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Alright, everyone. Welcome to another edition of Webinar Wednesday.

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It really is great to be with everyone here today.

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If this is your first time joining us, welcome.

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I am Jason there on the left, and we're lucky to be joined by David Rockland, the digital strategist here at Brilliant Directories.

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David, thanks for taking the time to join us today. Of course.

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Happy to be back and looking forward to getting into this presentation, and thanks to the new faces who are joining us today.

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Yeah. You know, I always like to recommend joining our Facebook group.

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It's a great way to keep the conversations going in between webinar Wednesdays.

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I've actually seen an influx of new members joining the group the past couple weeks, so it's really great to see the participation and the questions and discussions that are being asked in there.

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So if you're not a member of the Facebook group, we do invite you to join.

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You can head on over to brilliantdirectories.com/Facebook

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and just click on that blue join button in there.

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Alright. And also for those of you joining for the first time, again, welcome.

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You know, webinar Wednesday,

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is really a great venue to explore some of the new features that are added to Brilliant Directories and talk about how they could help you actually grow and cultivate your community.

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We also like to talk about marketing strategies such as increasing traffic,

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identifying revenue opportunities.

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One of my favorites and I think is the most important is improving your website's navigation.

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Those are your main menu links.

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In a nutshell I think the simpler the better.

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But if you have any questions on these topics or related topics please save them.

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We'll try to get to as many as possible in this webinar.

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Alright. And,

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you know, month after month now, ever since I'd say July of last year, the the Brilliant Directories dev team has been pushing updates

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faster than I've ever seen in the decade we've been running Brilliant Directories.

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So I have a few updates that I'd like to share with you guys today.

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I'll try not to drag it out too long, but I think these are some noteworthy things that can help both you and your members while you're running your websites.

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One thing that I think is really important is you know your members receive leads from your website and these leads can come from their profile pages, people sending inquiries from their profile pages.

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But they can also come from

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the event post that your members might create or job listings or classified post that your members might make.

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And until this update they really didn't know

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the origin or the page where that lead was submitted from.

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So it really didn't provide too much context based on the message that was sent to them.

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So now

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the origin page is part of the get matched form and let me kinda show you where this is going to be.

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So,

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if you have the get matched form, I'm gonna show you actually how to add this to your get matched form because if you've customized your get matched form which is perfectly fine, you just want to add an extra field there and I'll show you exactly how you can do that.

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So

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what it's going to show is they're going to get their regular lead information and the last item here

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is going to be the origin page.

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And if you click on it, it just lets them know where that lead originated from.

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So it provides a little bit better context as to where that lead was submitted from and what the person is actually inquiring

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about.

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So let me actually show you if you have customized your get matched form.

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Again, it's not a problem, but you're not gonna have this right away.

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Let me show you exactly what you need to do. You're gonna wanna go to your form manager

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and you're gonna wanna look for your

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okay. So if you head on over to your form manager,

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look for the website lead get matched form or you might have it by the system name, which is the bootstrap get matched form.

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And in this case, I'm just going to customize the form.

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Okay. I'm gonna scroll down. So these are all the default form fields that,

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are provided with the get matched form. I'm gonna make this real easy for you though.

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What you're gonna wanna do is this is only if you have the get matched form customized.

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Create a new form field for your form at the top there.

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You just click the blue button that says new field.

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And make sure it's a custom HTML

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field. And then you're gonna wanna paste this widget short code into the label name.

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And then lastly, there's just one other thing you wanna do. Make this a bit smaller.

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You can open up your field settings

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and set all of these display options to yes

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except the table view. So just set that one to no.

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By default when you create a new field, everything is set to yes so just do table view no.

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So three steps.

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New form field,

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custom html field type,

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and paste the label name and then lastly just set the table view to no and go ahead and save your changes.

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You can choose where you want this to display.

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It will display based on where you put it on your form,

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the the get matched form.

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Personally, I'm actually thinking that a better placement for this would be right above the first name.

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Let me scroll up right here. Right above the name label field,

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because then it would show kind of at the top of this page right underneath the price.

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But the preference is yours.

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You can use the default view or if you have it customized you can toggle it higher or lower wherever you want.

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Alright. This one is like a quality of life both for your your members and your website visitors.

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We've now added

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two filters for categories on your website for quick searches.

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Not everyone might be using this, but let me show you a good example of how this comes into use.

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So most BD sites if you go to the footer,

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there is a link to view all the member categories on your site.

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Now if you don't have too many categories,

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it's not that big of a deal.

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But this is still pretty convenient.

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If If you have a lot of categories like, I think this site is a perfect example,

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it's really hard for someone to come here and search for,

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a category that they're looking for. So

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what you can do is start typing here,

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and I'll type like for example accountants

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and I can see that everything is getting a quick filter. So this is available.

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It's connected to the widget on this page that displays

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your member categories

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and,

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yeah. If you're using this page

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this can come in handy and just provide a better search experience for your visitors.

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And on the flip side, when your members are selecting their categories, if you're a site as extensive as this that has many many categories,

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we need to make it easy for the members to search for those categories when they're creating their profile and their listing.

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So if we toggle over to the listing details tab now,

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and this should be for available for everyone as as long as you haven't customized this widget in the past.

