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Alright, gang. Let's dive right into it. We got a nice little crew here for webinar Wednesday.

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Hope everyone had a good, last few weeks. But I think we're on webinar 01:32

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or 01:33,

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so we're well into the one hundreds here.

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I think we'll do a special celebration when we reach, 01:50.

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I think that'll be closer towards the end of the year, but definitely something to look forward to.

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If this is your first time joining us, welcome.

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I am Jason there on the left, and we are lucky to be joined by David Rocklin,

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the digital strategist and so much more here at Brilliant Directories.

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David, how are you doing today? Do we have you on the line with us? Hey, everybody.

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Happy to be back and with a great tip of the week as well. So really looking forward to it.

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The last webinar was lots of fun. We did about an hour and a half of of q and a.

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We were just getting questions fired at us, and we were able to help a lot of people.

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And, actually, it was, it was tons of fun.

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So we'll try to reserve a little bit of today's webinar for some of that q and a action and fun.

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And I believe we are streaming on YouTube

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today.

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You can subscribe to our YouTube channels, get all our latest,

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tips and tricks and training videos under brilliantdirectories.com/youtube,

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and click on that subscribe

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button.

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And with that, I would always like to mention if you're not part of the Facebook group, tons of awesome and constructive helpful conversations out there.

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A lot of people building their membership communities,

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together or asking questions for assistance.

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You can go to brilliantdirectories.com/facebook

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and click on the blue join button. I'm in there myself, so I look forward to seeing you there too.

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And I do see a good handful of new names and faces, so I just wanted to give you a warm welcome to webinar Wednesdays.

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We kinda reserve this time.

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It's a great way for us to share some of the newer features built into the platform,

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More specifically, the features that you can utilize to help grow your community a bit faster or manage your website, a bit more efficiently.

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So we do cover topics on how to increase traffic, converting visitors to members,

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improving navigation.

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And, actually, today's tip of the week will touch a little bit on search engine optimization

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with regards to the speed of your website loading.

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So if you have questions on these topics or anything about your membership website, we'll try to get to as many questions as possible today.

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Alright. And we actually had a ton more BD Lab updates to share.

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I tried to cherry pick some of the settings, and features,

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that either have been requested in the Facebook group or have been a high value for you guys, with regards to how you can utilize them on your site.

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So I'll breeze through these relatively quickly,

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and, hopefully, you can, use some of these on your site.

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So the top one there, a few weeks ago, we did release the ability to have the premade elements, the premade blocks

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with your blog articles that you're publishing on your website. So,

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effectively, this was for the admin blog contributor membership plan.

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You can write a blog article, you can add images, and you can choose from the premade blocks right as you're writing a blog article.

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The problem with that is it wasn't available to members because it accesses your media manager.

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So we created a new editor. I'll show you where that is.

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It will allow your members to upload images,

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not accessing the core media manager where you load, you know, company logos and brand images, but will also give your members, if you choose to, the ability to pull in some of the premade blocks into their blog posts.

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So let me show you what we're referring to here and how you can, enable this.

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So I have, just a test member here. Let me go to the dashboard.

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And

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this person,

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for example,

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can post a community article,

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and they can do all the normal stuff in the editor.

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They can upload an image minus accessing the media manager, which is what you, the admin, can do with your text editor.

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But now there is a new text editor you can select here, and it will add the premade blocks here so your members can construct

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more rich and vibrant articles if they wanted to.

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So let's see how we can enable that on a post type such as community articles.

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So the first thing we wanna do is go to edit post settings.

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This is probably the quickest way to get there.

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And I'm just going to search for community articles.

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And when you do a quick search in the filter here, it tells you the form that it's using.

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So I'll go ahead and click this form,

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and then we want to customize the form.

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Okay. So here's the form. I'm just going to search for, Froella,

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and this is the text editor it's currently using. Froella text editor with image upload.

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Now you can select for a editor with image upload and pre made elements.

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The other one with access to media manager, that's for you the admin for your blog articles.

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It has the image upload, media manager access, and

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pre made

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elements.

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Alright. So let's select this one and hit save changes.

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Alright. So, here we can see let me refresh the page now.

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Okay. Great. So now I have everything I had before except now this member can pull in,

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the premade blocks.

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So if you want to give your members the ability to, I guess, create richer posts using the, the premade elements,

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you can certainly do so

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now with this.

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Alright. Next one here, this was a request in the Facebook group.

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We're all familiar with the map that we see around the site, whether it's on the lead form, or when you're filling out your profile for the first time.

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This map here, it would always start with the entire world

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displaying. Actually, here's a picture of how it was.

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It would just show a Google map of the entire globe, which is fine.

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The logic was it's technically the center of the world based on, longitude and latitude.

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However, it didn't really make too much sense.

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So now this map pin will try its best to frame the primary country set in the general settings

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of the website. So in this case, we have United States set in the general settings.

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Let's do a quick example. Let's change the primary country to, let's say, Australia

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as an example. So we'll go to general settings,

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and localization,

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and primary country is the first thing here. And we'll search Australia and just select that.

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Now you might have a worldwide

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directory, but this just adds some context for the primary country you're serving.

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Let's see if we refresh the page.

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There we go. So, now it just frames it in the country. Obviously, you're gonna put a more specific,

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address or city or region in, and then when the when that's saved, this pin will always show you where you've selected as your main

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address. Let's see here. There's nothing you need to do. It just works like this.

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By default, it'll just start landing the PIN on the primary country. Alright.

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This one is, a quality of life.

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For those of you who are using the private member chat where members can send each other one on one private chat messages,

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if something gets out of hand, one of those members does have the ability to close the chat and flag the chat.

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Up until now, you as the admin, you'd only see the flagged

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chats in the admin area.

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But now when a member flags a chat, the admin of the website will be sent a simple notification

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with a link to the chat thread that links to your admin area. So you'll get live notifications

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when a private chat, in the event of private chat between two members,

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is flagged by one of those members.

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Alright.

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This next one is actually a pretty big news, also related to an add on, the dynamic category filter add on.

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And let's actually go to our add ons page here, the dynamic

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category filter

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add on. So what this allows you to do, and before this update,

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you could effectively have check boxes on your sidebars.

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So as people are searching your site, they can click for the subcategories they wanna filter down for.

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So

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before this update, if you checked boxes,

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it would add it adds a checkbox sidebar instead of having like a search module with the categories and the drop down or a keyword search, it puts the categories in a checkbox

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format. Up until now is

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as you checked options, it would just add any member who matched any options.

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So it would just increase the number of members

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that we're showing in the results, which is good for certain use cases.

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But when we release this, quickly, people were asking us for the opposite actually.

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As people check the boxes, we want the results to get smaller and smaller and narrow down more specifically to only members,

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who match all of the checked subcategories,

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and sub subcategories.

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So let me quickly show you, what where that sitting setting is and how you can enable it.

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So it's only if you have

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the dynamic category filter search in the sidebar.

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So I have a very simple one here with just three sublevel categories.

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And before this, let me go to the setting that you need to enable if you want it to be specific.

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Right now it's by default it's broad. So if you go to advanced settings, search for dynamic,

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and this will be turned on by default.

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The broad match is on by default because that's how it's always worked.

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Broad match means it will match anyone who matches any category.

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If you want it to narrow down, what you can do is turn this off and save your changes.

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And what I'll start doing is I'll start narrowing down the results. You see we have 66 results.

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And actually just for this example, I've only given two members a set of subcategories that they're attributed to.

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So first let's search for who has sub level three,

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and the page will automatically reload. So it's really like a kayak or an Amazon search.

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So we have two members who have sublevel category three, which is great.

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Now this could be a hotel that has a pool in it, like, or accommodations or a restaurant that has outdoor seating.

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It can go a lot of different ways based on the categories of your site.

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So now let's see who has sublevel category two as well.

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Still two members.

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So we have, the sample member and the sample Justin member, and I've actually listed the subcategories here so we could see it visually.

