47:26.435 --> 00:47:30.935
the the the range of, the type of location they can add. So,

807
00:47:31.315 --> 00:47:33.335
let's do, Beverly Hills, California,

808
00:47:35.395 --> 00:47:38.675
and then I can add either the city or the ZIP code.

809
00:47:38.675 --> 00:47:42.890
Obviously, the city is a little bit bigger than the ZIP code, so I'll add the city,

810
00:47:45.430 --> 00:47:47.290
here. There it is right here. So now,

811
00:47:47.670 --> 00:47:51.530
it says I'm listed in one additional location, which is Beverly Hills,

812
00:47:51.910 --> 00:47:56.089
and then you can just continue doing the same thing. You can do New York.

813
00:47:58.835 --> 00:48:02.215
And so I didn't choose the zip code. I'll add the city of New York,

814
00:48:03.075 --> 00:48:06.055
and there it is right there. Let's try to add more than three.

815
00:48:06.435 --> 00:48:07.895
And I'll also do Denver,

816
00:48:09.875 --> 00:48:11.175
and I'll add this.

817
00:48:11.910 --> 00:48:13.130
So now I have,

818
00:48:14.069 --> 00:48:14.890
three locations.

819
00:48:15.670 --> 00:48:16.970
It should say three here.

820
00:48:17.430 --> 00:48:21.849
Let's, refresh the page. Let's make sure. Maybe there's just a delay there.

821
00:48:22.549 --> 00:48:26.329
Yep. There it is. So I'm listed in three locations. Let's try to add one more location.

822
00:48:26.694 --> 00:48:28.234
Let's do Austin, Texas.

823
00:48:29.734 --> 00:48:31.355
And if I click on add,

824
00:48:32.295 --> 00:48:36.555
it says, you have reached a limit of location. So as the website owner,

825
00:48:37.174 --> 00:48:41.849
this is real incentive for your members to get more visibility on your site.

826
00:48:41.849 --> 00:48:52.750
But also, you can use this as as a method for for upselling your members to membership levels that give them additional locations that might allow them to select an entire state.

827
00:48:53.210 --> 00:49:01.665
And, you know, like an insurance company might service an entire state or multiple states, so that would be a good application for letting people to choose entire states.

828
00:49:03.484 --> 00:49:08.224
Okay. And just one last thing to make sure that I clearly understand. If you could go

829
00:49:08.780 --> 00:49:09.020
to,

830
00:49:09.980 --> 00:49:14.320
enter this through an admin, not as the member, but as the

831
00:49:14.700 --> 00:49:19.980
admin of the entire site k. Because where it gets confusing to me. K.

832
00:49:19.980 --> 00:49:23.579
So you could just go as an admin, and then in the member

833
00:49:24.215 --> 00:49:26.475
I I guess it's in the, member product.

834
00:49:27.495 --> 00:49:31.835
Okay. Right. Right. The products for the right. Right. Okay. Let me show you that real quick.

835
00:49:34.375 --> 00:49:39.700
So how do you give how do you choose those those options? So, I went to manage products,

836
00:49:40.079 --> 00:49:42.260
and let's just edit that closing.

837
00:49:42.799 --> 00:49:45.940
Let's edit one of the let me unfreeze that there. Okay.

838
00:49:46.240 --> 00:49:50.420
So let me let me just backtrack. So we're gonna go to finance, manage products,

839
00:49:50.925 --> 00:49:54.945
and we'll edit the premium level. This is the demo site, so it's fine.

840
00:49:55.685 --> 00:49:56.185
And

841
00:49:56.925 --> 00:50:00.385
where you control that when you have the add on is under search visibility,

842
00:50:01.805 --> 00:50:07.960
and then you'll see the these options here. Max location limit. So in the example we just did,

843
00:50:08.420 --> 00:50:11.240
the gentleman can only select up to three locations.

844
00:50:12.180 --> 00:50:14.280
Okay. So that's where the limit is.

845
00:50:14.339 --> 00:50:18.520
And then the type of location, I was only able to add ZIP codes or cities,

846
00:50:18.825 --> 00:50:23.005
but you could allow them to do counties, states, or the entire country.

847
00:50:23.705 --> 00:50:24.205
So

848
00:50:24.744 --> 00:50:28.105
you can limit it to ZIP codes or cities or counties here.

849
00:50:28.105 --> 00:50:32.605
So this these two fields are what control those, what we call service areas.

850
00:50:32.870 --> 00:50:35.130
But, you know, you call it something else if you want.

851
00:50:35.990 --> 00:50:39.290
Okay. Now I understand. So I I think this

852
00:50:39.750 --> 00:50:44.090
this screen here shows in everybody's I guess it's default.

