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Alright, gang. Let's dive right into it. Welcome to another edition

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of webinar Wednesday, tips to grow your online

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community. It's great to be with everyone here today.

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I just wanna mention, I hope everyone is staying safe out there.

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Try to stay as home as much as possible.

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If you're affected by, by the coronavirus,

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I just wanted to say, you know, our hearts go out to you, and we just wanna make sure everyone's friends and family,

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are staying as safe and as healthy as possible.

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I am Jason there on the left.

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Great to be with you guys here today, and we're lucky to be joined by David Rockland, the digital strategist here at Brilliant Directories.

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David, thanks for taking the time to join us today.

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Of course.

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Just wanna echo what Jason said, and, hopefully, while most of you are staying home, hopefully, this, this webinar here will serve as a little bit of entertainment as also

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some good educational

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information for you guys.

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Yeah. Also important to note also, with our team here at Brilliant Directories,

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many of us already,

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work remotely,

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on the Brilliant Directories team. So,

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the good news is

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we haven't had any slowdowns or anyone have to take time off.

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Everything's been operating as usual for us here.

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So, we're gonna continue to service you guys the best that we can,

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you know, with support questions and things like that that come in.

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So we're just gonna continue to be there for you guys, as much as we possibly can.

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And I always like to mention, if this is your first time joining us, welcome.

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If you're not already a member of our Facebook group,

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highly recommend joining. It's a great way to stay in touch in between webinar Wednesdays.

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You can head on over to brilliantdirectories.com/facebook,

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and there's many, many,

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good discussions there, very productive conversations,

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a lot of BD users helping each other. I'm in there as well,

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and it's nice to see such productive conversations

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happening in there.

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So, if you're not already a member, feel free to head on over to brilliantdirectories.com/facebook.

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And also for those of you joining us for the first time, I just wanna mention,

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you know, Webinar Wednesday is a great platform to talk about ways to improve your website,

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build your and grow your community.

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So if you have questions on topics such as how to increase your traffic,

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converting,

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visitors into members,

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this is a great platform to ask those types of questions, and we'll be taking as many questions as we can,

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today, in the webinar. So we hope to get to yours soon.

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Alright. And we have a few, BD Lab updates to share with you guys today, and even more.

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We have more, updates that are actually gonna be released very soon.

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I can actually demo a few of those, for you.

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But let's start with the ones that are already released and available for you guys.

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Now,

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one of my my favorites, and I think it's gonna be very useful, especially if you're using your site to generate revenue, is we have two new finance reports that you can take advantage of.

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And they basically show you a

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daily summary of your income for the current month, and then that there's another report, I'll show it to you.

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It shows a month by month,

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income report, so you can compare how you're doing throughout the year.

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It also goes back to the prior two years if you have income,

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from 02/2018.

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So let me show you where you can find that.

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If you head on over to

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your dashboard and,

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click on the finance area transaction history,

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you'll now see

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there used to be an income forecaster here or estimator here.

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Now there's a drop down for income reports,

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and you can see a daily income report,

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a year to date report, that would be month by month, and then what was always there is the recurring income estimator, which is a future forecast,

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of estimated revenue based on the recurring subscriptions you have.

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So let's take a look at the daily income report. We have this site, it has a little bit of sample,

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data here.

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So this would be for the month of March that we're currently in, and we can see that it is showing us, you know, how much revenue,

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we had, if there were any gateway fees, and also refunds.

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So this is a great snapshot of how you're doing

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in the current month.

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And what's also nice is if you scroll down, you can go back to the previous month

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here. So you can go month by month and kinda see how you did each day.

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If you're looking for trends on what part of the month, you kinda is more favorable for your income, maybe it's the beginning, middle, or end.

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This is a great way to see those trends visually.

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And then the year to date report, this one goes month by month, it's not day by day.

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So here, we can see this site does it was just a test site, it doesn't have too much,

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revenue data, but it would go back all the way to 2018

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and 2019.

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So so far this year, we can see,

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March, the sample data shows 04/2015.

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February was a hundred eighty two, and then back in January,

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there's a small amount here for $35.89.

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But if you have a couple years worth of data, it's a great way to see trends,

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again throughout the year of what months are more favorable for you, where you might wanna invest more in marketing, or or

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kind of pull back on your marketing based on some of these income trends that you're seeing here with these visual,

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charts and graphs.

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And then the last one is the report that's always been there.

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The income estimator,

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which basically estimates the recurring revenue that you have and how much you can plan on making,

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in the coming months here. So,

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as an example, this well, there's only one recurring subscription on this test site, but it shows in April, we plan on, generating about $29.98.

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So,

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it's a great way to forecast and maybe plan projections

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for the future.

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Alright. This one we've actually talked about in the Facebook group.

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It is officially, released, so I didn't want to mention it in this webinar.

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In the previous webinar, we did mention it's coming soon.

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It is an enhancement to the detect visitor location add on that that we have out there, and kinda let me show you what that does exactly.

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So if you have the detect visitor location add on, before this,

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if you had it enabled,

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it would

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prompt a visitor immediately

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to share their location, to consent

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to sharing their location, and then that would automatically

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fill in the location search field here.

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So they don't have to type it, the the system is already knowing based on their IP address where they're located, it's pretty convenient.

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The problem with that is it was prompting every single visitor that came to your site to share their location, and maybe they weren't doing a location based search.

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So now there's this icon in all the location search fields.

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If you click on it, well I actually shared my location here, let me remove this and hard refresh.

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Okay. So if you click on this here, you'll now be prompted.

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This is what people would see automatically every time, but now you click on it, you allow access to share the location,

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and then there we go. So it should fill in your location,

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here.

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So it's gonna it's a little better experience for the visitor because they're not bombarded with the alert right away.

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It's also better for your Google Maps API because it's not pinging the Google Maps API every single time a visitor comes to your site, only the visitors who need it or want it when they're doing location based searches.

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So, it's nice and convenient there, and once you do it,

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you can continuously use it around the site.

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Alright.

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This one we've had for quite a while, but, we've made some enhancements and, refinements, so it works for subcategories

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as well.

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And what this allows you to do is if you have a lot of categories on your site, top level categories

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or sub level categories,

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and perhaps you're using the search filters,

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where you're where you're drilling down categories. Let me see if this site has it here.

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It is not showing it here, but let me show you what this setting does. If you go to

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member categories, and this is only if you don't want your categories,

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by default in alphabetical order. So for member categories,

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there's an option here front end display, and now with this update it'll it will apply to both your top and your sub level categories

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before it just applied to your top level categories.

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So you can choose

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in those search filter drop downs how you want your categories

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organized,

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by name a to z or z to a.

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And this is where you really wanna use this if it's based on the sort order, ascending or descending.

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So with all your categories, there is an input here for the sort order.

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And if you're utilizing this, perhaps you wanna bubble some of your more popular or important categories

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to the top of that drop down list. You would give your categories a sort order,

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and then choose here,

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if you would like your categories organized, by their sort order.

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And then of course, each category has an ID here.

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That would basically be when you've added it to the site, every category is assigned

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an ID,

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so you can also choose to have your category sorted by their ID instead.

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So this is available,

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and again, it really just applies to if you're using the,

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the search filter.

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Let me go to our demo site, I can show you an example of what that search module looks like here.

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So here's a good example on the sidebar.

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So, this is a list of all the top categories in our demo site.

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You can see they're listed alphabetically here, but if we wanted to list them by their sort order, we could certainly do that with, with that, setting there, and it would also apply to the respective

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sublevel categories here.

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Okay. This is now,

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this is actually a two step process. We've completed step one, which is storing

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the member form submissions.

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So the end game here is we want to provide you with the ability to,

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segment and filter your members based on what forms they filled out on your site.

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So you know which members have completed,

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their listing details, which ones have perhaps

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published a coupon, which ones haven't.

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So the first step to this is storing the member form submissions.

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So we're doing this in the activity tracker now.

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Probably doesn't have too much high value till we finish the phase two part of this, but let me show you,

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what this looks like. So,

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we can see here, we're now storing when a user or a member submits a form.