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Now let's also select sublevel category one.

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We can see here now there's only one result. I've done a very specific search here,

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and only one member matches this criteria.

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So this is a great way for your visitors to really drill down and find members that meet all the criteria, no matter the industry that you're, searching for.

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Again, it could be hotels, accommodations,

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medical, legal, all sorts of things if you're looking to, have a narrow match on these filters here.

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So, again, the advanced setting, just search for dynamic in your advanced settings, and it's this one here, dynamic category filter broad match, and turn it off if you want the more narrow and specific results.

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We're gonna cover some speed updates in the tip of the week today, but I just wanted to make an announcement.

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One of the biggest,

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pieces of JavaScript that I guess, would reduce page load speeds or add bloat to web pages was the Google Maps.

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So now we have,

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enabled the ability to lazy load the Google Maps.

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So the JavaScript will only load when the visitor or the page needs or requests it.

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It will not just load on every single

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load of every web page of your website.

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So that's a good thing. We've also done other various updates,

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similar to that, and we'll be covering it today.

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We'll be seeing some improved speed scores all across the board.

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And lastly,

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another email notification

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setting. Up until now, when your members receive a review,

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there are some auto emails that get sent to the person who submitted the member review,

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to the member, to the admin.

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There haven't been really any areas in the admin area to turn these auto notifications

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on or off. Now you as the admin have controls to do this. Let me show you where you can control

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some of the notification settings

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for when a member review is submitted on your site.

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So member reviews are gonna be in the interactions tab. Click on member reviews.

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And, we have kind of these cogs up here, these these settings. I'll click here, member reviews.

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And there's a new tab here.

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It's the last tab. It's called notifications,

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and it's they're pretty simple. Notify the admin when a review is submitted. Yes or no.

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And then the email template that's sent is here as well, so you can click it and edit it if you need to.

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Notify the member when they receive a review.

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This can be on or off as well if you want your members to get pinged when they receive a review on their profile.

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And, there's two here for the submitter. Notify the submitter that the review has been received.

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Basically, after they submit the review, they get a confirmation saying we've received your review.

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And if you are manually approving reviews,

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so they go into a a pending state when they're received, then you, the admin or the website member, depending on how you have it set up,

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depending on how you have it set up, has to approve the review.

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You can automatically send a notification

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email, again, to the submitter saying, hey. Congratulations.

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Your review is now public on the website.

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You probably wanna put some other calls to action in there, join our Facebook group, do x, y, and z on our website.

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Again,

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great places to have touch points with your members and the people who submit the reviews, the visitors of your site in these emails.

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Alright. And a few great items coming down the line. I have mentioned this in previous webinars.

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The file upload add on is technically complete now. We've been waiting a couple months for that.

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I wanna give a big, big round of applause to the development team. It's a bit harder than it sounds.

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There's a lot of security

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things that we need to take into consideration when having

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public file upload fields in the forms that you're creating. This is gonna be great.

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So if you want someone to upload a a PDF resume or an image when they're submitting a lead or on a custom form you create for an application or something,

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they can now upload those types of files with that.

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What we are waiting for is our support team is gonna create some great documentation

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to go in hand with the file upload add on. So when we release it, the documentation will be there.

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We'll have some videos on how it works, and, hopefully, that will help us with a smooth release, to everyone.

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So, we're just a few weeks away, and we'll definitely be sure to keep you posted in the Facebook group.

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In addition to that, we have actually released some additional Zapier webhooks to send continue to send data out from your BD website,

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and we are also going through final QA to send and port data into your BD site from Zapier or Pabbly,

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more other tools like that.

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So you'll be able to send feeds into your site if you want to find a feed and import members or a source for leads

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or posts. That is the direction that we're going with.

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So you can use these tools to rapidly import feeds, from other third party services into your BD website.

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Also, we'll be sure to keep you posted in the Facebook group with that.

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And in addition to that, we're trying to expand the domain settings right now.

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You can go to the domain manager and change your domain name.

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We're going to create some email authentication settings there,

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some security settings for your website, some integrations that are related to your domain name, SSL management, and some other cool goodies.

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So we're looking to turn that domain manager into a command center just to make sure the health of your domain and your website are in good shape, with good vitals, and to make sure that you have all the important things, turned on for your business that you need.

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So we'll be sure to keep you guys posted

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with that.

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That was a mouthful.

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Before we dive into the tip of the week, if you have a question about these updates, we'll do q and a later.

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But if you have questions or comments about any of these updates,

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please feel free to raise your hand.

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We'll take a comment or question or two before we move on to the tip of the week.

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How's it going, Evan? Hey. Good, Jason. How are you doing? Appreciate the information. Good stuff.

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Related to the speed,

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feature that that you talked about. I'm curious if you run any tests

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on existing sites with that, feature versus not and what the variation is.

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Absolutely. I've been losing sleep over it out of joy, by the way. Testing these tools on,

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both on our demo sites and our testing sites or on sites that are being mentioned in the Facebook group for me to take a look at and things like that.

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Couple things. That's a good question.

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We're seeing the the baseline benchmarks for the sites are really good.

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We're seeing eighties and nineties percents

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for them.

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What we're seeing bogged down the scores is when customers, and it's perfectly fine to do so, are are adding some third party resources to their site, like, Google Ads or some live chat tools or some weird embed modules for podcasting and things like that, which is totally fine.

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So what we're we're seeing is when those third party tools are bringing the page scores down, these settings are kind of balancing it out and pushing them back up.

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So, like, a site that I was working on was, like, a Google page speed of 30 to 40 on mobile.

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And just by turning on some of these settings, we were able to get that mobile score up to 65

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and the desktop score in the high eighties, which which is a healthy number.

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And they had a ton of, like, JavaScripts and third party,

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resources being loaded on the site.

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Okay. I'll have to I'll have to play with that. I I I've heard recently from my, BD site that

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the, speed is a little bit slower than it was in the past.

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So I'm just curious if there's something I'm doing or something that the team is doing wrong versus

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Not at all. It's it's just,

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general maintenance.

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We're gonna cover it in the tip of the week today, so maybe you could pull, one or two actionable things that you can apply to your site after the webinar.

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Thank you. You're welcome. Yeah. Good stuff there. Alright. We got another hand up. Alright.

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We got our good friend, Robert, here. How's everything, Robert?

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Good. Good. Good. Good. I like that, the user themselves

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gets the yeah. Gets an email notification that they have a review.

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What my question was, will that work for claim listings?

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Yes.

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Okay. So it'll work for claim listings. This is a great question, and I've seen people do this.

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They'll add the listings into their site.

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It'll only work with the claim listings if you imported the listing with their actual email.

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So when they get a review,

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it goes to their email saying, hey. You know? Right. And I've seen this because

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it's a it's a strategy.

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Both sites, you let them get reviews and and you encourage them to claim their listing to reply to the review or, you know, contest the review, things like that.

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Yeah. Because I you're right.

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And I've been doing mine manually simply because it's just the the business I'm in, and,

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and there's a whole lot of

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sites that are are similar to what I wanna do, but they're just, like, really, really unprofessional

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looking, terrible looking, and I wanna make mine

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really spiffy. And I so I I do it myself.

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And so if I put their email in, wherever I get that from, then yeah.

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And and I will set it up to where any user can write a review, and any user can read it.

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But to respond to it, they have to be a member.

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So Yeah. The reply to reviews is a great incentive,

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especially if it's a non if not a favorable review that they've received, and they care about their online reputation.

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You know, if they don't tend to it, those kind of things add up.

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But it it sounds like you have a great a great idea here.

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And to your point about kinda touching up the reviews that come in for grammar,

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when when we were starting with our own directories about ten years ago, we were getting leads, in a few industries like interior design and legal leads from the directories,

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and we wouldn't send them to the members. We would actually take the time to call the leads,

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extract more information to make that to to verify the the phone number, the person's name, but but basically to add some more value to that lead.