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So in this case, you know, all those categories, there's a lot of categories listed here based on this member's top level category.

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So as we start typing, for example, we'll do advertising,

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we can quickly see that the options have been,

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minimized, and I can quickly see the categories that are related to me if I'm trying to find,

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categories for myself. So,

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those two are available for your members and for your visitors.

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Alright. Now we've added two more bulk action areas,

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in your admin. We're we're adding more and more bulk actions, especially to the members

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search area in the admin, but I'll just quickly cover this one.

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Now in your admin area under forms and widgets,

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we have bulk actions here,

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for your customized forms.

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So you can do things such as disable them if you're trying to troubleshoot something, maybe something's not working, you don't know if it's because of your custom form, you can quickly disable a bunch of forms and then re enable them if you need to.

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It's a great way to troubleshoot,

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as well as delete erroneous forms that you don't need on your site.

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And the same for widgets. If you have customized widgets,

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you can delete the selected,

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enable,

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or disable,

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selected widgets. So this is a good way to do some bulk actions for your forms

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and your widgets.

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Alright. This next one here. Let's do a quick vote here.

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If you want to do a show of hands, who uses the member let me lower everyone's hands.

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Who uses the member review functionality

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where you allow visitors to leave reviews for your members on your site?

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Let's see who's got their hand up. Vijay's got his hand up. Okay a lot of hands just went up here.

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Clayton, Colette, Franco, Jeff. Okay I'd say about 25% of the people here are using

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the reviews. Now I'm gonna put everyone's hands down again.

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Who moderates the reviews and who who actually manually reviews them or views them before they're approved right now?

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Okay. Less hands going up. Yeah. Dennis and Jeff and Franco

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and Lindsey.

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And so just depending on, you know, the volume of reviews you're getting on your site or or the overall quality of reviews, sometimes it's a good idea to choose to manually approve reviews,

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rather than giving it to the power to your members or just automatically having them set to accepted status.

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So what's really nice now is there are email options

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when you manually approve reviews in the admin area, and I'll show you what that looks like.

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So actually this review is accepted, but let's change the status.

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Let's say it's waiting for the admin. So, visitor came to the site, they submitted a review,

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and you know, you come here and you see that there's a review here, everything looks good, and you want to set this to accepted.

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So we change the status to accepted,

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and now what you have are email notification

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options.

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So you can choose to email the member about this update that they they have a new accepted review.

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You can email the reviewer saying their review has been

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accepted,

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or you can email both the member and the reviewer and let them know about this update.

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I forget that off the top of my head what the email templates are for these, but you can do a quick test

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for yourself.

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See what email you receive that's always good practice if you're wondering what automated emails are going out, and then head on over to the email template section and find the email that has a similar subject line if you want to edit these further.

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So now when you're manually approving reviews, you can choose to have emails go out both to the member and the reviewer.

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So it's a good way to continue engagement

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with your members as well as your visitors and if you do customize those email templates don't just thank them, give them a next step, give them something else to do to engage further with your site.

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Draw them in more, thank them and then ask them for a second action.

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Also check out these articles on our site, or also do something else on our site, or join us on Facebook and things like that.

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So always use an engagement or touch opportunity

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to ask for or direct them somewhere else on your site or to get them more involved in your community.

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Alright and this is something that's actually been lacking

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in the BD Admin dashboard. I have to say it's been a pretty poor mobile view.

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The front end of the software developed a lot faster than the back end admin area.

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But what we've done is we've put some quick patches to provide a better mobile experience of the admin dashboard.

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So let me show you how that looks. We can actually use this as an example.

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Let me just toggle a mobile view here.

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And the goal here is is to make it actually usable.

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So what you can do is you'll get this message here just so you know that on mobile you can actually swipe left and right

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and you can have full usage of the admin area on tablets and smart devices.

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And really you'll get the same experience that you're getting on desktop,

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you just swipe left and right on your mobile device.

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Prior to this we were trying to stack these tables on top of each other and just turned into a real cluttered mess but,

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this is a first step to improving things in the admin

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for you guys and I have to say about 90% of the features in the admin are are very usable like this.

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I've tested it on my iPhone myself and I'm really happy with what the team did with this.

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So, if you need to do some basic things in the admin on the go, now it should be a lot easier and a lot better to do so for you.

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Alright.

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And, some things, some of these I mentioned in the previous webinar but they're just on the cusp of being released.

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You'll soon be able to add tables and rows into the text editor.

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So if you're trying to make a web page for example and you want four images lined up exactly evenly in a row, this is gonna allow you to do that even better

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putting text and image combinations on the same row.

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It's gonna allow you to provide create some better landing pages through the text editor that we have now.

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Also this is an extension to the advanced post moderation add on.

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So we do have an add on where you can choose to moderate all your members posts like events and coupons that they publish.

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Right now it's just on a per post type basis so just all the coupons will apply to all the membership levels.

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What's coming down the line is you'll be able to choose which membership levels,

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have, different post moderation settings. So perhaps your higher tiered members,

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you don't moderate and stop their posts, you'll allow them to self publish their posts.

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So that'll be a big perk

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for your higher tiered members.