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And now that we're doing this, so member listing details form,

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blog article fields, that's the blog form,

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and so on. So,

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now that we're storing this, the next step,

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which would be coming soon, I suspect next month, is in the search members page.

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We're gonna add a new filter here for,

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what form a member has filled out or or completed,

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and that's gonna allow you to create a better segmented list based on member activity on the site, or what they have or have not done on the site with respect

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to submitting or filling out forms around your site.

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So we've completed step one of that, and then phase two is really the important one where, you can search for members based on who filled out which forms.

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With all that said, lots going on here. Let's go on to the coming soon items.

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So, we did mention this last week. I do have a small preview to show you guys.

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We are gonna come out,

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with both an add on and some default settings for billing reminder emails.

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Basically, let me, it's better I should show you.

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What you're going to have,

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it's coming soon.

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On your Transaction History page, you'll have Billing Email Settings.

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And if you have the Add On, you'll have these Email Settings because those are the Automation Settings.

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However,

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everyone will have

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the ability to email the members individually

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the email notifications

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that correspond

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to the different statuses of their,

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invoices. So if a member is past due,

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everyone will have the ability to send the email notification

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with the one click of a button.

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So with these email automation settings, these billing email settings,

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what you'll be able to do to start is

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you can decide if an email is sent to a separate email is sent to a member,

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when a new payment is received.

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So that could be on the first payment or if it's a recurring payment,

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you can then choose to email the member every time a new payment is received, yes or no.

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Upcoming payment reminders. This has been pretty popular request.

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If you wanna email your members prior to when a recurring charge is going to bill,

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and what you can do actually is you can choose to send an upcoming payment reminder up to fourteen days,

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before the payment is actually due.

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And then also,

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additional automated emails that you can set up, you can enable or disable,

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our past due payment reminders.

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So let's say the payment was due on the first, and you wanna send an email saying, hey, we weren't able to to, charge your card on file.

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You can have this email go out,

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you know, one day after the due date, and then have another reminder go seven days after the due date.

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You can decide how aggressive you wanna be, or you can choose not to send, you know, three paths to reminders.

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But these will be automated,

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so you as the website owner could just rest assure

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that these emails are being sent to your members and the reminders are being sent.

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And of course, each one has a corresponding

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email template,

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with the the payment information, what's due.

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And, of course, you can customize that further to make it, you know, match your messaging and your brand's voice.

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So this should be really big.

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I know a lot of people are looking forward to this, and we're just on the final steps of QA ing this with the development team.

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Okay. I mentioned this also in the previous webinar, but it's just on the cusp of being released.

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Moving forward to help reduce spam with newsletter,

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subscriber sign ups, they will be in a pop up and they will use a security recapture check, that little Google check.

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So let me just show you those who missed last week's webinar, what that's gonna look like.

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So right here, here's an example in the sidebar, Join our Newsletter,

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and right now it just has the input field but there's no recapture,

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there's not even GDPR consent if you're using that.

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And also in the footer here, right now it's just an input field, there's no security check.

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With this pop up,

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both the you'll be able to have,

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the security check.

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You can add more fields to save as well if you wanted to be beyond the name and the email address.

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And also now it can nicely support GDPR consent check boxes

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if you needed to add them.

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When when it was when it's just in the footer here, it's really hard to find the space from a design perspective to include all those things nicely.

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So it just made sense,

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to make this a nice,

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and elegant pop up here.

238
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Okay. We do actually have a question that was written in about the, the billing email reminders.

239
00:15:41.390 --> 00:15:42.430
It's a pretty good question.

240
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He was asking, will the past due number two and number three emails stop once a payment has been received after that first past due email is sent out?

241
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Yes. That's an excellent question.

242
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So let's just look over here.

243
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So in your transaction page, you you can see all the past due invoices,

244
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the past due, transaction. So once,

245
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for example, this gets paid,

246
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the user for this in base invoice will no longer be past due, and the emails will will not run, anymore for that invoice for that user.

247
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Perfect.

248
00:16:22.265 --> 00:16:25.145
Alright. Good question. Now, yeah. If you guys have more questions, keep asking them.

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I'm just gonna drill through these coming soons here.

250
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Here's one. This is more of a quality of life for members,

251
00:16:32.505 --> 00:16:34.925
especially if they have a lot of categories,

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subcategories.

253
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You'll be able to see them right here,

254
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like little tag clouds, and

255
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then they can easily,

256
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delete them if they wanted to.

257
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So this is nice, especially if if you're using subcategories,

258
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it's sometimes hard for the member to see what they have checked, especially if they're tucked away in sub subcategories like this veterinarian one, but then they can easily see where they are, and they could

259
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x them out, if they needed.

260
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So this is really nice especially with the, update we did here with the quick search filter,

261
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so you can kinda search for categories. Again, it really doesn't apply to sites

262
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with just a few categories, but if you have dozens and dozens of categories that the members have to select, this is just gonna make things a little bit easier for, your members, and they'll make sure that they are in the, the correct categories.

263
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Alright. This one is also on the cusp of, being released,

264
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the ability to choose the sort order

265
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for your streaming members that you have on your home page.

266
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So a lot of people like to use use that module on the home page to stream your recent members.

267
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Right now, it just does a chronological

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order of who the recent members are joining, and it shows those members on the home page.

269
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So instead, we're gonna provide with some sort options here. Let me show you what that looks like.

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So if you go to homepage layout,

271
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and you have the,

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the show members, the show recent members,

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option here.

274
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So if you go to the section order options for

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streaming members,

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you'll have coming soon a sort option.

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So you can choose newest, which is the way it works right now.

278
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Oldest, that would be

279
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people who signed up first on your site, they'll they'll display first, or you can do a random order.

280
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And the one that a lot of people have been requesting

281
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is the random order, so you can just show members.

282
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And what's really nice is you can actually choose which membership levels

283
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to include in that stream. So perhaps you only want your premium members

284
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to show on the home page, and then you could show them in a random order.

285
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So every time the page refreshes,

286
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there really is no priority.

287
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Everyone's getting, the same random visibility on your home page for being a premium member.

288
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So, that should be released shortly and definitely will, mention in the next webinar, I think by then,

289
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it should be released.

290
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And then lastly, I've already mentioned this, phase two of storing the members' form submissions will be being able to search those members and export members,

291
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who have filled out specific forms on your site. So,

292
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these are just a few things that are coming soon, and, some things that have been released.

293
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And a lot of it is thanks to your feedback in the Facebook group.

294
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It's really helping us prioritize and identify things that are most important to you and the community.

295
00:19:35.480 --> 00:19:38.860
So if you ever have ideas, feel free to let us know, and,

296
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if we can make it happen, we certainly will.

297
00:19:42.705 --> 00:19:42.945
Alright.

298
00:19:42.945 --> 00:19:49.664
So generally, we'd have a tip of the week today, but we there was so much activity in the Facebook group the last week or two.

299
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We thought it'd be best to use this time to simply help and answer questions that you have on your site.

300
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Maybe you're stuck trying to do something,

301
00:19:59.210 --> 00:19:59.710
maybe

302
00:20:00.090 --> 00:20:02.910
you have a question about how something works, or,

303
00:20:03.370 --> 00:20:07.070
you need help strategizing on a direction to take your site in.

304
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So what we wanted to do is utilize the time today to

305
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simply help you with your site.

306
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So if you have any questions about, your site, this would be a great time to take some questions and see if we can assist you the best we can.

307
00:20:21.135 --> 00:20:21.534
Alright.

308
00:20:22.015 --> 00:20:26.620
Yeah. We got quite a few hands up here. Let's start with you, Roy. How are you doing, Roy?

309
00:20:26.679 --> 00:20:28.940
Very good. Thank you. And thank you for inviting me.

310
00:20:29.080 --> 00:20:32.140
I've got a question about the new feature about the,

311
00:20:32.919 --> 00:20:33.980
ability to,

312
00:20:34.440 --> 00:20:37.799
sort order feature that you're putting out. Can can I just be clear?