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So when we did match it with a member, they they knew they were getting a quality lead, and they were happy to pay a premium for that.

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But the same goes for for the reviews as well as it just keeps the quality of of your or company and brand,

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in good spirits with your members and visitors.

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But yeah. And even even addition to that, I can I can edit the lead?

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Like, I can edit my the review myself. Is that right? You you can edit the review.

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It's pretty common if there's, like, an obvious misspelling there, you know, you just wanna make sure it's it's grammatically correct and things like that.

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There's nothing wrong with smoke. Small touch ups like that. That's just a good thing.

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Opinion when, you know, if you know, if you go reading reviews on Google and everything, if there's just somebody who there that just complains all the time and their grammar's horrible and everything, you know, they lose a lot of credibility.

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That's my opinion.

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Yeah. I like that. So Great.

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Play to get customers, I think. Yeah. Yeah. Great. Great. Great.

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Well, thank you for sharing that, Robert.

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Yeah. Editing reviews for grammar and spelling is great.

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I wouldn't change the context of it too much to try to silence the people and what they wrote, but, again, grammar and spelling seems like it would be above board there.

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Alright, guys. So without further ado, we've put together a fantastic tip tip that we got.

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I should say David has five ways to rocket boost your website speed.

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So if it's okay with you, may I pass it over, David, and you can take us on this little journey here.

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Absolutely. So really excited to dive into this topic.

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Obviously, it's one that's really popular with, a lot of our users and a lot of you joining us, today.

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So we'll talk about some basic information regarding website speed and load times and everything like that before we dive into,

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some of the recent updates that our team has pushed with regard to website load times and and page speeds and everything, and then give you some, some actionable steps that you can take as well on your own Brilliant Directories website.

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First thing we'll talk about here, why website speed and load times are important.

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I think, obviously, most of us know that, it's better to have a fast website than a slow website.

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We experience that every day when we're browsing the web and visiting different websites.

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It's obviously a lot more enjoyable of an experience

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when we're on a website that's loading smoothly.

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It doesn't have to be lightning speed, but at least everything's working well and moving smoothly.

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On a website like that, visitors will tend to browse more pages if a website is loading

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relatively quickly compared to a website that's loading slow.

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You know, it may be taking ten, fifteen, twenty seconds to load one web page.

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Typically, at that point, the user will just move on to to a different website.

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With that, having a fast website, allowing visitors to browse more pages on your website,

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it will then in turn allow those visitors to engage with your website more.

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And especially if you have a membership web site, it could certainly encourage them to sign up.

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Once they find out some more information about your website, they see the other people who are registered on your website, things like that.

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So in this case, having a better performing website

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could increase the chances of you landing a sale. And lastly,

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website speed is actually good for SEO.

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Whether it be Google or Bing or any other search engine, they typically do favor

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more speedy websites

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over the slower websites,

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but this is only one factor among

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literally thousands of factors that they take into consideration when determining

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search result ranking, but certainly it is one that they take into consideration.

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That kind of provides us with a nice segue into the next slide.

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How much should you actually care about your website speed?

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And the truth is you should care about it.

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It should always be something that might be in the back of your mind, but it's not the only thing you should be thinking about.

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And it's certainly not something that you should be obsessing over.

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A fast website

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that has poor content,

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it won't be a success. It doesn't matter how fast

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the website is.

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At that point, you know, you could spend days and weeks trying to optimize your website to make it as fast as possible.

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But if you're not paying any attention to the content on your website and the amount of engagement

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that your visitors

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are having on your website, then ultimately, it won't matter too much at the end of the day.

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So really keep your website speed in the back of your mind, and and we'll talk about some some certain things to think about in the upcoming slides here, but don't obsess over it.

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Let us and our team obsess over the website speed for you.

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It's something that we're always working on.

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As Jason mentioned, we've released several new updates recently that have made a big difference in terms of website speed, and and we'll touch on those in a couple slides here.

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Yeah. I always like to use the analogy,

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you know, that there's

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hole in the walls. They're grimy. They're dirty. They're grungy.

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But they have a line out the door because the food is good. The content is good.

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Then you have fancy schmancy restaurants,

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with with nice white tablecloth, but they're empty on a Saturday night.

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Just because the, you know, the food's not good there or whatever. The service isn't good there.

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So, you know, speed is kind of like that.

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That the most important thing is how you're continuing to engage with your community.

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If you have a good relationship and following from your tribe, they'll be forgiving even on your page speed and even other things.

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You you mess up an email newsletter that goes out, things like that.

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However, you do want your speeds to maintain reasonable

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KPIs

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and,

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benchmarks.

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So if there's something that's obviously slow on your site, definitely let the BD team know.

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We always wanna take a look at it and see how we can improve it.

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We don't wanna sweep it under the rug.

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Yeah. That was a great analogy. Now just a couple things

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to consider with regard to website speed and specifically page load times.

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Smaller, lighter pages with less elements on them will obviously always load faster and be lighter in size

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than pages that are larger and have many elements. You know, think of a web page

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that has

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several thousand lines of text, a bunch of very large super high quality images, as well as maybe some third party elements.

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In some cases, you might need to have a web page like that, but always keep in mind a web page like that will certainly load slower than

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a smaller kind of trimmed down web page. But more importantly,

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stacking a lot of third party tools

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will certainly slow down your website.

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Typically these third party tools that you can embed on your website or on specific pages on your website

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add heavy resources that end up hogging a lot of your website's bandwidth.

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So when you're utilizing these third party tools and and determining whether or not you you really need them on your website,

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consider the value versus the speed cost that those resources are providing your users because at the end of the day, those are the people who it's going to affect.

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And also consider

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when you are using these third party tools,

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the embed code that they provide you, does it need to load on all the pages?

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You know, a lot of these tools tell you to paste the embed code in the website header so that it loads on all the pages.

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But does it actually need to load on all the pages, or do you just need it to load in certain areas of the website?

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So be mindful when, deciding on that.

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And then just real quick tip here.

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Some of the top offenders when it comes to these third party tools that use a lot of resources

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are Google or any other dynamic

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display ads. You know, they utilize a lot of tracking resources.

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Live chat tools use a lot of, your website's resources as well.

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And social networking plugins, whether these be plugins for, like, Twitter or Facebook

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or even just the simple plugins like share this, which embed

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share buttons on different content on your website so that users can share that content

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on different social platforms.

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Something small like that actually does use a lot of resources.

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So just some things to be mindful of here. Yeah.

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And also a good thing to consider is, you know, all these third party tools, they're really shiny.

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They they spin, and they do cool things when you click on them, and they fly across the home page.

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Again, being mindful, like, instead of throwing the whole enchilada onto your website of every little thing you find around the Internet that could be quote, unquote cool on your website,

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Think of these third party plugins. Use them more like tapas,

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meals, like small little dishes,

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that you wanna serve on specific pages or areas of your website.

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They can be best enjoyed by your visitors in that manner,

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rather than a pile of, I love nachos, but, you know, a pile of nachos for 10 people loading on every single page of your site.

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It's just it's it's, it's a bit much sometimes.

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But we like the challenge sometimes also.

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We've had customers share their sites, and we've just by moving some things around, you know, and keeping the third party resources that they want or need because you don't have to get rid of them.

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You just probably have to load them in the right places of the site.

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You can have your cake and eat it too.

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Lot of food analogies today.

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I guess it's kinda hungry, but you can have your cake and eat it too with those third party scripts.

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So with that, we do have some new settings,

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to share

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with you guys. I would I would recommend taking advantage of some, if not all, if you can.

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So I'll run through these. I'll show you where these settings are, how you can enable them.

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And then lastly, I will take some q and a on whatever topics you want.

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Maybe we could look at your site speed and see if we can implement some of these things, for you.

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So the first thing is BD has subscribed to its own CDN network, a content delivery,

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network,

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for all of the default resources that need to load on a brilliant directory's website.

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It's it's great for any site, especially if you have international users,

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and, it's just going to load the site for your visitors a lot more efficiently.