853
00:50:44.470 --> 00:50:50.805
But in terms of location types, that really has to do well, max location limit and location

854
00:50:51.345 --> 00:50:52.805
types, that has to do

855
00:50:53.265 --> 00:50:58.085
with the add ons. Is that correct? Correct. So this is this is correlated

856
00:50:58.465 --> 00:50:59.205
to having

857
00:50:59.505 --> 00:51:01.205
having that add on, the multi,

858
00:51:01.505 --> 00:51:02.005
location

859
00:51:02.385 --> 00:51:02.885
listings.

860
00:51:03.560 --> 00:51:07.100
So now I know why I was confused. I thought that it was

861
00:51:08.119 --> 00:51:09.320
okay. I alright.

862
00:51:09.320 --> 00:51:17.355
I thought it was basically getting getting your search results based on state or, you know, whatever you selected, but now I understand I have to have the add on.

863
00:51:17.355 --> 00:51:21.215
Got it. Okay. Gotcha. Great. Thank you. You're welcome. That's a great question.

864
00:51:21.275 --> 00:51:22.895
Thanks for joining us again, Sheila.

865
00:51:23.435 --> 00:51:28.015
Alright. Good question there about the add on and how it works and how it can add value,

866
00:51:28.635 --> 00:51:29.535
for your members.

867
00:51:30.500 --> 00:51:33.880
Alright. Let's keep going. I think we're doing okay on time here.

868
00:51:34.020 --> 00:51:36.280
I think we have time for one or two questions.

869
00:51:38.260 --> 00:51:40.839
Alright. Mark, I see your hand's raised there.

870
00:51:42.115 --> 00:51:42.615
Okay.

871
00:51:43.155 --> 00:51:45.975
How are you doing today? Yep. Loud and clear. Where are you calling in from today?

872
00:51:46.835 --> 00:51:48.375
Okay. I'm I'm from Indiana.

873
00:51:48.675 --> 00:51:51.095
Okay. Great. Great. Is this your first webinar? It

874
00:51:52.115 --> 00:51:53.335
is my first webinar.

875
00:51:53.395 --> 00:51:57.450
I'm one of the principals of the company, but the my partner is the one that does most of this.

876
00:51:57.450 --> 00:51:58.349
But I'm

877
00:51:58.890 --> 00:52:01.470
on the marketing side more than on the

878
00:52:02.250 --> 00:52:08.089
the back end, so I don't want to go to the website and ask a lot of questions as far as detail.

879
00:52:08.089 --> 00:52:12.734
I just have, like, therefore just boom, boom, boom question just to give it a feel and understanding.

880
00:52:13.435 --> 00:52:20.895
First of all, is this is, is can this the Brilliant be used as a CRM, or do you have to be connected to another CRM

881
00:52:21.435 --> 00:52:27.250
and transfer information of your members to that to be able to continue to serve, communicate with them.

882
00:52:27.250 --> 00:52:27.970
Yeah. So,

883
00:52:28.609 --> 00:52:31.170
Brilliant Directories, does offer some,

884
00:52:31.730 --> 00:52:32.230
CRM

885
00:52:33.569 --> 00:52:34.069
services.

886
00:52:34.450 --> 00:52:38.789
So one of them, a lot a lot of people use Brilliant Directories. They don't even make a searchable

887
00:52:39.735 --> 00:52:40.475
public directory.

888
00:52:41.335 --> 00:52:44.955
Mhmm. They just use it to manage their members in the admin area.

889
00:52:45.575 --> 00:52:47.915
And Right. You have some abilities,

890
00:52:48.535 --> 00:52:50.535
back here. Let me just k.

891
00:52:50.535 --> 00:52:54.055
One of them is, obviously, you can have different membership levels or tiers.

892
00:52:54.055 --> 00:52:57.570
So, you you know, like a non nonprofit organization, they don't necessarily

893
00:52:58.030 --> 00:53:01.730
they most likely won't have a public member directory of all their donors,

894
00:53:02.030 --> 00:53:06.050
but they can they can manage all their donors with Brilliant Directories.

895
00:53:06.110 --> 00:53:10.565
They can manage their recurring payments, they their their membership level with them.

896
00:53:10.945 --> 00:53:15.665
Another thing you can do, is send your members emails. So k.

897
00:53:15.985 --> 00:53:19.825
You can search for a member in your admin. You know, we'll look for Jennifer Cook.

898
00:53:19.825 --> 00:53:21.125
I'll just type in Cook.

899
00:53:21.530 --> 00:53:23.230
Mhmm. These are just sample members

900
00:53:23.609 --> 00:53:24.109
here.

901
00:53:24.650 --> 00:53:28.109
And what you can do is there's these actions here,

902
00:53:29.050 --> 00:53:33.525
and what you can do is you can send an email to Jennifer. K. So k.