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Another thing that we've been waiting for for quite a while but we have the logic down is being able to identify

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which of your members have submitted

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or filled out specific forms.

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So if you want to know which one of your members have completed for example their listing details form or whoever filled out the events form to publish an event,

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or any other form that a member would submit on your site.

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You'll soon be able to identify who those members are, you could then export those lists, and then send email campaigns perhaps from a third party or through the newsletter functionality and you know just say hey why don't you publish an event or it looks like you haven't completed your profile

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and things like that. So I'm personally excited about that one.

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I think it's a big direction for BD towards becoming a better CMS.

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Two new bulk actions are coming down the line for the search members page.

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One is the ability to to change the post author.

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So perhaps you're about to delete a member or bulk delete several members and you don't want to delete the posts that they've created.

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You can then choose to assign them to another existing member before you delete those members.

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Another one bulk action that's coming down the line is changing the parent of a sub account.

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So for those of you using the sub accounts feature,

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sometimes you may need to rearrange who the parents or who the master

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member account is of those sub accounts.

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You'll be able to do it with a couple quick clicks with the bulk action.

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So, that should be a good quality of life update for you there.

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Another thing, star icons when writing reviews. This is coming down the lines.

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I expect this to be released next week. So this will be available to everyone and basically,

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these stars what you probably expect will replace the radio buttons that are there right now.

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So just a little bit better design here.

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It looks a little bit more developed, so it should provide a better experience for your members,

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and your visitors as well.

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And then lastly, you know, when members sign up to your site for the first time, you can choose what their account status is gonna be, whether it's inactive and they need to verify their email, or they're gonna be set on hold, or if they are active.

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We're also extending that same functionality

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when members upgrade to a specific membership level.

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You'll be able to choose what the account status should be when member members upgrade to a specific membership level.

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Generally, we're just gonna wanna set them to active, because if they're upgrading, they're paying to be part of a higher tiered plan.

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But we've seen and had feedback about instances where when members upgrade,

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you know the owners of the website would like the status to be something else besides active.

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So lots of things down the line this wasn't even everything.

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We have dozens of more updates coming, and and I'll be happy to share them in the Facebook group and in the next webinar as they become available.

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So that there's quite a few lab updates there. If you guys have any questions about these updates

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or something related to these, I'll be happy to take a couple now before we get into the tip of the week.

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Yeah. I'm blown away too. Not too many hands going up. That's perfectly fine.

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Alright. Let's head on over to the tip of the week.

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I think this week's tip of the week is a great refresher for all of us especially

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if we've we've been working on our site for a while.

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David put together these slides

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and I think, you know, the membership plan settings that BD offers, there's dozens of them there.

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But we just wanted to pick out, some of our favorites that can really add value,

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to your members and to the membership level plans that you're creating for them.

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So, Dave, tell us a little bit about this, and we can dive right into it.

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Yeah. I think you pretty much explained it perfectly. There's

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so many options throughout the admin as a whole.

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But this week, we figured we'd focus specifically on membership plans.

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And because there's so many settings within

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the membership plan options as well, we figured that it would be best to kind of pinpoint and highlight

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a few select settings that can really add some pretty good and unique value

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to your various membership plans and hopefully entice

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either just website visitors to purchase a membership on your site

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or to, better fit membership plans and profile pages

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to what your website

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focuses on as a whole.

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So as we go through these, we've got some five main ones that we're gonna focus on as well as a few bonus ones after that.

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But for the most part, these are really gonna be focusing on improving member retention,

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encouraging member interaction on your website.

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So not necessarily with other members, but encouraging them to take specific action on your website to keep them on your site and interacting within various ways as well as increasing member upgrades

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so that you can increase your revenue

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and then also hopefully reducing

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some support inquiries depending on how you utilize some of these settings.

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So we listed out the top five settings that we'll be going over here, and then we'll go and dive into each one individually.

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But, the first one is adding a unique sidebar

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on the sign up or the checkout pages

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on your website. We've got some really good tips for this one.

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So here on the right hand side, you could see just a sample checkout page.

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This is actually one from brilliantdirectories.com,

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but ones on your directory websites,

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are very similar, and you can add similar sidebars to those as well. You can set

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specific sidebars depending on the membership level, and in these sidebars,

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you can add unique widgets,

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and these can consist of confidence boosters,

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maybe answering some last minute questions or concerns that you think potential members may have while they're checking out if you want to address those and try to, to quell their nerves a little bit that way.

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And then you can also reinforce the major benefits and features that they'll be receiving

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when they do purchase this membership.

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That way you're, you're really reinforcing all of the good stuff that they'll be getting and minimizing the chances that they'll end up turning away from this checkout page.

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Yeah.

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And and I know a lot of us here on the webinar are actually using confidence boosters in the sidebar.

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We did have an article in our support center.

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So, those of you who aren't doing this yet, this is kind of a step by step guide,

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for getting started on how to add a a similar

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similar confidence boosters to the sidebar.

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So we do have the first step, and we have some code you can put and just replace the text and some examples there.

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If you're not comfortable with the code and all that stuff, you can go to places like canva.com

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and just create, like, banner ads that kind of have the text built into the image and just put the images there in the in the sidebar.

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That would be the the easiest thing for anyone to do if you're not comfortable actually, like, coding with the text and stuff.