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So let me show you where this first setting is, enable resource delivery.

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You don't need to do anything but turn it on. So this will be in your advanced settings.

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Several of these will be in the advanced settings.

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And what I like to do is, just search for optimization

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in the keyword here, and we have three key ones here. It's the first three on our checklist.

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The first one is front end optimization, enable resource delivery via CDN.

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You don't need to do anything except turn this on.

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And what this is gonna do is all the default resources that are making your site come alive,

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will come from brilliant directories CDN as opposed to local loading locally from your domain main name, which is not as efficient.

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So the first thing you can do is search for optimization and turn, this one on here. The next one

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is only load Google Maps when requested.

424
00:30:43.660 --> 00:30:47.360
As I mentioned before, Google Maps, is kind of the biggest piece of bloatware,

425
00:30:47.740 --> 00:30:52.880
on sites that have maps and things like that. So we've taken the last couple months actually

426
00:30:53.235 --> 00:30:55.815
to really tame the beast of the Google Maps JavaScript

427
00:30:56.275 --> 00:31:00.995
and only load the maps when they're requested by the visitor or the page needs them.

428
00:31:00.995 --> 00:31:02.135
And that helped tremendously

429
00:31:02.515 --> 00:31:03.415
with the scores.

430
00:31:03.795 --> 00:31:07.575
This is also something that you don't need to do except toggle the switch.

431
00:31:07.780 --> 00:31:13.080
However, there is one caveat. You might have a customized widget that conflicts with this,

432
00:31:13.380 --> 00:31:18.580
but we'll show you an alert on what to disable or what to update when you're enabling the settings.

433
00:31:18.580 --> 00:31:22.520
So for this one, the Google Maps one also come to your advanced settings,

434
00:31:23.025 --> 00:31:24.085
search for optimization,

435
00:31:24.705 --> 00:31:29.525
and it'll be this last one here, only load Google Maps when requested by user.

436
00:31:29.745 --> 00:31:31.825
Go ahead and turn that on.

437
00:31:31.825 --> 00:31:40.870
If you get an alert saying, oh, this widget is customized that you need to edit it or disable it, first, there'll be some instructions here within alert.

438
00:31:40.870 --> 00:31:46.250
Go ahead and take care of those warnings, and then come back and enable this again to save your changes.

439
00:31:47.830 --> 00:31:52.345
Alright. And this next one is a third party tool. It's called ImageKit,

440
00:31:52.885 --> 00:31:57.284
and they have a free plan, with 20 gigabytes per month, which is plenty.

441
00:31:57.284 --> 00:32:04.900
And what they're gonna do is also serve all the images that load on your site from their CDN network, their content delivery network.

442
00:32:05.200 --> 00:32:08.660
Speed tools love this, like, Google PageSpeed, GTmetrix,

443
00:32:09.680 --> 00:32:10.180
etcetera.

444
00:32:10.720 --> 00:32:16.000
And, you know, we hear this a lot. Oh, can we want all the images to be WebP images on our website.

445
00:32:16.000 --> 00:32:19.295
It's a new format for images that, again, these speed tools love.

446
00:32:19.675 --> 00:32:21.615
ImageKit will automatically convert

447
00:32:21.995 --> 00:32:23.455
in real time dynamically

448
00:32:23.915 --> 00:32:27.455
all the images that are loading on your site in WebP format.

449
00:32:27.595 --> 00:32:38.789
And for this, I was gonna just quickly set up an account and go through the steps on how to set up an ImageKit account, and then just copy and paste, the URL for your own CDM that they provide

450
00:32:39.169 --> 00:32:43.030
to you, and then your images will be loading, from ImageKit.

451
00:32:43.809 --> 00:32:47.590
And, actually, let's take two steps back. Let us turn off

452
00:32:49.544 --> 00:32:51.405
these two things, front end optimization

453
00:32:51.785 --> 00:32:53.225
and, the Google Maps.

454
00:32:53.225 --> 00:32:57.225
And let's take a look at the page speed score on this site that we're playing around with.

455
00:32:57.225 --> 00:32:58.684
And also the image kit,

456
00:32:59.225 --> 00:33:02.044
field here is empty as well. So let's go back here.

457
00:33:03.820 --> 00:33:08.299
And, let's just reload this page. This page, the homepage does have some content on it.

458
00:33:08.299 --> 00:33:10.320
It has some member images, reviews,

459
00:33:11.020 --> 00:33:12.880
a few blog articles here.

460
00:33:13.419 --> 00:33:16.240
And let's just do a page speed test here.

461
00:33:18.605 --> 00:33:24.144
This is Google page speed, and I also like to do GT metrics as well, but we'll do page speed here.

462
00:33:25.485 --> 00:33:27.105
And I'll keep this page here,

463
00:33:27.485 --> 00:33:30.465
and we'll do all our optimization. That's actually a pretty good score,

464
00:33:30.780 --> 00:33:35.040
even with the optimizations turned off. Maybe it's it's caching it

465
00:33:35.340 --> 00:33:36.960
before the the settings.

466
00:33:37.340 --> 00:33:40.940
But anyways, we'll come back, and, we'll just check check out some of these scores.

467
00:33:40.940 --> 00:33:44.895
Again, we've done a lot across the board for the speed with or without these settings.

468
00:33:45.115 --> 00:33:48.235
So let's set up an ImageKit account, and let's see what it does.

469
00:33:48.475 --> 00:33:52.255
The best way to see what it does first is let's inspect this image here.

470
00:33:54.155 --> 00:33:56.735
And we can see that it's coming from our website.

471
00:33:57.035 --> 00:33:58.655
It's it's a forward slash.

472
00:33:58.980 --> 00:34:00.920
It's coming here, and it's a png.

473
00:34:01.780 --> 00:34:03.720
And if I download this image,

474
00:34:04.179 --> 00:34:05.480
let's save this image.

475
00:34:07.300 --> 00:34:08.520
Alright. That image

476
00:34:10.179 --> 00:34:13.594
is 72 kilobytes, this one here that got uploaded.

477
00:34:13.655 --> 00:34:18.875
So we'll go ahead and enable image kit, and then we'll see how big that image is after

478
00:34:19.175 --> 00:34:20.875
we do the image kit setup.

479
00:34:21.255 --> 00:34:25.050
So I was gonna set up an image kit just with our events at Brilliant Directories account.

480
00:34:25.050 --> 00:34:27.850
We have no affiliation with them. We just think they're an awesome tool.

481
00:34:27.850 --> 00:34:32.890
There are other tools that do similar things, and you could do a similar setup with some other tools as well.

482
00:34:32.890 --> 00:34:36.350
We just found this one to be the easiest one to just plug and play.

483
00:34:36.730 --> 00:34:39.949
Alright. Let's sign up for a free account. Okay. Email verification.

484
00:34:42.325 --> 00:34:42.825
Perfect.

485
00:34:43.525 --> 00:34:46.345
So it's just gonna ask me to create like a slug,

486
00:34:46.885 --> 00:34:51.285
for the URL that's gonna be my image kit URL for my images.

487
00:34:51.285 --> 00:34:56.339
I could do something SEO friendly if I want. It doesn't really matter. I'll just do,

488
00:34:56.800 --> 00:34:57.859
webinar demo.

489
00:35:00.000 --> 00:35:09.780
And the region where you want your images to be served doesn't matter too much, but like the primary country, you might wanna choose something that's slightly closer to the region of the majority of your users.

490
00:35:10.015 --> 00:35:14.275
In this case, I'll choose North California because I'm in Los Angeles here.

491
00:35:14.815 --> 00:35:15.955
And we'll go next.

492
00:35:18.175 --> 00:35:21.875
Okay. So you're gonna have two options here. They sound confusing.

493
00:35:22.510 --> 00:35:26.510
Actually, all you need to really do is click external storage. There's these two steps now.

494
00:35:26.510 --> 00:35:31.810
So we registered a free account, then I just need to go to external storage and click add new.