903
00:53:33.605 --> 00:53:37.605
And we do have premade email templates. You can also create your own templates.

904
00:53:37.605 --> 00:53:41.785
So let's say her her her most recent payment was past due or,

905
00:53:42.244 --> 00:53:47.625
she wanted her login information again. There are premade templates, about 45 of them for you guys.

906
00:53:47.799 --> 00:53:51.960
Let's say you're gonna put her account on hold. There's lots of templates for different things.

907
00:53:51.960 --> 00:53:55.960
So, you know, here's an email saying your account is on hold, for whatever reason.

908
00:53:55.960 --> 00:53:57.339
So you can email members.

909
00:53:58.279 --> 00:54:00.635
Another thing you can do is you can email,

910
00:54:01.255 --> 00:54:04.075
groups of members. So there is a newsletter functionality.

911
00:54:05.015 --> 00:54:06.235
Okay. And

912
00:54:06.935 --> 00:54:09.415
it it is pretty basic, so there's no newsletters here.

913
00:54:09.415 --> 00:54:12.955
Let's there's a blue button here to a new email newsletter.

914
00:54:13.610 --> 00:54:14.110
K.

915
00:54:15.290 --> 00:54:19.450
And you would write your email first, and then you select the template you want to send.

916
00:54:19.450 --> 00:54:23.390
So you would you would do that in your email template. So you can do, like, a company newsletter.

917
00:54:24.090 --> 00:54:26.970
And then what you can do is there's different contact tags.

918
00:54:26.970 --> 00:54:30.215
So let's say you wanted to send this to all your premium members,

919
00:54:30.515 --> 00:54:32.455
you could just check your premium members,

920
00:54:32.835 --> 00:54:35.895
and it shows that there's nine nine contacts in here.

921
00:54:36.115 --> 00:54:41.280
And then you can finally do the the name, the from name. By default, it's the website's, you know,

922
00:54:41.760 --> 00:54:46.500
name. So let's say you wanted to do this, you know, ron@atsamplesite.com.

923
00:54:46.800 --> 00:54:49.620
Mhmm. And, you know, you could do, you know, Ron Smith.

924
00:54:50.480 --> 00:54:50.800
And,

925
00:54:51.440 --> 00:54:55.220
and there's a very simple settings, and then you can send your email campaign. So,

926
00:54:56.085 --> 00:54:58.565
you never have to have a public member directory.

927
00:54:58.565 --> 00:55:03.945
You can have a private one, and you can control payments, you can search for members, you can send emails,

928
00:55:04.325 --> 00:55:06.665
and those are really the the most important things.

929
00:55:07.765 --> 00:55:13.600
Right. So with with with what we have is we will have thousands and thousands of members.

930
00:55:13.760 --> 00:55:16.100
We just started that we are doing very well.

931
00:55:16.560 --> 00:55:21.060
And so is there a limit, I mean, to volume at a million numbers, for example?

932
00:55:21.200 --> 00:55:24.500
Can we communicate inside of this, and is there any issues with

933
00:55:24.880 --> 00:55:29.585
the blacklisting or whatever since they are our members? I mean, does it work fine with that?

934
00:55:29.805 --> 00:55:34.605
Well, what I would recommend is so the system allows for a certain number of emails to be sent each day.

935
00:55:34.605 --> 00:55:36.365
I think the limit is 1,500.

936
00:55:36.365 --> 00:55:40.125
If you're gonna be Okay. If you're gonna be dealing with with millions of members,

937
00:55:40.950 --> 00:55:43.690
you do have the ability to export your member lists.

938
00:55:44.230 --> 00:55:45.430
I'll show you that in a second.

939
00:55:45.430 --> 00:55:50.010
But what I would recommend is is using, like, a third party like Mailchimp or Aweber

940
00:55:50.550 --> 00:55:58.005
to well, if you're gonna send that many email blasts, you're gonna get better reporting because that's their job is to do email marketing and deliverability

941
00:55:58.305 --> 00:55:59.765
and things like that. So,

942
00:56:00.305 --> 00:56:06.644
what I would recommend is you can do a search for, you know, let's say you wanted to do all your, Los Angeles members

943
00:56:07.250 --> 00:56:08.470
that are premium

944
00:56:08.770 --> 00:56:09.750
membership levels.

945
00:56:10.450 --> 00:56:14.609
Right. And you can do a search. I don't know if that's gonna bring any results on this demo site.

946
00:56:14.609 --> 00:56:17.589
So there's two members here, but let's say you had, like, 2,000.

947
00:56:17.730 --> 00:56:19.589
You can export the search results.