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Just make images that have the text built into,

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the element itself.

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Yeah. We actually did dedicate an entire tip of the week specifically to confidence boosters.

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That, of course, is available in our blog section as, as a short video snippet, but support center page that Jason shared is perfect for actually giving you instructions on how to set one of these up yourself and providing you with some sample code as well.

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So number two, upgrading the page header and description

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for the upgrade pages when your members are choosing a higher tiered membership plan to upgrade to.

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So as many of you know, there's

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settings to configure whether or not members have the opportunity to upgrade to a higher tier membership plan, whether that be just strictly a price difference or differences in features.

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There's some settings that you can configure

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to add additional details to this upgrade page within

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their account so that you can reinforce

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the extra benefits that they'll be getting with those higher tiered plans should they choose to upgrade.

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And,

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again, this acts very similarly

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to the sidebar on the checkout pages.

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You can really utilize this space very well to better entice users to upgrade, explain why it's worth upgrading,

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maybe offer some promotions or coupon codes within this area

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to really get them to, commit to that upgrade.

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There's various ways you can utilize it, but it's, it's an incredibly useful

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setting, and you can really utilize this space very well.

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And, actually, let me show everyone where this one is, because, again, not everyone might be too familiar with this.

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If you go to the finance tab to your member plans here,

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and let's just click on one to edit this bronze plan.

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So under the pricing tab,

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if you scroll down,

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there are these two input boxes here for upgrade page header.

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So this is where you would, you know, put the, like, the, hey, you should upgrade your plan and, you know, leave this membership level and go to our other membership levels, you're missing out.

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And then this one is under the different plans that would be listed. Let's say there's three plans.

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You can list the benefits of this specific plan, that you're editing.

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We're actually gonna turn these two input boxes into the text editor, so it'll be a little easier to use, to style,

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these sections a bit. But we do have a quick work around, which I'll explain in another slide.

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But basically,

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until we turn these into the text editor boxes,

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you could you could actually go to like edit web pages

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and just create a new page,

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style up, you know, whatever you wanna say here,

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and

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get it the way looking the way you want it to look and then just click on over to the code view and then copy and paste the code view and paste it into here.

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So a little complicated if you're not familiar with that but basically using the text editor from the edit web pages and pasting the code here in the meantime while we get these, the text editors working in here.

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Yeah. And here on the screenshot, you can see the two different sections.

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So where that red arrow is pointing,

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that's that text area on the right in the settings

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where you can add details specifically for

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this membership plan, why why members should upgrade to that specific plan.

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The text right above it is, that header content section.

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So number three, profile page overview items order.

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So on member profile pages, there's the overview tab.

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By default, this is the very first tab that's displayed on profile pages and it's where the contact information,

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additional details,

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location map, as well as their quote, and any other kind of general information that you have on the member is displayed.

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So what you can do is you can actually rearrange the sections within this overview tab so that it better reflects the information that your website or your directory as a whole is providing to the end user.

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So, for example, if,

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your directory really isn't too focused on specific locations,

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like for example,

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maybe you

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have just a

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very small niche local directory where providing a map really isn't all that important, then you can choose to remove it or move it farther down on the overview tab and prioritize maybe the business's contact details

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at the top of the tab.

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And what what's really good is also, again, considering your lower tiered and higher tiered membership levels, you can actually turn off some of the information.

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Let's actually take a look real quick again as what information you can have there in the overview tab.

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So the settings for that, again, go to membership plans, edit one of your levels, and then toggle on over to the profile tab.

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And if you scroll down, we have the profile page overview tab order.

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We covered this in a previous webinar.

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So by default, there's five things, your Google map, their personal quote, contact details, listing details, and their about me section.

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So you can certainly arrange the order, but maybe for your lower tiered members you don't display all the information and it's only for higher tiered members, which, for your higher tiered members, it'll display basically a more decorated

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member profile page. So just some things to consider about the control you have.

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Generally for your lower tiered members,

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you wanna give them just enough so they have some value, but you wanna suppress or restrict some things perhaps,

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to make your higher tiered plans

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show a lot more perceived value.

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And moving on to number four. This is a great one.

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This is another one that I believe we covered in a previous tip of the week as well, but the dashboard, the member dashboard, header and footer

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custom HTML.

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So there's in the member dashboard, typically, when a member logs in, this is sent straight to the dashboard page, and here they have the links to add content,

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to manage their account and, basically just general

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account management

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kind of links.

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With this setting, you can choose to

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add additional custom content

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to the very top of this dashboard area.

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As you can see in the screenshot where that red arrow is pointing, that's all custom content that's been added to this member dashboard.

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If this content wasn't there, then the dashboard would just start at that progress bar.

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So in this area, you can add for new members maybe next steps,

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so that you lay out a clear plan of actions that your new members can follow in order to get their profile completely set up and start adding content.

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You can promote either website news specifically for your website if maybe new features are released, or you can promote industry news here.

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There's, you know, really something groundbreaking that's happened within your

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website's target industry.

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You can also provide upgrade promotions.

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If you're running discounts on membership plans or maybe, an event is going on and you really want to publicize it to your members when they log in, you can put that information right here on this very first page that they view.