495
00:35:32.430 --> 00:35:36.530
And I'm gonna give it a nickname. This is basically gonna be my website here.

496
00:35:36.590 --> 00:35:40.714
So I'll do Jason nineteen twenty seven. Let's move this over here.

497
00:35:41.575 --> 00:35:42.635
That's my nickname.

498
00:35:43.095 --> 00:35:44.474
And then you wanna select

499
00:35:45.175 --> 00:35:49.915
HTTP or HTTPS. Basically, the URL of your website, the base URL.

500
00:35:51.810 --> 00:35:53.350
We're all we're halfway there,

501
00:35:54.530 --> 00:35:58.390
and we just pasted that. So that's it. So I did three things. I gave it a nickname.

502
00:35:58.690 --> 00:36:00.550
I chose web folder HTTPS,

503
00:36:01.250 --> 00:36:06.070
whatever that does, and my the URL of my website. I'm gonna hit save changes.

504
00:36:07.625 --> 00:36:11.565
Okay. So that's half the step. Now I need to create what's called a URL endpoint.

505
00:36:11.704 --> 00:36:16.525
Again, sounds confusing. Don't worry about it. Just click URL endpoint and click add new.

506
00:36:17.464 --> 00:36:19.964
And now I can create another unique identifier.

507
00:36:20.025 --> 00:36:23.570
You can do for multiple websites, so I'll just call this website one.

508
00:36:24.030 --> 00:36:28.450
And for the description, just so I know that it's for this website, I'll put here.

509
00:36:29.310 --> 00:36:34.770
And I'll attach it to an existing origin. The origin connects to an endpoint, but I'll just choose

510
00:36:35.205 --> 00:36:37.225
the external resource that I selected.

511
00:36:37.525 --> 00:36:42.585
Okay. Now I'm done. I've done everything. I just copy this URL and hit save changes.

512
00:36:44.565 --> 00:36:46.905
Okay. I don't need to do anything else.

513
00:36:47.205 --> 00:36:49.705
Now I copy this URL, the URL endpoint.

514
00:36:50.260 --> 00:36:53.800
Copy this here. This is all mine. It only works on my website.

515
00:36:54.580 --> 00:36:57.240
And I'll go back to my settings here,

516
00:36:57.620 --> 00:36:58.600
advanced settings.

517
00:36:59.060 --> 00:37:00.760
I filtered for the word optimization,

518
00:37:01.940 --> 00:37:06.325
and I'm looking for this first one here, use content delivery network for images.

519
00:37:06.945 --> 00:37:08.725
And I'll go ahead and paste it there.

520
00:37:08.945 --> 00:37:15.665
So actually I was doing explaining, but it really takes thirty seconds to about a minute to set up an account for your website.

521
00:37:15.665 --> 00:37:17.365
I'll click save changes now.

522
00:37:18.710 --> 00:37:19.210
Okay.

523
00:37:19.670 --> 00:37:21.609
And let's duplicate this page.

524
00:37:24.150 --> 00:37:27.529
Okay. Great. So let's go back to this guy's, picture here.

525
00:37:30.555 --> 00:37:37.214
So what's cool is in the code, it'll still show as a PNG, but we can see here, now we have the image kit URL.

526
00:37:37.755 --> 00:37:42.555
It says IK image kit webinar demo and and whatever, and then the regular thing.

527
00:37:42.555 --> 00:37:46.175
So let's download this image now. We'll do save image as.

528
00:37:47.170 --> 00:37:51.430
Couple things here. It's saving it as a WebP image because that's what it's loading,

529
00:37:51.890 --> 00:37:52.390
WebP.

530
00:37:53.010 --> 00:37:54.390
Go ahead and save it.

531
00:37:54.930 --> 00:37:56.950
And look at the size difference,

532
00:37:57.330 --> 00:37:58.150
five kilobytes.

533
00:37:58.930 --> 00:38:04.085
I don't wanna hover over it because the size goes away. Five kilobytes compared to 72

534
00:38:04.085 --> 00:38:04.585
kilobytes.

535
00:38:05.205 --> 00:38:07.225
So as we mentioned in the previous

536
00:38:07.605 --> 00:38:08.105
slides,

537
00:38:08.485 --> 00:38:10.585
smaller images, lighter pages

538
00:38:11.060 --> 00:38:22.100
help with page load time because, like, if you're on a cell phone, and, you know, data resources, or you have a slow Internet connection, like I think I have here today on the webinar, that data adds up, and it can slow the web page down.

539
00:38:22.100 --> 00:38:23.780
So again, ImageKit is free.

540
00:38:23.780 --> 00:38:28.525
I think they give you 20 gigabytes per month, which I think is plenty for 95%

541
00:38:28.525 --> 00:38:29.905
of BD users.

542
00:38:30.285 --> 00:38:31.105
Very generous.

543
00:38:31.725 --> 00:38:34.625
And, yeah, it'll serve your images in WebP format.

544
00:38:34.685 --> 00:38:38.685
So it'll cut the size by I don't even know what percent that is. 72

545
00:38:38.685 --> 00:38:40.305
to five to 72.

546
00:38:40.580 --> 00:38:44.680
And the page speed scores, tools love it. And you don't need to do anything else. All you did

547
00:38:45.060 --> 00:38:48.920
was paste it into this advanced setting here. Alright. Let's

548
00:38:49.620 --> 00:38:54.255
continue here. So, yeah. Image kit for image delivery, definitely recommend that.

549
00:38:54.654 --> 00:38:56.914
This next one is also image recommended.

550
00:38:56.974 --> 00:39:04.035
If you guys aren't familiar with the developer hub section in your brilliant directories admin, there is an image settings section.

551
00:39:04.414 --> 00:39:09.150
And effectively what this does is if your members come to your site, and they wanna load a profile

552
00:39:10.029 --> 00:39:12.289
upload something that's, like, 6,000 pixels

553
00:39:12.910 --> 00:39:13.410
wide,

554
00:39:13.710 --> 00:39:18.049
that's that's really too much. So, what you can do in the image settings,

555
00:39:18.349 --> 00:39:29.455
you probably don't need to do this, but if you haven't visited it in a while or you have your site for a couple years now without coming back to this page, I would just come back here and make sure that, you have reasonable

556
00:39:29.995 --> 00:39:34.735
sizes for the image settings. So this is going to be in the developer hub

557
00:39:35.289 --> 00:39:36.589
under image settings,

558
00:39:37.289 --> 00:39:40.109
and you really don't need to do anything here. If you're unsure,

559
00:39:40.650 --> 00:39:50.535
or if you see like weird sizes or sizes that are like 8,000 or 6,000, it should never be that big, feel free to click the restore default button as many times as you want.

560
00:39:50.775 --> 00:39:52.075
These are safe sizes,

561
00:39:52.454 --> 00:39:53.734
for the default images.

562
00:39:53.734 --> 00:39:58.395
So if a if a member does come to your site and uploads a 6,000 pixel profile photo,

563
00:39:58.775 --> 00:40:06.180
it'll be scaled down proportionally to the max width and the max height that you've set here in your image settings further enhancing,

564
00:40:06.800 --> 00:40:13.300
the optimization and delivery of images, so nobody is loading is taking over your your site or your web pages,

565
00:40:13.920 --> 00:40:14.660
with egregiously

566
00:40:14.960 --> 00:40:16.580
large, image sizes.

567
00:40:16.960 --> 00:40:19.540
So you just restore the defaults and then click save

568
00:40:20.585 --> 00:40:22.765
changes. Something easy we can all do.

569
00:40:23.224 --> 00:40:28.765
And lastly, a lot of us upload images to our media manager,

570
00:40:29.065 --> 00:40:35.790
and sometimes we do have those 6,000 pixel images, or we have images that we just cropped from Canva

571
00:40:36.250 --> 00:40:37.390
or from Photoshop.

572
00:40:37.690 --> 00:40:42.490
But a lot of those images that we save and upload carry a lot of metadata inside of them.