313
00:20:37.799 --> 00:20:39.820
Does that effectively mean that whereas

314
00:20:40.335 --> 00:20:41.715
in the past, it

315
00:20:42.015 --> 00:20:43.554
identifies recent members,

316
00:20:44.095 --> 00:20:48.034
now if you set it to random, it will actually cycle through all of the members

317
00:20:48.495 --> 00:20:49.955
in a particular category?

318
00:20:50.735 --> 00:20:54.929
Precisely. In in a particular that that are part of a particular membership level. Correct.

319
00:20:54.929 --> 00:20:56.769
If if you've decided to,

320
00:20:57.169 --> 00:20:59.110
filter by membership level. So,

321
00:20:59.570 --> 00:21:04.630
the one filter you can have here is only include members of a certain membership level,

322
00:21:05.970 --> 00:21:10.185
but, yeah, it will cycle through all of them and display them randomly.

323
00:21:10.485 --> 00:21:12.825
However, also good to me keep in mind,

324
00:21:13.525 --> 00:21:20.505
just for the sake of your home page's load time, by default, it's limited to a maximum of 24 results at a time.

325
00:21:21.045 --> 00:21:27.680
Generally, we've seen when it's more than that because of the images and and and the the query that runs to get the the members.

326
00:21:27.900 --> 00:21:31.680
24 is really a nice maximum to to have on your site. So,

327
00:21:32.300 --> 00:21:37.340
yes. It certainly will cycle through them randomly and display them on each page load. That's great.

328
00:21:37.340 --> 00:21:40.560
Thank you very much indeed. Alright. Thank you for the question.

329
00:21:42.275 --> 00:21:43.655
We got our good friend Martin.

330
00:21:44.035 --> 00:21:49.895
I think your your site was the, Orthopedic Surgeons Today site, and you're asking about changing,

331
00:21:50.755 --> 00:21:55.370
your domain name. There's a few things, to consider when when you're changing,

332
00:21:55.830 --> 00:21:56.970
the domain name.

333
00:21:57.510 --> 00:22:02.170
The first one is the existing traffic that you have coming into your site from Google.

334
00:22:02.790 --> 00:22:05.130
One thing that I I'd recommend doing before,

335
00:22:06.310 --> 00:22:09.050
changing, your domain name is

336
00:22:09.495 --> 00:22:10.455
setting up a,

337
00:22:11.735 --> 00:22:12.875
a Google Analytics

338
00:22:13.175 --> 00:22:13.675
account.

339
00:22:14.295 --> 00:22:18.075
Just let me let me load a sample one up here for us. Give me one moment.

340
00:22:20.135 --> 00:22:24.875
So what I what I recommend doing is setting up a Google Analytics account,

341
00:22:25.380 --> 00:22:27.400
And what what you really wanna do

342
00:22:27.700 --> 00:22:29.160
is under behavior,

343
00:22:30.100 --> 00:22:31.080
site content,

344
00:22:31.940 --> 00:22:32.760
all pages,

345
00:22:33.780 --> 00:22:35.720
I would track it for a few weeks,

346
00:22:36.420 --> 00:22:39.235
again, before changing your domain name. It is a really sensitive thing.

347
00:22:39.235 --> 00:22:43.655
You really wanna make sure that you're not gonna lose or you're gonna mitigate and minimize

348
00:22:44.035 --> 00:22:46.295
any traffic loss that's already coming,

349
00:22:46.755 --> 00:22:48.455
from your goo from Google,

350
00:22:48.995 --> 00:22:49.635
search results.

351
00:22:49.635 --> 00:22:55.649
So, well, this site really doesn't have much traffic, but the idea here is you wanna look at all your pages, and you wanna see,

352
00:22:56.350 --> 00:22:56.990
the pages.

353
00:22:56.990 --> 00:23:02.985
It shows you here what the URL is and what the page views are, and I think over a month's period, it's good.

354
00:23:03.145 --> 00:23:09.245
Basically, what you want to do is you want to export this list, and they do have an export tool here somewhere.

355
00:23:12.025 --> 00:23:18.525
Well, I can't see it right now, but there is an export tool here, or you could just look at this list and copy what you're seeing here.

356
00:23:18.660 --> 00:23:24.840
Put it in an Excel sheet, and once you do your domain switch, you wanna make sure that all your old URLs

357
00:23:25.300 --> 00:23:26.680
are pointing to

358
00:23:27.060 --> 00:23:31.000
the corresponding and respective pages of in your new URL.

359
00:23:32.020 --> 00:23:32.760
That way,

360
00:23:33.475 --> 00:23:36.855
the you're setting up proper redirect from your old website's

361
00:23:37.394 --> 00:23:38.294
domain URLs

362
00:23:38.674 --> 00:23:40.674
to your new website's domain URLs.

363
00:23:40.674 --> 00:23:44.934
Now, if you're switching from your BD site domain name, that's actually good because

364
00:23:45.235 --> 00:23:51.010
all the page URLs will essentially stay the same. The only thing that's gonna change is the root,

365
00:23:51.710 --> 00:23:54.770
which is for you, it's the orthopedic surgeons today,

366
00:23:55.470 --> 00:24:00.750
and everything else will stay the same. So you can actually I would work with the developer on this.

367
00:24:00.750 --> 00:24:01.650
It's it's nothing,

368
00:24:03.255 --> 00:24:08.715
it's nothing crazier, but I would work with the developer to set up your h what's called your HT access,

369
00:24:09.255 --> 00:24:10.475
and set up forwarding

370
00:24:11.175 --> 00:24:12.375
based on a URL.

371
00:24:12.375 --> 00:24:17.035
If the URLs match from your old domain, it'll send it to the new domain's corresponding,

372
00:24:18.220 --> 00:24:18.720
URL.

373
00:24:19.340 --> 00:24:24.000
The second thing you wanna do so basically, you wanna make sure your your top 100 pages

374
00:24:24.460 --> 00:24:27.440
are actually going to the new the new site's,

375
00:24:27.820 --> 00:24:31.760
URLs. And a developer can very easily help you set up HT access,

376
00:24:32.675 --> 00:24:36.455
so that forwarding happens successfully without skipping a beat.

377
00:24:36.835 --> 00:24:40.295
The second thing you wanna do is with your, Google search console,

378
00:24:41.155 --> 00:24:42.054
change domain,

379
00:24:42.915 --> 00:24:48.399
Google search console, You wanna inform Google of, here, the change of address tool.

380
00:24:48.539 --> 00:24:54.159
So this is a change of address tool, and it's you're basically telling Google, hey, this is my old domain.

381
00:24:54.299 --> 00:24:56.399
I'm gonna start using this new domain.

382
00:24:56.539 --> 00:25:01.205
And again, it's gonna help mitigate and minimize any potential traffic loss,

383
00:25:01.745 --> 00:25:02.725
from the domain

384
00:25:03.105 --> 00:25:07.365
change. So in my opinion, if you use the Google change of address tool,

385
00:25:08.065 --> 00:25:09.284
if you export

386
00:25:10.260 --> 00:25:12.520
your most highly trafficked pages

387
00:25:13.060 --> 00:25:17.720
using Google Analytics to identify what those pages are, and after the the transfer,

388
00:25:18.260 --> 00:25:22.360
spend the next twenty four hours making sure that, you've reconciled

389
00:25:22.660 --> 00:25:27.875
all the links from the old domain to the new domain, your most pop top 100 links.

390
00:25:28.095 --> 00:25:32.835
You're gonna help minimize and mitigate any, traffic loss, from from Google,

391
00:25:33.375 --> 00:25:34.995
search that you're already receiving.

392
00:25:35.215 --> 00:25:40.640
So those are just some tips for you there, and for anyone else who's thinking about changing their domain name.

393
00:25:40.640 --> 00:25:49.059
If your site just launched, you really don't need to worry about that stuff, but if your site's been online more than, you know, four to six months, you definitely wanna, take those two steps,

394
00:25:49.840 --> 00:25:54.260
in mind of using Google Analytics and using the change of address tool.

395
00:25:55.784 --> 00:25:58.365
And let's go with another j name here, Jacqueline.

396
00:25:58.985 --> 00:26:02.684
Alright. It looks like Jacqueline actually sent in a text question.

397
00:26:03.145 --> 00:26:08.684
Okay. She said, when will we be able to turn add ons on and off on our own?