948
00:56:20.335 --> 00:56:20.835
Mhmm.

949
00:56:22.255 --> 00:56:28.835
And when you export it, now you know you have a list of California premium members, and then you can import that list into,

950
00:56:29.455 --> 00:56:34.115
like a Mailchimp or Aweber, and you can do your Gotcha. You know, your your more formal marketing,

951
00:56:34.655 --> 00:56:35.795
through there. Okay.

952
00:56:36.600 --> 00:56:40.200
So as long as we're doing 1,500 emails or less per day, we're okay.

953
00:56:40.200 --> 00:56:43.820
When we get the larger the debt, then we need to consider the export. Exactly.

954
00:56:44.120 --> 00:56:46.060
Sounds like a good problem to have them.

955
00:56:46.760 --> 00:56:49.180
Exactly. That's what we trust and we believe.

956
00:56:49.720 --> 00:56:51.340
And and I we are premium

957
00:56:52.655 --> 00:56:53.135
member.

958
00:56:53.135 --> 00:56:59.135
And so where do I go to learn the most about anything I need to to to do as far as inside the system?

959
00:56:59.135 --> 00:57:03.395
Cool. So, in the admin area, we do have a support center drop down here.

960
00:57:03.855 --> 00:57:08.870
And Mhmm. You can go to our documentation, which is pretty much like a user's manual,

961
00:57:09.490 --> 00:57:10.470
for it. K.

962
00:57:10.850 --> 00:57:14.790
What I recommend also if you're just getting started, the video tutorials,

963
00:57:16.050 --> 00:57:16.450
Mhmm.

964
00:57:16.850 --> 00:57:20.985
There's a there's a lot of videos here. A lot of them are more for setting up your initial site

965
00:57:21.465 --> 00:57:24.185
and Okay. Getting you in the mindset. They're they're separated.

966
00:57:24.185 --> 00:57:27.085
Like, the quick launch series is how to set up your site

967
00:57:28.025 --> 00:57:28.845
Mhmm. Quickly.

968
00:57:29.225 --> 00:57:32.185
The launch plan series is, like, how to think about your site.

969
00:57:32.185 --> 00:57:37.819
It's more theoretical of how you're gonna conceptualize your site with categories and membership levels.

970
00:57:38.440 --> 00:57:41.900
Right. Because it's it's good to make a plan before you start getting to work.

971
00:57:43.240 --> 00:57:46.280
So and and there's things like that introducing you to Brilliant Directories.

972
00:57:46.280 --> 00:57:54.515
So you can use this drop down link here, and it'll take you to some different places to, you know, learn more about your your new Brilliant Directories website.

973
00:57:54.735 --> 00:57:55.055
Okay.

974
00:57:55.055 --> 00:58:02.175
If you can do one more thing, and then the last thing is right where you are, if I I if I have we have a two step process for the sign up.

975
00:58:02.175 --> 00:58:04.035
We have just the email address and password,

976
00:58:04.380 --> 00:58:05.920
and then we want them to put

977
00:58:06.619 --> 00:58:08.079
their name and

978
00:58:08.460 --> 00:58:12.480
phone number and physical address. So we wanna ship something to them.

979
00:58:13.420 --> 00:58:13.920
And

980
00:58:14.220 --> 00:58:15.039
with that,

981
00:58:15.579 --> 00:58:19.339
some of them are doing the first step but not doing the second step, which makes it

982
00:58:20.095 --> 00:58:24.515
but we wanna have the two step system, but I want to communicate to all of my members.

983
00:58:24.815 --> 00:58:27.455
Right now, we haven't really started communicating with them.

984
00:58:27.455 --> 00:58:31.795
So I if I wanted to send an email to all members and it's less than 1,500,

985
00:58:32.335 --> 00:58:33.715
what what would I do?

986
00:58:35.200 --> 00:58:37.280
Okay. So I saw two parts to your question.

987
00:58:37.280 --> 00:58:42.240
You want your members to sign up to your site and put all the inform required information in.

988
00:58:42.240 --> 00:58:42.740
Correct?

989
00:58:43.200 --> 00:58:49.540
Right. In other words, suppose this way. To to say say there's a thousand members and 700,

990
00:58:49.895 --> 00:58:52.795
put just put their email address and password and 300,

991
00:58:54.935 --> 00:58:55.415
that's all.

992
00:58:55.415 --> 00:58:59.494
In other words, they put everything, but 300 didn't put their anything but their email and password.

993
00:58:59.494 --> 00:59:01.835
And we really wanna communicate to all the members

994
00:59:02.240 --> 00:59:07.059
that message and and also, like, the welcome. So I want to send an email to all of the members

995
00:59:07.359 --> 00:59:09.700
whether they just did the first step,

996
00:59:10.079 --> 00:59:12.579
even if they did just did the first step. That's my point.