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So there's a lot of really useful opportunities that you could, take advantage of with this setting.

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And also let me, show where this setting is. It's also in the member dashboard.

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With this one, actually, you can create a custom HTML widget, and all you need to do on this one is

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select,

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which custom widget you want to display here,

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because you can have both a header and a footer.

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And I've seen people do some really amazing things for their introductory levels.

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I've seen them create like a little welcome message and actually have a welcome video here explaining how the people can,

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get the most out of the website and things like that. So it's really great real estate,

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right there in the member dashboard for your users. So,

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this one is also, in the membership plans, of course, because that's what we're talking about.

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This one would be under the additional settings

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and under the dad member dashboard options.

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So what you have here are the two it's two drop downs because all you need to do is select the the custom widget you want.

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So if you have customized widgets on your site, you would just select them here, and they would show above or below the dashboard content respectively.

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Yeah. I think, as you mentioned,

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embedding

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a YouTube video or Vimeo video in this section is

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really a creative use of the space and also one that's,

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really shown to,

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provide lots of use and value to members, whether it's just a simple welcome video explaining members about their new benefits or, welcoming them to the community, again, mentioning next steps for them to take.

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If you're embedded video here, it's a it's a really creative way and welcoming way to,

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to invite members in as soon as they log into their accounts.

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Lastly,

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this setting isn't actually in the membership plan settings.

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It's in the post settings for all the different kinds of posts, but you can choose the order

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that a specific posts tab is displayed on members profile pages.

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So, again, in the screenshot, that red arrow

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is pointing to the events tab on the specific members profile page. So if you go into the events

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post

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settings, you can choose what position the events tab is displayed on member profile pages.

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So in this example, events is all the way last.

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If you have a website focused specifically on events,

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you might want that tab to either be first before overview.

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Maybe you want it after overview, but you can choose to rearrange that order and move it up to, prioritize it and showcase the events that this member,

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has published.

396
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And again, this setting is available for all the different kinds of post types so you can reorder and rearrange and, and optimize these tabs based on your website's goals.

397
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Yeah. Exactly.

398
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Based on the website's goals and I actually see this a lot for sites that are photo rich.

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You know the members have photo albums, and we see a lot of wedding vendor directories on brilliant directories, and the first thing you wanna see obviously is the eye candy from the beautiful photographs that the vendors are publishing.

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So perhaps you wanna make the first tab not the overview tab, but one of the photo album tabs.

401
00:30:21.554 --> 00:30:24.134
Same thing could be said about a classified ads website.

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You know, just like, you know, if someone has an eBay account or something like that and they're posting lots of content.

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The first tab would probably be all the classified listings not necessarily the overview tab which would be extra information that the user would wanna see not the main information.

404
00:30:39.960 --> 00:30:42.700
But let me show everyone where they can edit this as well

405
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because these are post settings. They're not necessarily in the membership plan settings.

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00:30:48.054 --> 00:30:51.035
So what you can do is if you go to content

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and edit post settings,

408
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And I'll just choose one of these, for example, the properties one.

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Perhaps you have a real estate site. So where you wanna go is the profile page design tab here.

410
00:31:05.770 --> 00:31:09.955
And you can see here the second option is the profile page tab order.

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And it goes from zero, that would be the first one,

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all the way down to 25.

413
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I haven't seen a site with more than 10 or so, but it goes all the way to 25.

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Now if you're not seeing it in the first order, the order is not correct, just make sure you don't have two with the same number.

415
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Because it might be throttling or toggling between the two that have the same number saved.

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But just in general you can go from zero to the higher numbers and that is the order that they will display on the member's profile page.

417
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So it just really depends on your site's goals, but that's another way to showcase better content.

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You kind of help the the member in that because you're presenting their best content there, and you help the visitor because they're on your site for mainly for a certain type of content and you're gonna give them give that to them first.

419
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One important note and

420
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I suppose a slight caveat with this setting currently

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is that because it's not currently in the membership plan settings, it's in the edit post settings.

422
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This applies universally. So regardless

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of what membership plan a member is

424
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in, the tab order will be the same regardless of the membership plan.

425
00:32:18.195 --> 00:32:22.520
Those were the five that we thought were the famous, but there are some honorable mentions,

426
00:32:22.980 --> 00:32:27.560
you can say here. Some bonus settings that really do add a lot of value,

427
00:32:28.340 --> 00:32:34.360
to your members and and what we feel can help separate your lower tiered plans from your higher tiered plans,

428
00:32:34.820 --> 00:32:35.320
demonstrating

429
00:32:35.700 --> 00:32:36.680
more value.

430
00:32:37.195 --> 00:32:42.575
One thing that's just really important that I think is overlooked is the redirect page after login.

431
00:32:43.195 --> 00:32:48.895
So by default when your members log in, they are taken to the member dashboard area.

432
00:32:49.115 --> 00:32:52.095
However, you are able to define a new page

433
00:32:52.850 --> 00:32:55.270
when members log in that they're redirected to.

434
00:32:55.490 --> 00:33:03.030
This could be a members only page, maybe that's why they're really logging into your site is to, you know, get that members only access to certain type of content,

435
00:33:03.490 --> 00:33:07.805
or maybe you're creating a portal where they get links to to multiple

436
00:33:08.265 --> 00:33:11.325
members only content pages, so you can create a portal page.