573
00:40:42.730 --> 00:40:49.255
The location tags, the date tags, and all that adds to the, the file size of the images.

574
00:40:49.714 --> 00:40:56.595
So there's a tool like image opt in where if and we build a lot of pages on BD, like landing pages and things like that.

575
00:40:56.595 --> 00:41:05.190
We're not it's not tons of images, but we're, again, mindful when we do add an image to the page to make sure it's not egregiously large, like 6,000 pixels.

576
00:41:05.490 --> 00:41:07.670
And I like to run it through a tool like ImageOptum.

577
00:41:08.130 --> 00:41:12.550
It's free. It just reduces all the metadata and shrinks the sizes significantly.

578
00:41:13.545 --> 00:41:14.285
Let's actually

579
00:41:14.585 --> 00:41:18.125
take an example. Let's take a screenshot of this page, print screen,

580
00:41:19.224 --> 00:41:21.565
and let's go to Photoshop,

581
00:41:22.345 --> 00:41:25.565
and save the image, and just compare it to what ImageOptim

582
00:41:25.865 --> 00:41:26.365
does

583
00:41:27.039 --> 00:41:29.140
compared to, I think. So here's Photoshop

584
00:41:29.680 --> 00:41:32.660
compared to what Photoshop saves the file size as.

585
00:41:33.279 --> 00:41:38.079
So this is a fairly large image. It's the entire screen, the slide that we were just looking at.

586
00:41:38.079 --> 00:41:39.779
And I'll save for web.

587
00:41:41.325 --> 00:41:42.785
And I'll save it as

588
00:41:43.965 --> 00:41:44.625
a JPEG,

589
00:41:45.244 --> 00:41:47.105
and I'll do a very high.

590
00:41:47.165 --> 00:41:52.925
So that's, you know, high or very high is normally what people do for JPEGs. So here it's 432

591
00:41:52.925 --> 00:41:54.385
kilobytes. That's a really

592
00:41:54.800 --> 00:41:57.859
large file size for an image that I'm gonna load on a page.

593
00:41:58.000 --> 00:42:02.020
Generally, for large images, you wanna try to stay, if they're large images, under

594
00:42:02.480 --> 00:42:06.980
200. Or if you're using ImageKit, it'll convert it to a WebP format,

595
00:42:07.280 --> 00:42:08.260
and it's, like,

596
00:42:08.724 --> 00:42:11.925
less than a tenth of the percent of a JPEG image and things like that.

597
00:42:11.925 --> 00:42:13.464
So I'll go ahead and save this.

598
00:42:14.885 --> 00:42:20.185
And save it. Alright. And let's go to image opt in. I'll share the link with everyone.

599
00:42:20.990 --> 00:42:23.010
I think I've shared this in previous webinars.

600
00:42:23.230 --> 00:42:27.069
Really simple looking site, but it I'll be honest, it does the job.

601
00:42:27.069 --> 00:42:31.170
There's probably other sites that can do this for you too. This one is free.

602
00:42:31.470 --> 00:42:35.410
And, yeah. We use it's just a quick link in my toolbar browser.

603
00:42:35.775 --> 00:42:37.395
So let me say I wanna hide

604
00:42:37.775 --> 00:42:38.755
file JPEG.

605
00:42:39.295 --> 00:42:40.755
All I have to do is browse,

606
00:42:41.295 --> 00:42:44.994
and here's the new image. The first one was four thirty three.

607
00:42:45.454 --> 00:42:48.575
And all I have to do is do it, and it's already downloading the new image.

608
00:42:48.575 --> 00:42:52.309
So I don't really have to do anything. You could do multiple images at the same time,

609
00:42:53.009 --> 00:42:56.710
and it cut the image by half almost. This is two thirty three.

610
00:42:56.849 --> 00:43:00.150
So we went from, like, 400 plus to two thirty three,

611
00:43:00.450 --> 00:43:01.990
and it's gonna be the same

612
00:43:02.450 --> 00:43:04.545
quality of image and everything like that.

613
00:43:04.865 --> 00:43:09.905
So ImageOptim is a great way if you're creating landing pages or if you're uploading stuff to your media manager.

614
00:43:09.905 --> 00:43:10.645
Be mindful.

615
00:43:11.025 --> 00:43:13.765
Try not to upload 10,000 pixel images.

616
00:43:14.224 --> 00:43:17.605
I don't know. Those are for magazine prints and things like that.

617
00:43:17.610 --> 00:43:20.350
But for websites, images don't need to be more.

618
00:43:20.490 --> 00:43:25.310
Even for a full width screen, image doesn't need to be more than 2,000 pixels wide,

619
00:43:25.610 --> 00:43:30.830
and try to keep it under 200 kilobytes, if not even even less using tools like ImageKit.

620
00:43:32.445 --> 00:43:35.745
So three of these are settings. Enable the CDN resources,

621
00:43:36.205 --> 00:43:40.525
enable the, the lazy load for the Google Maps, use ImageKit for your site.

622
00:43:40.525 --> 00:43:44.225
It's free, and it'll just increase the speed when loading images.

623
00:43:44.765 --> 00:43:47.130
Check your image settings in the developer hub.

624
00:43:47.450 --> 00:43:50.569
Make sure that you, if you need to, just restore the defaults.

625
00:43:50.569 --> 00:43:52.730
Those are safe to do as many times as you need to.

626
00:43:52.730 --> 00:44:02.990
And if you're working on landing pages or building out custom squeeze pages and things like that, ImageOptim is a great tool to run, your larger images through before you upload them into,

627
00:44:03.585 --> 00:44:04.805
the media manager.

628
00:44:05.825 --> 00:44:08.705
Alright. And with that, let's see how much time we have left. Yeah.

629
00:44:08.705 --> 00:44:12.085
We have we have a good amount of time here. We could take, some q and a.

630
00:44:12.385 --> 00:44:16.645
If you want us to take a look at your site speed, if you just have a question about a general feature,

631
00:44:17.070 --> 00:44:19.090
for your BD site, we can definitely,

632
00:44:19.630 --> 00:44:24.510
take a look at it and see how we can help you here. And we'll start with, Colette here.

633
00:44:24.510 --> 00:44:28.050
How are you, Colette? Okay. I'm very well. And you? Good. Good. Thank you.

634
00:44:28.430 --> 00:44:31.575
Good. Great to see all these speed updates.

635
00:44:32.115 --> 00:44:37.735
Very impressed. And thank you for thank you for all the feedback and and for encouraging us.

636
00:44:38.115 --> 00:44:42.055
Oh, no worries. I just love love the fact that you listen, which is great.

637
00:44:42.780 --> 00:44:45.280
Jason, I'd like you to look at my the mobile

638
00:44:45.660 --> 00:44:51.100
page speed for my website. I'm happy with the desktop one, but mobile is still a bit slow.

639
00:44:51.100 --> 00:44:54.555
It seems to suggest there's JavaScript issues that

640
00:44:54.875 --> 00:44:56.255
could be improved on.

641
00:44:56.555 --> 00:44:58.415
Sure. Let's take a look here.

642
00:44:58.875 --> 00:45:00.095
I know your site.

643
00:45:01.035 --> 00:45:04.095
So I actually did check out your site on the side before,

644
00:45:05.835 --> 00:45:07.375
and I noticed you're loading,

645
00:45:07.835 --> 00:45:08.655
ad plug

646
00:45:09.115 --> 00:45:09.615
and

647
00:45:10.180 --> 00:45:14.280
a couple other things, but let's let's run through it and see what the page speed says.

648
00:45:15.140 --> 00:45:16.920
And let's also run it on GTmetrix

649
00:45:17.300 --> 00:45:17.800
here.

650
00:45:19.300 --> 00:45:19.800
Different

651
00:45:20.100 --> 00:45:20.600
speeds

652
00:45:20.980 --> 00:45:23.035
tools like different things.