398
00:26:09.470 --> 00:26:10.690
So that's a good question.

399
00:26:11.710 --> 00:26:16.050
Some add ons already do have, some settings. I'll I'll just show you real quick.

400
00:26:17.310 --> 00:26:19.810
I have a follow-up question. Which add on specifically,

401
00:26:20.510 --> 00:26:23.625
are you looking to turn on and off? That might help us.

402
00:26:23.625 --> 00:26:26.285
Maybe we already have a setting for for some of it. But,

403
00:26:26.585 --> 00:26:28.925
as an example, in the search results design,

404
00:26:29.465 --> 00:26:32.345
you can enable or disable your Google search assist.

405
00:26:32.345 --> 00:26:36.765
The the text visitor location that we were talking about, you can enable or disable this.

406
00:26:37.950 --> 00:26:38.450
In

407
00:26:38.750 --> 00:26:44.850
the edit post settings, you can choose what type of pagination you you want, if you want the regular pagination or the instaload.

408
00:26:45.550 --> 00:26:47.809
So, Jacqueline, if you wanna follow-up with,

409
00:26:48.350 --> 00:26:50.530
maybe maybe we do have a setting for something,

410
00:26:50.910 --> 00:26:54.425
we can definitely address that for you if you wanna type it in.

411
00:26:54.565 --> 00:26:59.685
And while she's doing that, let's head on over to Scott here. How you doing, Scott? Hey. Good.

412
00:26:59.685 --> 00:27:03.625
How are you? Pretty good. Pretty good. Thanks for joining us today. What's your question for us?

413
00:27:03.860 --> 00:27:09.140
If I could give you my site address, I wouldn't mind if you guys would look at it and just give me some feedback.

414
00:27:09.140 --> 00:27:13.400
I wanna launch it pretty soon, but Sure. I was a little bit gun shy because

415
00:27:13.700 --> 00:27:19.080
I don't have a whole lot of content on it. But I do wanna kinda start building it slowly by adding

416
00:27:19.565 --> 00:27:27.345
businesses into it because I have a a small local Facebook group that I wanna launch it to and then just start getting them to

417
00:27:27.725 --> 00:27:34.290
start filling it in as I as it grows. Sure. What's the name of the site? It's, what's up norwin

418
00:27:34.750 --> 00:27:35.410
dot com.

419
00:27:36.350 --> 00:27:37.730
Alright. Let's take a look

420
00:27:38.190 --> 00:27:38.690
here.

421
00:27:39.870 --> 00:27:41.570
Okay. Where is Norwin located?

422
00:27:43.870 --> 00:27:46.125
We're Southeast of Pittsburgh. Okay.

423
00:27:48.105 --> 00:27:48.605
Alright.

424
00:27:49.304 --> 00:27:49.804
So

425
00:27:51.705 --> 00:27:53.725
tell me in one or two sentences,

426
00:27:54.505 --> 00:27:56.365
what the purpose of the site is here.

427
00:27:58.820 --> 00:28:01.800
Well, it serves two purposes. The first one is,

428
00:28:02.340 --> 00:28:03.480
basically to provide,

429
00:28:04.740 --> 00:28:06.680
the latest news and events,

430
00:28:08.180 --> 00:28:12.420
for that particular area. I do direct mail, and I do advertising in that area.

431
00:28:12.420 --> 00:28:18.315
I run a a Facebook page to that area, and I get about I was getting about close to 500 visits

432
00:28:18.855 --> 00:28:19.434
a day,

433
00:28:20.534 --> 00:28:24.395
on a WordPress site, and I switched it over just recently to

434
00:28:24.934 --> 00:28:25.755
Brilliant Directories

435
00:28:26.100 --> 00:28:28.500
so the traffic's can still be coming here.

436
00:28:28.500 --> 00:28:32.360
But then I want it to also be a a good hub for people to find

437
00:28:32.660 --> 00:28:36.039
local businesses in their in their area that they can support. So

438
00:28:36.340 --> 00:28:42.135
it's for local businesses, but yet at the same time, I want residents to to be able to get in there and look at things as well.

439
00:28:42.135 --> 00:28:45.195
But they're mainly gonna be there probably because of the news links

440
00:28:45.575 --> 00:28:47.434
that I'm gonna be posting on my Facebook,

441
00:28:47.895 --> 00:28:51.195
page. I've got about 5,000 people following that.

442
00:28:51.735 --> 00:28:54.315
Okay. Great. Great. I have some some

443
00:28:54.690 --> 00:28:56.690
tips, just some overview. You can,

444
00:28:57.730 --> 00:28:58.389
take it,

445
00:28:58.690 --> 00:29:00.210
to take what you like from it.

446
00:29:00.690 --> 00:29:03.809
So it's good. So your site has basically three main focuses.

447
00:29:03.809 --> 00:29:07.750
It's it's news and articles and events, and then the the business directory.

448
00:29:09.355 --> 00:29:12.654
With that said, and because your site is just starting out,

449
00:29:13.514 --> 00:29:17.215
to make your workload a lot easier, I would recommend removing,

450
00:29:18.154 --> 00:29:18.654
classifieds,

451
00:29:18.955 --> 00:29:19.455
jobs,

452
00:29:19.835 --> 00:29:22.735
and properties, and anything else that will just

453
00:29:23.100 --> 00:29:25.360
create more work for you in the beginning stages.

454
00:29:26.059 --> 00:29:26.559
And

455
00:29:26.860 --> 00:29:40.895
what what you can, and sounds like you're very proficient at, what you can do is start adding news and events and business listings to the site, and focus your energy on those so that you can fill those areas with good quality and meaningful content.

456
00:29:40.955 --> 00:29:43.615
Your site becomes a valid and good resource.

457
00:29:43.995 --> 00:29:47.375
People can see it quickly. And again, you're cutting your workload down,

458
00:29:47.835 --> 00:29:53.270
from having to fill out more sections of your site with just key things that you wanna start out with.

459
00:29:55.570 --> 00:29:57.030
Another thing I would recommend

460
00:29:57.410 --> 00:29:58.870
for the business directory,

461
00:29:59.570 --> 00:30:02.710
I always like to if you're especially if it's in a local area,

462
00:30:03.105 --> 00:30:03.605
find

463
00:30:04.065 --> 00:30:05.045
maybe, something

464
00:30:05.505 --> 00:30:07.845
more prestigious to call the directory, like,

465
00:30:08.625 --> 00:30:09.525
preferred business,

466
00:30:10.225 --> 00:30:12.725
directory. You know, it could still be a directory or

467
00:30:13.184 --> 00:30:13.765
a preferred

468
00:30:14.705 --> 00:30:15.205
business

469
00:30:16.570 --> 00:30:17.070
network,

470
00:30:17.690 --> 00:30:19.790
something that just gives it a little bit more,

471
00:30:20.970 --> 00:30:22.910
inherent value or perceived value

472
00:30:23.210 --> 00:30:24.750
simply because of what you're

473
00:30:25.050 --> 00:30:26.090
what you're calling it.

474
00:30:26.570 --> 00:30:27.550
You know, top

475
00:30:28.490 --> 00:30:28.990
Norwin

476
00:30:29.485 --> 00:30:29.985
business

477
00:30:30.924 --> 00:30:34.385
directory or pages, whatever you wanna call it there. But add some prestige,

478
00:30:35.005 --> 00:30:37.825
a little bit more than just calling it a Norwin business directory.

479
00:30:39.245 --> 00:30:40.605
Again, that that'll just,

480
00:30:41.085 --> 00:30:44.370
add a bit more perceived and inherent value for people who are

481
00:30:44.690 --> 00:30:45.590
browsing it.

482
00:30:47.090 --> 00:30:50.870
You mean you mean just basically, like, in the title there where the logo is?

483
00:30:52.450 --> 00:30:53.510
I think your logo's,

484
00:30:55.010 --> 00:30:57.910
great. So you have, like, these different sections here.

485
00:30:59.365 --> 00:31:02.024
Latest news. Find a business is is also,

486
00:31:02.965 --> 00:31:03.465
good.