437
00:33:11.545 --> 00:33:20.045
Once they log in, they're taken to that page and then you provide you present them with the six or so links that take them further into your site, for the members only content.

438
00:33:20.210 --> 00:33:24.230
But when you're editing a membership level, it is the second input option here.

439
00:33:24.690 --> 00:33:27.350
And it's called redirect page after login.

440
00:33:27.490 --> 00:33:31.090
And again by default it's just the account home page, which is perfectly fine.

441
00:33:31.090 --> 00:33:34.455
That's probably good for the majority of people. But if you have certain,

442
00:33:34.775 --> 00:33:43.195
special circumstances on your site or a certain type of audience or or different type of members on your on your site, you might wanna take advantage of this.

443
00:33:44.295 --> 00:33:49.550
Number two, I think this one actually everyone is familiar with. It's the search results priority.

444
00:33:50.170 --> 00:33:52.670
But just in case you're not familiar with this,

445
00:33:52.970 --> 00:33:58.670
under the search visibility tab, there is a wealth of options here in settings

446
00:33:58.970 --> 00:34:00.590
to give certain members,

447
00:34:01.210 --> 00:34:06.034
more visibility on your site. And the first one here is the search results priority.

448
00:34:06.255 --> 00:34:08.034
So what this does is

449
00:34:08.335 --> 00:34:10.114
members of this membership level

450
00:34:10.574 --> 00:34:19.795
zero is is the most priority so it goes from zero to higher numbers but members that have a better search results priority will always display

451
00:34:20.210 --> 00:34:22.069
ahead of other membership levels

452
00:34:22.529 --> 00:34:23.329
on your site.

453
00:34:23.329 --> 00:34:33.170
So this is especially helpful for members that are paying to be on your site or who are special on your site or or a higher tiered membership level on your site.

454
00:34:33.170 --> 00:34:36.475
You definitely wanna give them more search results priority.

455
00:34:36.535 --> 00:34:43.495
And with that, they're essentially gonna get more visibility on your site, more inquiries if they're professionals trying to connect with,

456
00:34:43.975 --> 00:34:45.675
you know, clients or customers.

457
00:34:46.135 --> 00:34:47.594
They're gonna get more inquiries.

458
00:34:47.909 --> 00:34:50.069
So there if definitely is more value,

459
00:34:50.549 --> 00:34:54.730
for being in a membership plan with a higher search results priority.

460
00:34:55.670 --> 00:34:58.410
And there also, just to take this a step further,

461
00:34:59.430 --> 00:35:00.650
there is a setting

462
00:35:01.325 --> 00:35:04.704
for posts like jobs and coupons and events and articles

463
00:35:05.085 --> 00:35:08.545
that where this search results priority also applies.

464
00:35:08.605 --> 00:35:14.704
So they can get double, triple, quadruple benefit if they're posting content on your site as well.

465
00:35:14.930 --> 00:35:17.750
Let's just use the properties one as an example here.

466
00:35:18.850 --> 00:35:24.390
Under the search results design, because this this is related to their position in the search results,

467
00:35:24.770 --> 00:35:27.830
if we scroll down and go to the additional settings,

468
00:35:30.345 --> 00:35:31.485
here's the option

469
00:35:31.785 --> 00:35:34.605
respect membership plan search priority.

470
00:35:35.145 --> 00:35:39.245
So if you have a bunch of members publishing content for let's say events,

471
00:35:39.865 --> 00:35:41.645
if this is set to yes,

472
00:35:42.230 --> 00:35:47.770
then if you're searching for events on the site and it's going to respect the search results priority,

473
00:35:48.630 --> 00:35:53.849
it's going to put these members the members who have more priority it's gonna put their posts

474
00:35:54.405 --> 00:35:56.405
ahead of the lower tiered members.

475
00:35:56.405 --> 00:36:02.665
So this I think is the biggest value is the post because members can publish lots of posts as opposed to just having one profile

476
00:36:03.045 --> 00:36:03.765
on the site.

477
00:36:03.765 --> 00:36:12.079
So if you haven't utilized this or your site is is content heavy and you're not utilizing this you definitely may wanna consider this.

478
00:36:13.180 --> 00:36:16.380
Okay. Number three, and we talked about this actually,

479
00:36:16.700 --> 00:36:20.079
reviews today, the ability for members to accept or delete

480
00:36:20.619 --> 00:36:26.215
their own reviews. Now depending on your business plan, you may not want to to use this feature,

481
00:36:26.675 --> 00:36:31.095
but generally higher tiered members are paying to be on a site mainly for advertising.

482
00:36:31.315 --> 00:36:39.335
They are they get enough guff from sites like Yelp and you know, Google where they really can't moderate or control their reviews.

483
00:36:39.540 --> 00:36:43.000
So your site can work as an advertising tool for them.