997
00:59:13.280 --> 00:59:13.780
Gotcha.

998
00:59:13.839 --> 00:59:19.635
So you you can select that that membership level and welcome all those members with a newsletter.

999
00:59:20.015 --> 00:59:22.595
If you Okay. You wanna target members who

1000
00:59:22.895 --> 00:59:23.395
didn't

1001
00:59:23.934 --> 00:59:25.075
add certain information.

1002
00:59:25.855 --> 00:59:30.115
Right. What you can do is so I just I just downloaded that export that I created.

1003
00:59:31.040 --> 00:59:36.080
What you can do so this is the export you get. You get the person's name, their their email. Okay.

1004
00:59:36.080 --> 00:59:39.600
What you can do is you can find out which ones don't have addresses. Right?

1005
00:59:39.600 --> 00:59:41.060
You can just sort in Excel

1006
00:59:41.360 --> 00:59:41.920
and then Right.

1007
00:59:42.080 --> 00:59:46.605
And then delete everyone else, and now you have a list to import into Mailchimp or something. Okay.

1008
00:59:46.605 --> 00:59:49.825
And then Sure. Okay. You know, if there's no address here,

1009
00:59:50.365 --> 00:59:54.465
you know that you can email them saying, hey, come and come and add your address.

1010
00:59:55.325 --> 00:59:55.825
Okay.

1011
00:59:56.365 --> 00:59:58.365
Alright. That works. That helps very much.

1012
00:59:58.365 --> 01:00:03.550
And that where that where I located that was where as far as the that drop down to to

1013
01:00:04.090 --> 01:00:06.590
So you wanna go to search members? Spreadsheet.

1014
01:00:07.130 --> 01:00:11.370
Okay? Search members and then click on the export, search Got it.

1015
01:00:11.370 --> 01:00:13.850
I'm gonna make sure that's available for everyone after the webinar.

1016
01:00:13.850 --> 01:00:18.244
So if you don't see it, after the webinar, just check back in about an hour or so.

1017
01:00:18.244 --> 01:00:19.545
You'll you should see it. Okay.

1018
01:00:19.924 --> 01:00:22.664
Great. Thank you very much for your help. Alright. You're very welcome.

1019
01:00:23.125 --> 01:00:25.845
Bye. Alright. We have time for, one more question.

1020
01:00:25.845 --> 01:00:28.505
A good question for someone getting started out, Mark there,

1021
01:00:29.100 --> 01:00:31.840
about, some of the capabilities in the back end.

1022
01:00:32.860 --> 01:00:37.600
And, we'll come back here. If you got questions, you can raise your hand. Alright. Vincent.

1023
01:00:38.140 --> 01:00:40.720
I got you, Vincent. Your mic's unmuted. How you doing?

1024
01:00:41.435 --> 01:00:41.935
Good.

1025
01:00:43.595 --> 01:00:45.055
My question was about,

1026
01:00:46.395 --> 01:00:49.455
how can you kinda reach out to the people that are in your

1027
01:00:51.115 --> 01:00:54.015
thing? Like, I'm actually getting emails from other,

1028
01:00:55.850 --> 01:00:58.910
brilliant directory owners trying to get me to join there.

1029
01:00:59.210 --> 01:01:00.990
You know, they send me this really beautiful,

1030
01:01:01.450 --> 01:01:01.950
email,

1031
01:01:02.810 --> 01:01:05.630
and it has a link right to my free page or whatever.

1032
01:01:06.090 --> 01:01:06.590
How

1033
01:01:06.970 --> 01:01:07.870
how do you

1034
01:01:09.474 --> 01:01:12.615
how do you how do I do something like that? Gotcha. So,

1035
01:01:13.795 --> 01:01:15.974
so what Vincent's asking everyone is

1036
01:01:16.994 --> 01:01:18.855
you you've uploaded members.

1037
01:01:19.315 --> 01:01:19.815
Right?

1038
01:01:20.515 --> 01:01:26.370
And Right. I'm assuming you're using the the claim listing feature. So you Right. Right.

1039
01:01:26.370 --> 01:01:38.605
For those not familiar, the claimable business listing, if you're importing a set of data, like, you know, a thousand business listings, and then you wanna email them saying, hey, come check out your profile, claim your listing.

1040
01:01:40.105 --> 01:01:42.265
Let me let me show you how to do that, Vincent.

1041
01:01:42.265 --> 01:01:45.305
You wanna provide a link in the email to their profile.