487
00:31:05.684 --> 00:31:07.625
But when you go to the

488
00:31:09.445 --> 00:31:10.825
find a business page,

489
00:31:13.090 --> 00:31:15.669
I'm just thinking somewhere on the site that makes

490
00:31:15.970 --> 00:31:18.049
the bit because your site has different sections. Right?

491
00:31:18.049 --> 00:31:20.309
You're gonna have the events section, the news section,

492
00:31:20.610 --> 00:31:23.830
maybe another resource page, and then you're gonna have the business directory.

493
00:31:24.245 --> 00:31:28.505
However you're linking to the business directory, just find something that elevates the value

494
00:31:28.805 --> 00:31:30.585
of it a bit more than just,

495
00:31:31.765 --> 00:31:33.145
you know, find a business.

496
00:31:33.525 --> 00:31:35.545
And and that just comes down to verbiage.

497
00:31:36.390 --> 00:31:38.230
My mind's not as sharp as it usually is.

498
00:31:38.230 --> 00:31:42.470
I'd have, like, five or six examples for you, but something that just elevates it,

499
00:31:43.190 --> 00:31:47.770
or or just adds a bit more perceived value and inherent value for what it is.

500
00:31:48.390 --> 00:31:50.865
Like, Yeah. I I I think I understand.

501
00:31:50.865 --> 00:31:55.825
I think I remember seeing a video that you had said something about that before for, like, a local business.

502
00:31:55.825 --> 00:32:02.225
I mean, I have the welcome to preferred the preferred guide about the Northern area way up top, whether that shows up on mobile.

503
00:32:02.225 --> 00:32:03.445
I think it does, but

504
00:32:03.860 --> 00:32:05.400
there you go. I think I understand.

505
00:32:05.700 --> 00:32:08.660
You're all you're already doing it. Yeah. I I actually I I apologize.

506
00:32:08.660 --> 00:32:10.420
I didn't see this, but you're already doing it.

507
00:32:10.420 --> 00:32:14.660
I know I just came up with guide also here before seeing this. So preferred business guide.

508
00:32:14.660 --> 00:32:18.315
I think it might be in the foot I think it might be in the footer too. I'm not sure if it is.

509
00:32:18.315 --> 00:32:19.615
It might be at the bottom

510
00:32:20.794 --> 00:32:22.075
in the left. Maybe not.

511
00:32:22.075 --> 00:32:26.475
I need probably need to change join our preferred guide down at the bottom in that button.

512
00:32:26.475 --> 00:32:29.215
But, yeah, maybe I need to add some more in there.

513
00:32:30.120 --> 00:32:30.620
Gotcha.

514
00:32:32.360 --> 00:32:38.220
And then, because you have such a good wealth of of of, wealth, you're gonna have events and news,

515
00:32:39.080 --> 00:32:39.560
perhaps

516
00:32:39.880 --> 00:32:41.580
and I'll just show you another example.

517
00:32:41.640 --> 00:32:47.735
Maybe you don't wanna start with just the business search here because people coming here, maybe they don't they're not searching for a business.

518
00:32:47.735 --> 00:32:49.195
They just wanna get information.

519
00:32:50.295 --> 00:32:51.815
So what you can do instead

520
00:32:52.775 --> 00:32:53.755
I like this.

521
00:32:54.215 --> 00:32:56.315
People are using that hero section

522
00:32:57.110 --> 00:32:58.730
for more of, like, a message.

523
00:32:59.190 --> 00:33:00.970
You don't necessarily have to have

524
00:33:01.350 --> 00:33:02.010
a button,

525
00:33:02.710 --> 00:33:03.030
but,

526
00:33:03.670 --> 00:33:08.890
you can use that hero section not for a search, but to welcome people who are coming to the site.

527
00:33:09.350 --> 00:33:09.850
Or

528
00:33:10.445 --> 00:33:14.705
what you can do is maybe you have an article about some hot local news,

529
00:33:15.245 --> 00:33:18.625
use that article image as the background image, and then,

530
00:33:19.165 --> 00:33:20.684
you know, link to that article.

531
00:33:20.684 --> 00:33:26.380
So it becomes more of a publication style and not just about a the searchable directory.

532
00:33:26.840 --> 00:33:36.060
And the only reason I like that is it adds a little bit more wealth and and rich richness to the site rather than just being another yellow pages site.

533
00:33:36.585 --> 00:33:37.085
So,

534
00:33:38.025 --> 00:33:42.525
just think about using your hero section for more than than just the search.

535
00:33:42.905 --> 00:33:46.285
You can use If I can jump in, going along with that,

536
00:33:46.665 --> 00:33:52.360
if you still do wanna put more emphasis on the business directory aspect of your website,

537
00:33:52.900 --> 00:33:56.440
you do already have it in the main menu, but you could also make that one

538
00:33:56.980 --> 00:34:00.040
menu item for the business directory a different color.

539
00:34:00.100 --> 00:34:05.345
Just like how this one joined the circle is a different color to make it stand out and put a little bit more emphasis,

540
00:34:05.965 --> 00:34:09.105
on that specific link. Okay. Yeah. That's a good idea.

541
00:34:09.645 --> 00:34:14.764
I mean, if you go to the, go back to my site, you scroll down, the next thing I have is news.

542
00:34:14.764 --> 00:34:17.505
That's what I kinda want people to be able to see next.

543
00:34:19.230 --> 00:34:22.690
So that might give me some ideas about how to change that a little bit.

544
00:34:24.670 --> 00:34:25.790
I think what you're doing is Yeah.

545
00:34:25.790 --> 00:34:34.335
I do want to more focus on news, but I do realize that people are probably just gonna get to, like, if may most of my traffic is coming from the Facebook page,

546
00:34:34.635 --> 00:34:37.135
they're probably gonna be going to individual news articles.

547
00:34:37.434 --> 00:34:41.614
So maybe what I need to do is look at that first and see what they're actually gonna be seeing.

548
00:34:42.554 --> 00:34:44.635
Right. So I can reach a red bar.

549
00:34:44.635 --> 00:34:48.020
Because the businesses if if you're if you're trying to monetize from the businesses,

550
00:34:48.400 --> 00:34:50.640
they're gonna wanna see that your site is

551
00:34:51.360 --> 00:34:59.700
you know, when you go to Yelp, you know, or another site, everything is consumer driven, and then the businesses just know that that you're driving consumer traffic.

552
00:35:01.115 --> 00:35:02.974
So that's only why I say,

553
00:35:04.155 --> 00:35:11.935
if you put a stronger emphasis on the news and event content, and then the business is like secondary, but it's still a prestigious part of your site,

554
00:35:12.490 --> 00:35:15.630
because you're calling it a preferred business guide or something like that.

555
00:35:16.250 --> 00:35:20.030
With those two together, it's gonna be a really it's gonna be a much easier,

556
00:35:20.650 --> 00:35:25.710
selling proposition when you're when you're going to businesses and asking them to participate on your site.

557
00:35:26.090 --> 00:35:26.590
Okay.

558
00:35:27.305 --> 00:35:29.725
But overall, I think it's great. Thank you. You're welcome.

559
00:35:30.025 --> 00:35:33.325
Alright. We've got Toby's got his hand up. How you doing, Toby?

560
00:35:33.785 --> 00:35:37.145
Yeah. I'm good. Thanks. On that join the circle where the,

561
00:35:37.865 --> 00:35:42.809
the the, menu bar is highlighted in a different color, how do I create that? Great question.

562
00:35:43.670 --> 00:35:46.089
I'd love to show you. Can we use your site as an example?

563
00:35:46.470 --> 00:35:52.250
Yeah. Let me put it in the chat box for you. Yeah. Launch +1 9091.

564
00:35:52.549 --> 00:35:55.030
Yep. I'm really just early doors just,

565
00:35:55.430 --> 00:35:56.950
getting getting the feel of it. So

566
00:35:57.775 --> 00:35:58.595
Okay. Great.

567
00:35:58.975 --> 00:35:59.475
Alright.

568
00:36:00.175 --> 00:36:02.595
So let's, check out what you've got so far.

569
00:36:04.175 --> 00:36:04.675
Okay.