484
00:36:43.460 --> 00:36:50.200
So with that said, if you provide them with the access and the privilege to accept and delete their own reviews,

485
00:36:50.660 --> 00:36:59.945
obviously they're gonna keep their best reviews and and remove the bad ones but their profile page works as a beautiful testimonial for their business and a wonderful advertisement

486
00:37:00.245 --> 00:37:00.905
for their

487
00:37:01.445 --> 00:37:03.385
business. And your lower tiered members,

488
00:37:03.765 --> 00:37:07.305
maybe they don't have that privilege and they're kinda stuck with the bad reviews.

489
00:37:08.200 --> 00:37:15.980
So just something to consider when you want to give your members a little bit more control over their profile page and really turning it into a high value asset,

490
00:37:16.440 --> 00:37:18.060
for their business or organization.

491
00:37:18.840 --> 00:37:20.300
And actually going into

492
00:37:20.600 --> 00:37:21.100
reviews,

493
00:37:21.915 --> 00:37:28.335
if you do have the VIP add ons club, we do have the reply to member reviews add on that allows members to actually,

494
00:37:28.795 --> 00:37:32.715
reply to reviews that have been left for them on their profile page.

495
00:37:32.715 --> 00:37:41.200
So that's another feature that you could provide to your premium members and hold back from your lower tier members to try to entice them to upgrade to a premium plan.

496
00:37:41.660 --> 00:37:46.240
And let me show everyone where this one is since we're doing a lot of show and tell today just quickly.

497
00:37:46.460 --> 00:37:48.960
This one is back in the membership plan settings.

498
00:37:49.565 --> 00:37:51.665
I'll head on over to edit one of these.

499
00:37:51.965 --> 00:37:56.785
And it's also under search visibility. If you scroll down there is a section for member reviews,

500
00:37:57.085 --> 00:38:01.025
and it's this option here, ability to accept and delete reviews.

501
00:38:01.660 --> 00:38:05.520
And then this one is an add on but members can reply to reviews.

502
00:38:05.900 --> 00:38:11.040
This is also a big one. Giving your members to reply to either negative or positive reviews

503
00:38:11.340 --> 00:38:16.875
gives them a voice, to react to the person who left the review. And again, this can be a,

504
00:38:17.355 --> 00:38:20.335
feature that you only provide to your higher tiered,

505
00:38:20.795 --> 00:38:22.155
membership plans or levels.

506
00:38:22.155 --> 00:38:26.415
So you might wanna consider the options here in the member review settings.

507
00:38:28.220 --> 00:38:31.339
Alright. We're almost done with the bonus list here.

508
00:38:31.819 --> 00:38:35.279
Number four on this list are the member search permissions.

509
00:38:35.420 --> 00:38:40.059
Now this one is more so if if if not all the the members on your site.

510
00:38:40.059 --> 00:38:43.785
For example, general users and things like that are searchable on your site.

511
00:38:44.505 --> 00:38:48.825
If you scroll down more in the search visibility, we do see the member search permissions.

512
00:38:48.825 --> 00:38:52.444
Now everyone always sees these like are these members searchable on the website?

513
00:38:53.145 --> 00:38:57.805
If they're absolutely not searchable you can just set them to no and all they're doing is creating

514
00:38:58.290 --> 00:39:01.510
a record of of themselves in your internal database.

515
00:39:02.130 --> 00:39:04.550
But if they are searchable in the public directory,

516
00:39:05.170 --> 00:39:07.590
you can take it further and you can select

517
00:39:08.050 --> 00:39:11.490
which other members these members can search for. So,

518
00:39:11.810 --> 00:39:13.670
right now I'm on a bronze plan

519
00:39:14.265 --> 00:39:18.525
and perhaps the only other person I can search for are silver plans.

520
00:39:19.065 --> 00:39:23.565
And I can't search for anyone else. I know LinkedIn uses this uses this a lot.

521
00:39:23.944 --> 00:39:27.404
Something similar where premium LinkedIn plan plans.

522
00:39:28.400 --> 00:39:32.820
You have to pay to get more access to different to view different types of users.

523
00:39:33.840 --> 00:39:34.340
So

524
00:39:34.800 --> 00:39:39.860
you may or may not need this functionality but it is here and the logic is here.

525
00:39:40.000 --> 00:39:41.780
Here another example is

526
00:39:42.204 --> 00:39:44.785
employers searching for employees.

527
00:39:45.805 --> 00:39:50.765
Perhaps employers can't search other employers but they can only search employees and vice versa.

528
00:39:50.765 --> 00:39:54.540
Perhaps employees can't search other employees but they can search

529
00:39:54.860 --> 00:39:55.360
employers.

530
00:39:56.220 --> 00:40:00.060
So those are just a couple scenarios where this setting might come into play.

531
00:40:00.060 --> 00:40:04.080
And obviously, the more you can search, the more you can see and find.

532
00:40:05.180 --> 00:40:10.515
And lastly is choosing whether to show banner ads on listings or not.

533
00:40:10.674 --> 00:40:14.775
So you might be using banner ads around your site. You might be promoting

534
00:40:15.154 --> 00:40:18.934
internal pages on your site with the banner ads. They could just be Google AdSense.

535
00:40:19.635 --> 00:40:23.894
But something to offer your higher tiered plans is that they'll have an ad free

536
00:40:24.300 --> 00:40:33.760
profile page, whereas your lower tiered members, you might display Google ads and things like that on their page, which could really distract and take away from from their profile.