1042
01:01:45.305 --> 01:01:48.765
So first of all, you need to know their email address. So I'm assuming

1043
01:01:49.800 --> 01:01:53.260
you've uploaded these people with email addresses because you gotta deliver

1044
01:01:53.560 --> 01:01:55.820
the email correct to the correct person. Some

1045
01:01:56.120 --> 01:01:57.720
some have emails, some don't.

1046
01:01:57.720 --> 01:02:01.480
That's kind of a this is my first one, so I'm gonna be a little more careful on the next one.

1047
01:02:01.480 --> 01:02:02.700
But Not a problem.

1048
01:02:03.675 --> 01:02:07.755
Sometimes I've had to actually go there, look at their website, and get the email. Let me do this.

1049
01:02:07.755 --> 01:02:14.335
Can I check out your site with you, and I'll and I'll save it so then you can copy what I did into the real templates you wanna use?

1050
01:02:14.795 --> 01:02:20.630
Sure. Alright. Well, what's your site? It's the 00empartsdallas.com.

1051
01:02:20.849 --> 01:02:21.349
Okay.

1052
01:02:24.690 --> 01:02:27.430
You know, I and this is kind of a little separate,

1053
01:02:27.970 --> 01:02:32.470
thing. I I'm generating leads. I'm just having a hard time selling the leads.

1054
01:02:33.089 --> 01:02:33.589
Okay.

1055
01:02:34.210 --> 01:02:34.710
So

1056
01:02:35.904 --> 01:02:39.924
we'll get to that in in another second here. So let me just create a new template for you,

1057
01:02:41.184 --> 01:02:41.684
and

1058
01:02:44.385 --> 01:02:46.645
I'm going to call it

1059
01:02:48.839 --> 01:02:52.599
provide see what you're doing right now. Okay. Sorry about that. There we go.

1060
01:02:52.599 --> 01:02:55.819
So what I did is I went to email templates. Let me just backtrack.

1061
01:02:56.760 --> 01:03:01.339
And I'm gonna create a new email template, which I'm doing right here. Okay.

1062
01:03:01.365 --> 01:03:06.165
I'm gonna just call this provide link to member. That's the subject line just

1063
01:03:06.965 --> 01:03:10.105
and what's really cool is we've updated this part of the admin.

1064
01:03:10.244 --> 01:03:12.744
So this is where you would put your body of your email.

1065
01:03:13.365 --> 01:03:16.345
And down here, we've added some nifty variables,

1066
01:03:17.660 --> 01:03:18.640
that you can use,

1067
01:03:19.260 --> 01:03:22.880
for your members, and I think one of them is called file name.

1068
01:03:23.740 --> 01:03:24.240
And

1069
01:03:24.620 --> 01:03:25.440
file name,

1070
01:03:27.260 --> 01:03:31.040
does this. So let me do let me create a link.

1071
01:03:31.775 --> 01:03:32.915
It's gonna be

1072
01:03:34.015 --> 01:03:36.275
just a second here. Let me go to your site.

1073
01:03:37.455 --> 01:03:38.435
I don't know.

1074
01:03:38.975 --> 01:03:43.935
The guy earlier, somebody who's chatting back and forth to the different members mentioned something about,

1075
01:03:44.575 --> 01:03:46.515
Mailchimp or something like that where,

1076
01:03:48.320 --> 01:03:52.020
so you're not running it through your own domain. You're using a separate company.

1077
01:03:53.200 --> 01:03:56.500
How does that how do you get that data over to them?

1078
01:03:56.880 --> 01:03:58.580
I'll show you in just a moment.

1079
01:03:58.880 --> 01:04:02.980
So it's similar to that export tool. So, what you can do is,

1080
01:04:03.654 --> 01:04:05.674
and I'm gonna just save this for you.

1081
01:04:06.214 --> 01:04:11.295
File name is the link to that member's profile. You just wanna make Okay. Okay. Gotcha.

1082
01:04:11.575 --> 01:04:15.035
Just wanna make sure you put your website URL in the beginning.

1083
01:04:15.360 --> 01:04:17.060
So let me just insert this,

1084
01:04:17.760 --> 01:04:21.200
and let me just double check what the link is at the in the source code. Can you

1085
01:04:22.160 --> 01:04:26.000
I will send that to you, and I'm saving it Okay. Great. Great. As an email template for you.

1086
01:04:26.000 --> 01:04:26.760
So let's Okay. Great.

1087
01:04:26.880 --> 01:04:32.055
Let's save this, temp I'm gonna call this provide link to members, the email template.

1088
01:04:32.055 --> 01:04:33.515
And all it is is a link.

1089
01:04:34.855 --> 01:04:36.635
Oops. The template needs to be,

1090
01:04:37.895 --> 01:04:40.315
without spaces. So provide link.

1091
01:04:43.015 --> 01:04:44.155
So that should work.