570
00:36:04.975 --> 00:36:05.475
So,

571
00:36:06.015 --> 00:36:06.515
okay.

572
00:36:07.135 --> 00:36:10.335
Love how you're using your homepage to you've created this.

573
00:36:10.335 --> 00:36:14.580
Again, I love seeing when the homepage is, you know, showing something else here.

574
00:36:14.720 --> 00:36:18.020
So main menu, how do you change the color of one of the bars?

575
00:36:18.400 --> 00:36:22.020
So let me let me show you first. Let's go to your design settings.

576
00:36:22.880 --> 00:36:23.760
Everyone has this.

577
00:36:23.760 --> 00:36:29.135
In your design settings, you have what's called the default default button colors, and there's six of them.

578
00:36:29.455 --> 00:36:31.635
There's your primary, info success,

579
00:36:32.015 --> 00:36:35.715
warning, danger, and default. Usually, when you set your default colors,

580
00:36:36.015 --> 00:36:40.675
those are basically your theme colors, and your header design and menu design will probably,

581
00:36:41.740 --> 00:36:45.760
utilize some of the similar colors you you you're using for your default button colors.

582
00:36:46.060 --> 00:36:46.560
So,

583
00:36:47.420 --> 00:36:51.660
with that said, let's keep in mind we have primary warning, danger, default success.

584
00:36:51.660 --> 00:36:58.414
Let's say you wanted to use the same success color you're using in one of your main menu links, Toby.

585
00:36:58.954 --> 00:37:01.214
So let's head on over to your menu manager,

586
00:37:03.994 --> 00:37:06.575
and we'll go to your main menu.

587
00:37:08.090 --> 00:37:13.070
So which is one what what is one link you'd want to potentially highlight? Find a business,

588
00:37:13.450 --> 00:37:14.990
shop Well, probably find

589
00:37:15.290 --> 00:37:17.470
probably find a business. Okay. Great.

590
00:37:18.010 --> 00:37:21.790
So what we wanna do is here's that the menu item, find a business.

591
00:37:22.745 --> 00:37:25.885
So what you wanna do is toggle open settings tab.

592
00:37:27.065 --> 00:37:27.565
Mhmm.

593
00:37:28.025 --> 00:37:33.085
And what you can do so we're gonna use the success one. So we're just gonna do b g hyphen

594
00:37:34.345 --> 00:37:38.060
success. That means background success. So this element,

595
00:37:38.440 --> 00:37:40.520
use the success color as the background color.

596
00:37:40.520 --> 00:37:44.360
So what I like to do is just do it for both the menu item and the l I class.

597
00:37:44.360 --> 00:37:48.300
They're just they're two elements built into each other. So if we do that

598
00:37:48.600 --> 00:37:49.980
and we cross our fingers,

599
00:37:50.975 --> 00:37:52.595
if we refresh the page,

600
00:37:54.895 --> 00:37:57.375
you should now have that as as green there.

601
00:37:57.375 --> 00:38:02.355
And the same thing would work if you use b g hyphen danger or b g hyphen warning.

602
00:38:03.180 --> 00:38:07.680
It would use the respective color that you have set in your design settings for that button color.

603
00:38:07.740 --> 00:38:11.980
Perfect. Thank you very much indeed. Alright. Good question there. Thank you. Alright.

604
00:38:12.220 --> 00:38:14.240
Sue's got their hand up here.

605
00:38:14.700 --> 00:38:18.560
Let's see April's hand here. She's been busy in the Facebook group. How you doing, April?

606
00:38:19.285 --> 00:38:21.945
Hi. How are you? Good. Good. Good. Thanks for joining the webinar.

607
00:38:22.965 --> 00:38:25.625
Okay. So my question is and I just joined,

608
00:38:26.165 --> 00:38:29.705
BD, I wanna say five days ago. So really, really new.

609
00:38:30.085 --> 00:38:31.305
The thing is the website.

610
00:38:32.280 --> 00:38:37.660
So when you log in as a member, I see that there's a member ID number which the system generates.

611
00:38:38.600 --> 00:38:42.300
Is there any way that, one, that can be made

612
00:38:42.920 --> 00:38:43.420
public,

613
00:38:44.295 --> 00:38:48.474
And then also do the post. I I would love to have

614
00:38:49.095 --> 00:38:49.755
the post

615
00:38:50.454 --> 00:38:52.474
have their own post

616
00:38:52.935 --> 00:38:55.675
ID number, if that's possible.

617
00:38:56.650 --> 00:38:59.050
Sure. What's what's your site I what's your site name?

618
00:38:59.050 --> 00:39:01.710
I could take a look and we could see if we could add that for you now.

619
00:39:02.250 --> 00:39:02.750
Okay.

620
00:39:03.530 --> 00:39:06.670
So I just started audiosi so it's like a hot mess.

621
00:39:07.050 --> 00:39:12.665
It's okay. But, it the launch number is 19229.

622
00:39:13.444 --> 00:39:14.724
Let's do the member one first.

623
00:39:14.724 --> 00:39:19.145
I think that'll be a bit straightforward, and then let's see if we can do the one for your for your post.

624
00:39:19.204 --> 00:39:19.704
Okay?

625
00:39:20.165 --> 00:39:22.905
So let's take a look at a member's profile real quick.

626
00:39:23.670 --> 00:39:25.530
Let's do a quick search. Okay.

627
00:39:26.869 --> 00:39:31.609
And okay. So here's a member's profile. So here's what we can do actually.

628
00:39:32.470 --> 00:39:34.490
It should be pretty pretty straightforward.

629
00:39:36.309 --> 00:39:38.170
Let's go to your form manager,

630
00:39:40.815 --> 00:39:42.355
and let's customize

631
00:39:42.815 --> 00:39:43.315
the

632
00:39:44.975 --> 00:39:46.515
listing contact details

633
00:39:50.255 --> 00:39:51.235
for your site.

634
00:39:52.890 --> 00:39:53.390
And

635
00:39:53.690 --> 00:39:57.770
it requires you to do a change. So I'll just do a quick change there, and then we can get it.

636
00:39:57.770 --> 00:39:59.869
What I'm gonna do is add the member's ID

637
00:40:00.569 --> 00:40:02.430
to this, and it'll only display,

638
00:40:03.770 --> 00:40:06.990
when they're when you're looking at the at the public profile page.

639
00:40:07.475 --> 00:40:09.255
So now that we have that,

640
00:40:12.115 --> 00:40:15.255
I'll save the changes again. So we're gonna add a new field,

641
00:40:18.515 --> 00:40:21.415
and what we wanna do is this is going to be,

642
00:40:22.260 --> 00:40:28.120
a single line input. And what do you wanna call it on a pub a public page, pro member profile ID?

643
00:40:29.460 --> 00:40:32.040
Yeah. Let's call it that. Okay.

644
00:40:32.260 --> 00:40:37.305
Member profile, and I believe it's user ID is the existing variable we have for this.

645
00:40:37.464 --> 00:40:43.385
What we're gonna do is we're gonna choose to only show this in display view, not on input view.

646
00:40:43.385 --> 00:40:45.005
So display view means

647
00:40:45.625 --> 00:40:49.165
when this field has a value, do we wanna show it on the public

648
00:40:49.480 --> 00:40:50.540
side of the site?

649
00:40:50.840 --> 00:40:52.780
So we're gonna do this to yes.

650
00:40:53.080 --> 00:40:55.640
On the flip side, we don't wanna show input view.

651
00:40:55.640 --> 00:41:00.380
So when the when the member is filling out the form, we don't wanna show them the member ID,

652
00:41:01.240 --> 00:41:01.725
here.

653
00:41:01.805 --> 00:41:07.345
We could set it as read only so they know their member ID, but it's already in their sidebar, so it would be a bit redundant,

654
00:41:07.965 --> 00:41:10.865
to include it here. So I think we just wanna display it,

655
00:41:11.725 --> 00:41:14.155
and then we can choose where we want to place.

656
00:41:15.430 --> 00:41:15.750
Got it.

657
00:41:15.750 --> 00:41:27.130
And, also, before you move, forward, just a quick is there a a page on the website that lists all the available system variables so I can look these up myself 1 x 1 as well?