537
00:40:33.820 --> 00:40:36.000
So let me show you where that is.

538
00:40:36.675 --> 00:40:43.895
That's gonna be under additional settings and there are a wealth of settings here for the member profile page, the members profile page.

539
00:40:43.955 --> 00:40:47.255
And over here we can see show banner ads on listings.

540
00:40:47.795 --> 00:40:49.335
If you set this to no,

541
00:40:50.010 --> 00:40:52.990
the banner ads that you create in your design settings

542
00:40:53.290 --> 00:40:56.350
will not display in their sidebar, their header, their footer,

543
00:40:56.650 --> 00:41:01.390
anywhere on their page. So they have a little bit more of a professional look and it's unobstructed

544
00:41:02.170 --> 00:41:07.455
from any ads showing on their profile page. So your higher tier members, depending on your industry,

545
00:41:08.075 --> 00:41:08.735
may appreciate

546
00:41:09.035 --> 00:41:10.895
that more elegant profile page.

547
00:41:11.595 --> 00:41:14.175
Alright. Let's take it to you guys now.

548
00:41:14.555 --> 00:41:15.275
We have,

549
00:41:15.755 --> 00:41:18.240
we have our good friend, Franco. How you doing, Franco?

550
00:41:18.540 --> 00:41:21.440
Hi, Jason. I'm doing well. How are you guys? Excellent.

551
00:41:21.820 --> 00:41:23.360
How'd you like the webinar today?

552
00:41:23.660 --> 00:41:26.720
Very informative as always. What I would like to know

553
00:41:27.180 --> 00:41:30.855
is about the email function that you spoke earlier about,

554
00:41:31.494 --> 00:41:34.234
that allows you to moderate the reviews.

555
00:41:34.535 --> 00:41:36.875
Now if you have your setting where

556
00:41:37.255 --> 00:41:40.395
your member is actually the guy that moderate the review,

557
00:41:40.775 --> 00:41:42.155
in the new email thing,

558
00:41:42.775 --> 00:41:48.580
will he get an email automatically when someone did a review on his business? Yes.

559
00:41:48.580 --> 00:41:50.360
So that's a great question, Franco.

560
00:41:50.980 --> 00:41:56.680
If the member is the one that has the privilege and access to accept or delete their own reviews,

561
00:41:57.540 --> 00:42:07.075
upon receiving a new review, it the review will be set to a pending status and the member is notified saying that there's a new review for them to to review or moderate.

562
00:42:07.075 --> 00:42:10.535
And then once the member is logged in to their dashboard area,

563
00:42:10.915 --> 00:42:14.935
they can click on accept or delete the review when they have that, privilege.

564
00:42:15.410 --> 00:42:18.790
Okay. So because in your example, it seemed like

565
00:42:19.170 --> 00:42:24.290
the owner of the site has to go and log in and and approve or whatever the case might be. Yeah.

566
00:42:24.290 --> 00:42:25.330
So that's a great question.

567
00:42:25.330 --> 00:42:33.015
So one of the options is that the admin or owner of the site must approve all the reviews that are submitted through the site.

568
00:42:33.155 --> 00:42:39.415
When that is the case and it is not the member accepting and approving the or and deleting the reviews,

569
00:42:40.355 --> 00:42:43.815
then the owner of the website is notified upon,

570
00:42:44.275 --> 00:42:45.575
a new review submission.

571
00:42:46.200 --> 00:42:54.859
And from there, you can log in to the admin dashboard, and then you can proceed with reviewing the review, and then deciding if you wanna delete it or accept it,

572
00:42:55.560 --> 00:42:57.099
from that from that point.

573
00:42:57.400 --> 00:43:00.460
Okay. Okay. That answers my question. Thank you. Thank you, Franco.

574
00:43:01.005 --> 00:43:05.404
Alright. Good stuff. Thank you so much for an amazing webinar. I saw more hands up.

575
00:43:05.404 --> 00:43:07.005
We're we're unfortunately, we're out of time.

576
00:43:07.005 --> 00:43:12.704
If we didn't get to your questions today, please please ask them in the Facebook group, and we'll try to get to you there.

577
00:43:13.190 --> 00:43:15.850
Thank you David for putting together this great presentation

578
00:43:16.550 --> 00:43:19.750
on the top five overlooked membership plan settings.

579
00:43:19.750 --> 00:43:22.410
Always good to get a refresher course on those things.

580
00:43:22.790 --> 00:43:25.685
Lots and lots of BD lap updates on the way.

581
00:43:25.685 --> 00:43:29.465
I'll be sure to post some in the Facebook group and perhaps do a Facebook live

582
00:43:29.845 --> 00:43:33.225
in the coming week on some of the newer features that are coming out.

583
00:43:33.445 --> 00:43:39.840
And as always, again, if we didn't get to your questions or you have questions after the webinar, you can go to brilliantdirectories.com

584
00:43:40.080 --> 00:43:42.740
forward slash Facebook and join us there.

585
00:43:42.880 --> 00:43:48.480
On behalf of myself and David and the entire Brilliant Directories family, thank you for joining us today.

586
00:43:48.480 --> 00:43:51.300
Have a great day and a brilliant week. Take care, guys.