653
00:45:23.355 --> 00:45:28.815
I always like to look at both of them and then take an average of them to see exactly, where we're at.

654
00:45:29.275 --> 00:45:32.815
But, yeah, let's can I can I also take a peek in your admin area here?

655
00:45:33.355 --> 00:45:35.970
Yes. Sure. Okay. Great. Okay. So on GTmetrix,

656
00:45:37.070 --> 00:45:39.890
you're getting a decent score, eighty two and ninety three.

657
00:45:40.430 --> 00:45:43.790
Let's see what it's saying. Serve assets. So you have,

658
00:45:44.190 --> 00:45:47.250
ad plug. You're using the Facebook login on your site

659
00:45:47.615 --> 00:45:48.355
as well?

660
00:45:48.815 --> 00:45:53.615
Yes. Yes. Okay. Let's see here. Yeah. Not too many alerts here, which is good.

661
00:45:53.615 --> 00:45:56.595
The server response time, I think that might be due,

662
00:45:57.135 --> 00:46:00.734
to some of these tools, but we can we can, like, do a a quick check.

663
00:46:00.734 --> 00:46:06.790
We can turn them off and on real quick and see if just to make sure that we've identified the culprit, then we know what to target.

664
00:46:07.410 --> 00:46:10.870
So the mobile score, yeah, it's 47. It is a bit low.

665
00:46:11.170 --> 00:46:17.030
FCP is good. Reduce unused JavaScript. So, yeah, we're seeing this ad plug here in the Facebook,

666
00:46:17.890 --> 00:46:18.390
live.

667
00:46:19.305 --> 00:46:22.905
Are you loading stuff in your Google Tag Manager that you're that you know of?

668
00:46:22.905 --> 00:46:24.765
Or are you just loading the Tag Manager?

669
00:46:25.305 --> 00:46:26.345
Just the Tag Manager.

670
00:46:26.345 --> 00:46:31.645
I've tried to do the the new analytics four, and I couldn't get it right even with support help.

671
00:46:31.990 --> 00:46:35.610
So I'm just using the universal Google Analytics. Okay.

672
00:46:35.990 --> 00:46:39.850
Oh, so you're not at so there's nothing of value coming from the tag manager right now?

673
00:46:40.390 --> 00:46:43.830
No. No. Okay. No. Other than just the analytics. Yeah. Okay.

674
00:46:43.830 --> 00:46:47.050
I did notice this on your well, looking at your home page,

675
00:46:47.744 --> 00:46:48.565
you have

676
00:46:49.345 --> 00:46:51.684
I'm sorry. I wasn't sharing. Let me go back here.

677
00:46:51.984 --> 00:46:54.565
So the GT metrics score I apologize.

678
00:46:55.184 --> 00:46:57.025
It was eighty two and ninety three.

679
00:46:57.424 --> 00:47:02.885
So looking decent there. On page speed is where we're seeing the mobile score is 47, and

680
00:47:03.240 --> 00:47:06.380
and the desktop score is 91. So it's liking the desktop.

681
00:47:06.440 --> 00:47:10.940
They're real sticklers with the mobile, but it's good because it pushes us to figure out what we can do best.

682
00:47:12.119 --> 00:47:18.060
So, yeah, we'll we'll we'll do a quick test, right now by turning off a few things just quickly to see if they're the culprits.

683
00:47:18.535 --> 00:47:21.435
And then your home page images, if you're looking at those,

684
00:47:21.815 --> 00:47:24.875
let me show you what this because that's the next recommendation

685
00:47:25.175 --> 00:47:27.275
after the reduce unused JavaScript.

686
00:47:27.335 --> 00:47:33.515
Their next thing is properly sized images, and it's only the images here on your home page in this little module here.

687
00:47:33.710 --> 00:47:34.609
The reason they're suggesting

688
00:47:35.150 --> 00:47:36.049
that is

689
00:47:36.589 --> 00:47:39.329
if I open this image in a new tab

690
00:47:39.869 --> 00:47:42.049
let me inspect this here.

691
00:47:43.150 --> 00:47:47.490
So the size of this whole area is 255

692
00:47:47.945 --> 00:47:48.445
width.

693
00:47:48.985 --> 00:47:49.385
Right?

694
00:47:49.385 --> 00:47:55.145
So, yeah, I'm I'm an advocate for loading images that are slightly bigger than the area that they're in.

695
00:47:55.145 --> 00:47:57.565
It it adds to the sharpness of the images.

696
00:47:57.785 --> 00:48:02.765
So in this case, you want these images to be maybe 400 pixels wide at the most.

697
00:48:03.350 --> 00:48:06.410
But the images that you have and let me open this in a new

698
00:48:06.710 --> 00:48:07.530
tab here.

699
00:48:08.390 --> 00:48:11.370
So the images that you have is are this big are

700
00:48:12.710 --> 00:48:14.470
this is a 789.

701
00:48:14.470 --> 00:48:18.885
So it's almost 800. So it's almost double what it needs or should be,

702
00:48:19.525 --> 00:48:21.305
for the space that it's filling.

703
00:48:21.845 --> 00:48:26.825
Oh, so So, again, these speed scores are all about edging and things like that, but,

704
00:48:27.205 --> 00:48:32.185
so these images, you might want to just cut the size in half and then reupload them.

705
00:48:32.360 --> 00:48:36.540
And I'm pretty confident that the second alert properly sized images,

706
00:48:37.080 --> 00:48:38.060
will go away.

707
00:48:39.000 --> 00:48:40.360
Would the image kits,

708
00:48:41.480 --> 00:48:45.420
dot I o help with that, or would I still have to size them?

709
00:48:46.095 --> 00:48:50.415
They do they do have settings to they they have deeper settings than what I did.

710
00:48:50.415 --> 00:48:52.195
I did the quick plug and play ones,

711
00:48:52.735 --> 00:48:55.315
but they do have really cool granular settings,

712
00:48:55.775 --> 00:48:57.075
for sizing images

713
00:48:57.535 --> 00:49:00.820
on the fly for the space they're filling and things like that.

714
00:49:00.820 --> 00:49:06.280
I'm just exploring their documentation for that, but they get they have a lot of settings and things for that.

715
00:49:06.820 --> 00:49:10.840
The size of the image let me download this image. Save image as.

716
00:49:11.460 --> 00:49:13.320
So the size of that image

717
00:49:14.375 --> 00:49:19.194
is also 55 kilobytes. So I suspect it's probably a really, really high resolution

718
00:49:19.575 --> 00:49:21.015
image that you have, which is great.

719
00:49:21.015 --> 00:49:25.835
You should have that on your site, but I think you can cut the width down by by 50%,

720
00:49:25.974 --> 00:49:28.155
and it you won't get this alert saying,

721
00:49:28.779 --> 00:49:30.059
properly size your images.

722
00:49:30.059 --> 00:49:34.400
They're just egregiously large for the space that they're filling is is why we're seeing this alert.

723
00:49:35.980 --> 00:49:45.575
But if I may, can we can I just quickly remove some of these the JavaScript that you're loading on your site and see if that changes the score So we know that those are the

724
00:49:46.855 --> 00:49:50.555
okay? So I'm gonna do two things, and then we can turn them back on.

725
00:49:50.855 --> 00:49:56.454
In your general settings, just quickly, I'm gonna turn off the the Facebook login and the Google login.

726
00:49:56.454 --> 00:50:01.410
We are pushing another speed update that's gonna optimize that, but I just want to rule that out as well.

727
00:50:02.270 --> 00:50:04.770
So just temporarily, I'm going to

728
00:50:05.390 --> 00:50:08.930
the Google developer key. I'm going to turn that off.

729
00:50:09.230 --> 00:50:12.770
And the enable Facebook login, I'll turn that off.

730
00:50:13.235 --> 00:50:14.535
And I'll save that.

731
00:50:15.875 --> 00:50:18.455
And I know in your design settings, you have,

732
00:50:19.315 --> 00:50:21.635
these scripts. So here's your Google tag manager.