1092
01:04:45.380 --> 01:04:47.160
Oops. Let's delete this.

1093
01:04:52.820 --> 01:04:53.800
There we go.

1094
01:04:56.340 --> 01:04:57.560
Alright. So now,

1095
01:04:57.940 --> 01:05:00.120
let's go to one of your your members,

1096
01:05:04.115 --> 01:05:04.615
and

1097
01:05:05.715 --> 01:05:08.935
let's add Are you able to search by just the ones that have emails?

1098
01:05:11.875 --> 01:05:13.095
So for that,

1099
01:05:15.060 --> 01:05:20.120
no. You could just search for a specific email address right now. Okay. Okay.

1100
01:05:20.180 --> 01:05:22.740
So so what you can do is and let me just,

1101
01:05:23.140 --> 01:05:27.080
I'm gonna send a an email to myself real quick using that template.

1102
01:05:27.885 --> 01:05:29.425
So I'm gonna send the email

1103
01:05:30.765 --> 01:05:34.945
to a member, and I'm gonna swap out with, with my email address.

1104
01:05:40.890 --> 01:05:44.250
So what I did is I clicked on, you know, send an email to this member.

1105
01:05:44.250 --> 01:05:46.349
I'm gonna just put Jason at Brilliant Directories.

1106
01:05:49.609 --> 01:05:51.930
And, well, let me choose the template first.

1107
01:05:51.930 --> 01:05:55.845
So it's a custom one provide link, and it should provide me with a link

1108
01:05:57.445 --> 01:06:00.105
to, to that to that member's profile page.

1109
01:06:00.805 --> 01:06:01.865
Oh, okay. Gotcha.

1110
01:06:04.885 --> 01:06:07.145
We can actually preview the email here,

1111
01:06:08.885 --> 01:06:11.065
and I think we can click on this link.

1112
01:06:12.170 --> 01:06:13.690
We could just know that it's working.

1113
01:06:13.690 --> 01:06:18.510
Well, this listing is not public, but that's the that's the, the member's Oh, okay. Profile page.

1114
01:06:19.050 --> 01:06:24.270
So you're good to go now. You have it there. You can copy and paste that into other email templates.

1115
01:06:25.775 --> 01:06:27.155
Okay. Great. Alright.

1116
01:06:27.535 --> 01:06:32.415
Alright. Thank But now here, how let let Yeah. I'm just trying to grasp how it actually works. Okay?

1117
01:06:32.415 --> 01:06:32.915
So,

1118
01:06:35.215 --> 01:06:39.375
just as a sample, can you just do one of the act is that what you were trying to do?

1119
01:06:39.375 --> 01:06:42.119
Do one of those can you just walk me through it one more time?

1120
01:06:42.119 --> 01:06:45.500
Just pick one and show me how exactly how you Yes. Attach.

1121
01:06:46.200 --> 01:06:49.339
So you want to go to, send an email.

1122
01:06:49.960 --> 01:06:54.140
Okay. So right now, this is internally now. I'm sending it through my own domain. Right?

1123
01:06:54.440 --> 01:06:58.735
Exactly. So this is to send a one off email to someone. Okay. But Okay. Gotcha.

1124
01:06:58.815 --> 01:07:04.415
You can also send a newsletter and and just send it to a bulk people, and it'll it'll use that that template.

1125
01:07:04.415 --> 01:07:04.915
So,

1126
01:07:05.375 --> 01:07:07.475
if we go to preview email now,

1127
01:07:08.310 --> 01:07:12.950
we'll see oops. I didn't select the template. Well, actually, I did select the template.

1128
01:07:12.950 --> 01:07:15.050
This is a link to your profile. Preview.

1129
01:07:16.230 --> 01:07:19.190
There it is. So here's the link. Okay. Okay. Gotcha. Okay.

1130
01:07:19.190 --> 01:07:22.655
I'll fool around with it and get it the way I want it. Yeah. But you're you're good to go.

1131
01:07:22.655 --> 01:07:24.835
So there are ways to, you know,

1132
01:07:25.135 --> 01:07:28.115
to do these things. But really, to provide a link to someone,

1133
01:07:29.135 --> 01:07:33.315
in an email template, you wanna use the file name variable. Just make sure you put,

1134
01:07:33.680 --> 01:07:34.900
your website URL

1135
01:07:35.200 --> 01:07:37.700
in front of it when you're creating the the link.

1136
01:07:37.920 --> 01:07:43.120
That way it'll How does that how would that coordinate now with Mailchimp or somebody like that?

1137
01:07:43.120 --> 01:07:48.420
That's so what you wanna do if you're gonna do that is you wanna export the search results.

1138
01:07:49.185 --> 01:07:51.825
And let me go back to my Excel sheet here. Gotcha.