658
00:41:27.350 --> 00:41:28.970
I think we have a cheat sheet.

659
00:41:29.885 --> 00:41:33.885
Let me let me add it here, and then let me go do a quick Google search for our cheat sheet.

660
00:41:33.885 --> 00:41:39.105
I think we have a cheat sheet Okay. For member variables as well as post variables too. So,

661
00:41:39.885 --> 00:41:42.285
Got it. So let's do this. Let's just save this real quick.

662
00:41:42.285 --> 00:41:46.780
Let's see if we can get it to display on this member's profile page. Page.

663
00:41:47.160 --> 00:41:47.800
Okay. Got it.

664
00:41:47.800 --> 00:41:52.300
The con this is in the contact form, so it should show right above the company name here.

665
00:41:54.760 --> 00:41:56.700
Let me move it underneath this title.

666
00:41:57.800 --> 00:41:58.425
Got it.

667
00:42:05.545 --> 00:42:11.565
So this is the member profile ID one, so that's there. Let let Now let's do the posts.

668
00:42:11.865 --> 00:42:13.965
Okay. So let's look at Charlie here,

669
00:42:14.265 --> 00:42:16.660
and I think we can do the same password here.

670
00:42:17.200 --> 00:42:18.420
So you're using

671
00:42:19.200 --> 00:42:21.779
I added a fake dog ID.

672
00:42:22.640 --> 00:42:27.619
Like, I just, you know, made up my own. I made it as a I added it to the form

673
00:42:28.385 --> 00:42:33.444
just so I could visually see what it would look like, but kind of that's what I would wanna do.

674
00:42:33.585 --> 00:42:38.224
You got it. I'll be We can use we can use the same logic here. Now which form is that?

675
00:42:38.224 --> 00:42:40.645
Is that the available dogs or the dogs form?

676
00:42:41.349 --> 00:42:45.770
It's it's the dogs one. Okay. We can use the same concept that we just did.

677
00:42:47.109 --> 00:42:53.369
So here you have the dog ID. So we it is a photo album, so what we can actually do is let's go to,

678
00:42:53.904 --> 00:42:56.404
I just wanna go to your MySQL here. I don't remember

679
00:42:56.785 --> 00:42:58.464
off the top of my head what that is, but,

680
00:42:59.744 --> 00:43:06.005
each each photo it's a photo album, basically, that each photo album does have an ID, so we just have to get that

681
00:43:06.710 --> 00:43:09.450
variable, and we should be good. So this is called Charlie.

682
00:43:10.549 --> 00:43:13.130
So that is going to be, user portfolio

683
00:43:13.510 --> 00:43:18.569
groups. That's the entire group. So here's Charlie, and here it's called the,

684
00:43:19.125 --> 00:43:23.545
the group ID. So all we have to do is put in a group ID here.

685
00:43:24.885 --> 00:43:26.265
Very close what you did.

686
00:43:27.525 --> 00:43:30.745
And we're gonna do the same thing. I think you did it right. You did.

687
00:43:32.820 --> 00:43:35.060
So we don't want this on the I just input view.

688
00:43:35.060 --> 00:43:38.520
So I'm gonna remove that, and we'll remove the default value.

689
00:43:40.100 --> 00:43:47.480
And the you really don't want the users to see this because it's it's automatically assigned by the system, but on the front end, we can show the dog ID number.

690
00:43:47.994 --> 00:43:52.335
So we can do it. So let's see if this works. Charlie's number is

691
00:43:53.355 --> 00:43:54.234
66.

692
00:43:54.395 --> 00:43:56.494
The group ID. So let's save this.

693
00:44:00.155 --> 00:44:02.015
Let's see if it corresponds

694
00:44:02.315 --> 00:44:02.815
here.

695
00:44:07.950 --> 00:44:09.009
So there you go.

696
00:44:09.309 --> 00:44:11.170
Okay. Thank you for your questions.

697
00:44:11.869 --> 00:44:14.690
Okay. Good good energetic questions there from April.

698
00:44:15.390 --> 00:44:17.970
I see Rich has his hand up. How are you doing, Rich?

699
00:44:19.155 --> 00:44:21.575
Great, man. How's it going? Good. Good. Where are you calling in from?

700
00:44:22.195 --> 00:44:23.175
Atlanta, Georgia.

701
00:44:23.635 --> 00:44:28.675
Okay. Okay. Great. And what's your question for us? And we chatted on the, Facebook group earlier.

702
00:44:28.675 --> 00:44:30.615
We just launched the podcasters directory.

703
00:44:31.160 --> 00:44:33.660
Oh, right. Right. Right. Okay. Yeah. Yeah.

704
00:44:34.280 --> 00:44:37.640
What we're thinking is, you know, we're we're still in kinda prelaunch.

705
00:44:37.640 --> 00:44:40.940
And so it's live, but we're we haven't done an official

706
00:44:41.400 --> 00:44:46.535
promotion and, invited members to join yet. We're still kinda beta testing some of the features.

707
00:44:46.535 --> 00:44:52.474
But one of the main things I'm thinking about doing is instead of just offering a pricing table of three for them to join as a,

708
00:44:52.934 --> 00:44:55.515
podcaster I mean, a guest, a podcaster, and a sponsor,

709
00:44:55.815 --> 00:44:59.755
splitting that like the like the like the law lawyer site did,

710
00:45:00.240 --> 00:45:02.000
where they have one tab for,

711
00:45:03.040 --> 00:45:06.340
lawyers and one for, you know, consultants or whatever it was.

712
00:45:06.880 --> 00:45:09.120
Yeah. So in our case, we wanted to look at doing

713
00:45:09.760 --> 00:45:10.900
if you go to our,

714
00:45:11.520 --> 00:45:12.660
you know, get listed,

715
00:45:13.525 --> 00:45:15.225
this is our current pricing table.

716
00:45:15.445 --> 00:45:21.865
Because like you mentioned in the chat, you know, we wanna fill up the bucket mainly for podcasters to start off with and the rest will kinda follow.

717
00:45:22.325 --> 00:45:26.905
And so we're the idea is be a guest or book a guest on a podcast. So if you're a

718
00:45:27.680 --> 00:45:34.740
CPA in Ohio and you wanna be on a podcast, you're not a podcaster, you just wanna be a guest on a podcast to talk about promote your,

719
00:45:35.520 --> 00:45:36.260
your business,

720
00:45:36.880 --> 00:45:38.020
that's a great opportunity.

721
00:45:38.080 --> 00:45:43.645
And podcasters are always, you know, sometimes struggling, but always, you know, looking to, for new guest.

722
00:45:44.345 --> 00:45:49.165
So funny the similarities between your your site and this this lawyer site because

723
00:45:49.865 --> 00:45:51.325
because this this

724
00:45:51.705 --> 00:45:53.245
this iLaw Connect site

725
00:45:53.930 --> 00:45:54.750
is a directory of

726
00:45:55.050 --> 00:45:57.550
either attorney listings or expert witnesses.

727
00:45:58.090 --> 00:46:06.830
And expert witnesses are like the guests because they're experts on the topic, and lawyers, sometimes in a trial or a deposition or whatever it might be, they need

728
00:46:07.275 --> 00:46:09.934
to to find an expert witness on a topic.

729
00:46:11.355 --> 00:46:16.255
Most famous famously, the movie My Cousin Vinny when she comes in and talks about the cars.

730
00:46:17.275 --> 00:46:22.414
Right. But but same for you. Yeah. You're creating basically, you're creating a marketplace here.

731
00:46:23.970 --> 00:46:24.690
You know, I don't

732
00:46:25.650 --> 00:46:29.750
you can certainly do that. You can do the path. You can create a page that just kind

733
00:46:30.130 --> 00:46:31.190
of funnels people,

734
00:46:31.730 --> 00:46:34.310
down and and see how that works. I think

735
00:46:34.930 --> 00:46:35.750
what's gonna

736
00:46:36.385 --> 00:46:41.065
be more valuable is doing a little bit of trial and error. So before you Right.

737
00:46:41.265 --> 00:46:42.965
Cast a big marketing net,

738
00:46:43.425 --> 00:46:48.645
you you're probably gonna need to try a couple different landing pages to see which ones convert the best.

739
00:46:49.760 --> 00:46:52.020
Okay. If you're going after the podcasters

740
00:46:52.400 --> 00:46:52.900
first,

741
00:46:54.400 --> 00:46:55.060
you know,

742
00:46:55.920 --> 00:46:58.660
is that right? What you're gonna do is is is kind of

743
00:46:59.760 --> 00:47:03.224
try to try to get other pod get podcasters to join your site.

744
00:47:03.224 --> 00:47:06.425
So if I was a podcaster, I'd wanna know, okay, well, who are the guests?

745
00:47:06.425 --> 00:47:08.365
I probably don't wanna show them this.

746
00:47:08.744 --> 00:47:13.224
You probably wanna show them the purpose of your site is a podcaster directory.

747
00:47:13.224 --> 00:47:15.325
Now, again, another similarity here,

748
00:47:15.710 --> 00:47:17.809
you know, there's there's a site called Capterra,

749
00:47:18.829 --> 00:47:22.829
and it's a directory of software. It's just find better software. Right?

750
00:47:22.829 --> 00:47:28.369
So their whole focus is we have software in different categories, right, software categories.

751
00:47:29.309 --> 00:47:29.809
So,

752
00:47:30.265 --> 00:47:33.244
you know, this could be like podcasts. Like, find a podcast.

753
00:47:33.305 --> 00:47:37.725
What genre of podcasts are you looking for? Mystery, educational history, this and so

754
00:47:38.185 --> 00:47:48.970
if you're gonna create that marketplace with the guests and the sponsors, I think first what you need to have is a good like, the software directory, you need to have a good podcast directory.

755
00:47:49.590 --> 00:47:51.850
And Right. In order to start,

756
00:47:52.550 --> 00:47:57.130
you might wanna follow a model like this. They really are just about finding better software.

757
00:47:57.545 --> 00:47:59.725
They're like they're like Yeah. I see. Yeah.

758
00:48:00.265 --> 00:48:03.805
If I came to this and I said find better podcast to listen to,

759
00:48:04.185 --> 00:48:05.485
right, and that was

760
00:48:05.785 --> 00:48:09.725
your that's what the homepage said, and then it's find podcast by category.

761
00:48:10.160 --> 00:48:11.940
Tell us what you're interested in.

762
00:48:12.160 --> 00:48:16.740
Join our newsletter to get podcast of the our recommended podcast of the month.

763
00:48:17.360 --> 00:48:18.580
If I was a podcaster,

764
00:48:18.880 --> 00:48:20.260
I'd wanna be in that

765
00:48:20.560 --> 00:48:21.600
eco e,

766
00:48:22.320 --> 00:48:23.380
in that sphere.

767
00:48:24.684 --> 00:48:33.905
If I knew that you're gonna help me promote my podcast and categorize it and help me find a larger audience, I'd I'd be more inclined to join your site.

768
00:48:35.885 --> 00:48:36.125
Yeah.

769
00:48:36.125 --> 00:48:41.329
I hear what you say, but, you know, we've kind of, shopped this at some trade shows, some podcasting,

770
00:48:42.029 --> 00:48:44.829
you know, major events and so forth, having a,

771
00:48:45.309 --> 00:48:46.529
an exhibitor booth.

772
00:48:47.069 --> 00:48:49.490
And, we've gotten great response from podcasters.

773
00:48:49.710 --> 00:49:01.185
And the premise is, I hear what you're saying, but the spin on it is there's a ton of, websites and platforms where people can promote their podcast and list and list their podcast, you know, on Spreaker, on SoundCloud,

774
00:49:01.485 --> 00:49:03.425
on, you know, iTunes, on iHeartRadio.

775
00:49:03.725 --> 00:49:04.945
There's a there's a million

776
00:49:05.340 --> 00:49:06.560
directories of,

777
00:49:06.940 --> 00:49:10.320
you know, you as a podcaster promoting your podcast, you know,

778
00:49:11.020 --> 00:49:12.540
Spotify and so forth. Right?

779
00:49:12.540 --> 00:49:20.545
So our our thought is the different spin on it is this is the the, if you click on how it works, I think it breaks it down a little bit.

780
00:49:20.545 --> 00:49:21.685
So the premise is,

781
00:49:22.625 --> 00:49:28.145
to define it, but, like, do you wanna be a you wanna be a guest on a podcast or you wanna book a guest?

782
00:49:28.145 --> 00:49:31.925
Do you wanna book Jason on your podcast to talk about Brilliant Directory?

783
00:49:32.385 --> 00:49:33.425
You know what I mean?

784
00:49:34.145 --> 00:49:40.440
So that's that's the niche that we think is is gonna be huge because, again, there's tons of places where you can

785
00:49:40.820 --> 00:49:48.260
you can grab your phone and you can just search any app on your phone will tell you where a podcaster played and, you know, subjects you can listen to.

786
00:49:48.260 --> 00:49:49.720
But the challenge for podcasters,

787
00:49:51.095 --> 00:49:53.935
is finding those guests. No. And I get what you're saying.

788
00:49:53.935 --> 00:49:58.115
And it's a again, I told you it's it's probably so relevant what you're creating here.

789
00:49:58.655 --> 00:50:01.155
Just one tip is because you're creating a marketplace,

790
00:50:02.895 --> 00:50:06.370
it's always good it's always good to get put your energy

791
00:50:06.750 --> 00:50:07.250
into,

792
00:50:08.030 --> 00:50:08.530
acquiring

793
00:50:08.990 --> 00:50:13.170
one side of the marketplace. And once you have that Right. Then once you have that marketplace,

794
00:50:13.710 --> 00:50:17.730
pivot your offering and then go after the the second half of the the marketplace.

795
00:50:18.030 --> 00:50:21.795
It doesn't matter which half of the marketplace you go after first.

796
00:50:22.495 --> 00:50:24.115
You just have to pick a side,

797
00:50:24.415 --> 00:50:30.035
so then you have the the the ammunition and the bait that's going to attract the second side of the marketplace.

798
00:50:31.839 --> 00:50:38.500
So you're offering to attract that first side of the marketplace might be different than the the main offering that you're gonna have ultimately.

799
00:50:40.480 --> 00:50:44.900
Or or I I don't know. Again, you might just want it maybe maybe it is as it is. It's,

800
00:50:45.280 --> 00:50:50.605
podcasters will join even without the guests really on the other side as of now.

801
00:50:51.625 --> 00:50:53.945
So again, it sounds like you're in the industry.

802
00:50:53.945 --> 00:50:58.185
You know exactly what, podcasters are looking for, so I'm I'm confident you'll,

803
00:50:58.665 --> 00:51:00.150
you'll you'll put together the right,

804
00:51:00.790 --> 00:51:03.290
proposition to get them to wanna register and join.

805
00:51:04.630 --> 00:51:07.349
Alright, guys. I think that we're just a little bit over time.

806
00:51:07.349 --> 00:51:10.170
There's good extended webinar for everyone,

807
00:51:11.214 --> 00:51:12.575
good lab updates that we had.

808
00:51:12.575 --> 00:51:16.895
If we didn't get to your question, please feel free to ask them, in the Facebook group.

809
00:51:16.895 --> 00:51:20.895
You can head on over to brilliantdirectories.com/

810
00:51:20.895 --> 00:51:25.694
facebook. Hope everyone is staying safe out there. Try to stay at home as much as possible.

811
00:51:25.934 --> 00:51:29.260
If you're interacting with people, practice social distancing.

812
00:51:29.880 --> 00:51:36.140
On behalf of myself, Jason, David, and the entire Brilliant Directories family, what a wonderful webinar.

813
00:51:36.360 --> 00:51:39.684
Thank you so much for joining us today. We'll catch you in the next webinar.

814
00:51:39.684 --> 00:51:41.224
It's gonna be in two weeks,

815
00:51:41.684 --> 00:51:46.484
and, yeah. We look forward to catching you then. Have a great day and a brilliant week.

816
00:51:46.484 --> 00:51:47.384
Take care, guys.