1139
01:07:51.825 --> 01:07:56.385
In the in the Excel sheet here, it does provide you with the file name of the user.

1140
01:07:56.385 --> 01:07:58.165
So here's the the file name.

1141
01:07:58.625 --> 01:07:59.845
Let me make this bigger.

1142
01:07:59.905 --> 01:08:04.830
So when you export, there is a file name, and all you have to do is marry this with,

1143
01:08:06.350 --> 01:08:07.890
with your website URL.

1144
01:08:08.990 --> 01:08:12.430
So this is Okay. Good. The so let me just show real quick here.

1145
01:08:12.430 --> 01:08:14.850
So what you would do is you can create a new spreadsheet,

1146
01:08:15.870 --> 01:08:16.770
and you put,

1147
01:08:17.555 --> 01:08:23.175
you know, you put your website URL, and then what's really cool is you can just do I'm gonna do this actually.

1148
01:08:24.515 --> 01:08:26.455
I'll show you how you can put the two together.

1149
01:08:26.755 --> 01:08:34.520
So you you do a column, and then you do equals, and you can choose a one, and then you were use and a two,

1150
01:08:35.219 --> 01:08:40.600
and then you have a new cell that has the full extension with the user's filename

1151
01:08:40.979 --> 01:08:42.600
as well as your website.

1152
01:08:44.314 --> 01:08:47.375
Oh, that's pretty neat. So can you put that code in there too?

1153
01:08:47.755 --> 01:08:49.694
Yeah. I'll put that in the chat here.

1154
01:08:51.194 --> 01:08:54.175
Okay. Then you submit that to Mailchimp, and then they

1155
01:08:54.475 --> 01:08:57.215
now are submitting it without the name of the domain.

1156
01:08:57.909 --> 01:09:01.269
Correct. So then now you have an additional variable field that you can have.

1157
01:09:01.269 --> 01:09:03.529
You can have their first name, last name, phone number.

1158
01:09:03.590 --> 01:09:07.289
Link to profile page will be a custom variable you create in, like, a Mailchimp.

1159
01:09:07.829 --> 01:09:09.689
And then when you create your

1160
01:09:10.125 --> 01:09:13.344
your, your template in Mailchimp, you use that variable

1161
01:09:13.965 --> 01:09:19.824
to to link people to their profile page that you've created for them. Okay. Gotcha. Gotcha. Okay.

1162
01:09:19.885 --> 01:09:22.864
I'll get working on that. Alright. Thanks for the question, Vince.

1163
01:09:23.760 --> 01:09:25.140
Thank you. You're welcome.

1164
01:09:26.080 --> 01:09:28.180
Alright, guys. Great questions today.

1165
01:09:29.279 --> 01:09:34.180
Want to mention there are a couple more spaces for the Powerplanet three fifty.

1166
01:09:34.479 --> 01:09:36.899
It's an awesome deal if you guys have additional

1167
01:09:37.444 --> 01:09:41.685
awesome ideas for directory and membership websites. We're only limiting it to 10.

1168
01:09:41.685 --> 01:09:45.145
There are just a couple left, so take advantage of that.

1169
01:09:45.524 --> 01:09:46.505
And then also,

1170
01:09:47.365 --> 01:09:50.505
the contest winner of the week, John, hopefully, you're on the webinar.

1171
01:09:50.750 --> 01:09:53.069
You can email support@brilliantdirectors.com.

1172
01:09:53.069 --> 01:09:54.690
You've won a power plan,

1173
01:09:55.150 --> 01:09:56.210
website. Congratulations.

1174
01:09:57.150 --> 01:10:02.290
And also the recommended reading is rework. You guys can Google it. It's an awesome way to simplify

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01:10:02.750 --> 01:10:05.489
how you approach working, on your company

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01:10:05.955 --> 01:10:06.935
and your brand.

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01:10:07.315 --> 01:10:14.295
If for any reason we were unable to get to your questions today, you can always join us in the Brilliant Directories LinkedIn

1178
01:10:14.755 --> 01:10:21.460
marketing strategy network. It's free to join. You can go to brilliantdirectories.com/linkedin.

1179
01:10:22.239 --> 01:10:29.140
And again, the URL to get the three fifty is brilliantdirectories.com/promo.

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01:10:29.680 --> 01:10:33.305
Really happy that you guys joined us today. It was great to be with you.

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01:10:33.365 --> 01:10:38.005
The next webinar is in two weeks, so you might wanna put that down on your calendar.

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01:10:38.005 --> 01:10:39.945
We will send a reminder email

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01:10:40.325 --> 01:10:44.025
as well. So thanks everyone for joining, and see you again real soon.