733
00:50:21.635 --> 00:50:25.075
It's loading, but nothing is actually coming from the other end of value.

734
00:50:25.075 --> 00:50:26.615
You were trying to get your Google

735
00:50:27.030 --> 00:50:29.130
Google Analytics, the the new one.

736
00:50:29.590 --> 00:50:31.370
Let's just save these in a,

737
00:50:32.630 --> 00:50:33.910
a little notepad here.

738
00:50:33.910 --> 00:50:38.470
And then you have your ad plug here, which I know is important on your site because it's loading on every page.

739
00:50:38.470 --> 00:50:42.010
But can we just temporarily remove it to see how it affects the score?

740
00:50:42.945 --> 00:50:43.445
Okay.

741
00:50:43.745 --> 00:50:45.845
Okay. And I'll just put it here.

742
00:50:46.305 --> 00:50:48.005
We can paste it back after.

743
00:50:49.745 --> 00:50:51.285
I'll remove this one too,

744
00:50:53.025 --> 00:50:54.405
and we'll save the changes.

745
00:50:57.060 --> 00:51:01.640
Okay. So let's, let's refresh the page, and then let's run the speed test again.

746
00:51:02.500 --> 00:51:05.480
We're all hoping for the best. I know. It's very suspenseful.

747
00:51:06.180 --> 00:51:06.680
Okay.

748
00:51:07.060 --> 00:51:12.194
So let's run the GTmetrix one first and see. I should have done it before. Well, I can go back here.

749
00:51:12.194 --> 00:51:13.494
This was the old score,

750
00:51:13.954 --> 00:51:18.535
was eighty two and ninety three. Let's see if we have any improvement here with that.

751
00:51:19.474 --> 00:51:22.375
We also learned also that the background slider

752
00:51:22.920 --> 00:51:26.380
affects the the page scores as well as opposed to a static image.

753
00:51:26.760 --> 00:51:30.540
I think you're it's it's not more I don't have that enabled on mobile.

754
00:51:31.000 --> 00:51:33.880
That's that's fine. But I think it's it's fine.

755
00:51:33.880 --> 00:51:37.500
The images you're loading are pretty lightweight here. I was checking them out as well.

756
00:51:37.855 --> 00:51:39.475
Okay. I'll run this one simultaneously

757
00:51:39.935 --> 00:51:40.435
now.

758
00:51:41.935 --> 00:51:45.875
Okay. So the structure went up here. The performance went down actually.

759
00:51:46.735 --> 00:51:49.635
We could find out why some of the alerts went away.

760
00:51:50.000 --> 00:51:54.180
Saying that reduce the initial server response time. So this would be something to,

761
00:51:54.720 --> 00:52:01.540
email to the support team or actually I would prefer to ask in the Facebook group, and we can take a look at it in a little bit deeper

762
00:52:01.920 --> 00:52:02.559
and see,

763
00:52:03.155 --> 00:52:06.775
what's happening here. So here we see the mobile score went up to 58,

764
00:52:06.994 --> 00:52:11.875
and the desktop score went up just a couple more ticks to 92. Let's run it one more time.

765
00:52:11.875 --> 00:52:13.655
I always like to run them back to back.

766
00:52:14.435 --> 00:52:17.815
And I suspect if you up update those images on your homepage

767
00:52:18.320 --> 00:52:21.280
and just a couple of the other things, and I do wanna add back your scripts.

768
00:52:21.280 --> 00:52:27.760
They're all our ways to lazy load the scripts, but I would I would start doing narrowing down what the different culprits are for your site.

769
00:52:27.760 --> 00:52:29.619
So now it looks like we're up to 50.

770
00:52:30.080 --> 00:52:35.595
For mobile, I'm again, it's really hard for mobile, especially with third party scripts and lots of images and things.

771
00:52:35.734 --> 00:52:39.595
I think sixties and seventies are good for mobile. Eighties are stellar.

772
00:52:40.055 --> 00:52:42.775
90 is rare for mobile scores,

773
00:52:43.255 --> 00:52:43.994
with Google.

774
00:52:44.340 --> 00:52:50.820
So I would for a site like yours, I would try to aim I would keep the scripts that you have because you need them on your site.

775
00:52:50.820 --> 00:52:51.560
They're important.

776
00:52:52.740 --> 00:52:57.800
I don't know if you need the Google Tag Manager because you said that it's not loading, but I'll put it back there anyways.

777
00:52:58.645 --> 00:53:05.305
But, yeah, I'd love to use your site as a case study and see if we can get it up to, you know, that 60 or 75 mobile

778
00:53:05.765 --> 00:53:08.185
and into the 95 range for desktop.

779
00:53:09.365 --> 00:53:12.885
That would be great. I'll try and sort out those images and then,

780
00:53:13.205 --> 00:53:17.080
let you know. Yeah. Post it in the Facebook group, and I'd love to take a second look.

781
00:53:17.780 --> 00:53:22.020
Perfect. Alright. Thanks very much, Jason. You're very welcome. Thank you for sharing your site.

782
00:53:22.020 --> 00:53:23.480
Alright. Good stuff there.

783
00:53:24.180 --> 00:53:29.220
Okay. We have our really good friend, Lindsay, here. Let me unmute your microphone, Lindsay.

784
00:53:29.220 --> 00:53:29.925
How are you?

785
00:53:30.645 --> 00:53:33.765
Hi, Jason. How are you? Good. Thank you for patiently waiting.

786
00:53:33.765 --> 00:53:36.005
I know you had your hand up for a little while. No.

787
00:53:36.005 --> 00:53:43.385
We just look at my website because I I've had my website well, I've got three website, but my main website, the apprenticeship directory for three years.

788
00:53:43.940 --> 00:53:49.780
And there are thousands and thousands of images, and the speed is slow on my website. I know that.

789
00:53:49.780 --> 00:53:51.800
You could be a candidate for ImageKit.

790
00:53:51.940 --> 00:53:57.135
Let's take a look at your site, and let's do a before and after, and we'll take the Pepsi challenge with some of these,

791
00:53:57.855 --> 00:53:59.555
speed updates. What's the name of it tonight?

792
00:53:59.935 --> 00:54:02.095
Apprenticeshipsdirectory.com.

793
00:54:02.095 --> 00:54:09.155
You know, I have thousands and thousands of images and members, so I think I am a prime candidate for any Sure.

794
00:54:09.215 --> 00:54:10.435
Okay. Let me see.

795
00:54:11.630 --> 00:54:16.430
Okay. I have your site here. Let me, let's see where you're at. We'll do some of the speed stuff.

796
00:54:16.430 --> 00:54:17.330
Just a moment.

797
00:54:17.710 --> 00:54:19.250
Okay. Let's have,

798
00:54:19.630 --> 00:54:23.710
some fun here. Let's just take a look at top to bottom of your site. So here's here's an example.

799
00:54:23.710 --> 00:54:24.370
We're loading,

800
00:54:25.075 --> 00:54:28.195
the Facebook chat, which is fine. You wanna chat on your site.

801
00:54:28.195 --> 00:54:34.675
We're also loading on every page the share module, which also can sandbag the load time of a page.

802
00:54:34.675 --> 00:54:43.720
Maybe we wanna load that on just blog article pages or a member's profile page, more specific pages rather than general pages around the site, just from a quick look here.

803
00:54:44.020 --> 00:54:48.520
Let's scroll down. The the level of images here, actually, it seems pretty normal.

804
00:54:49.860 --> 00:54:52.920
Oh, there's something else happening. When I hover over an image,

805
00:54:53.815 --> 00:54:57.995
there's additional share stuff. So I'm assuming that's all the same share tool here.

806
00:54:58.375 --> 00:54:58.875
So

807
00:54:59.255 --> 00:55:04.135
here, you do have a long low, homepage of images, but let's do the speed score.

808
00:55:04.135 --> 00:55:05.915
Oh, and then there's a pop up for,

809
00:55:06.615 --> 00:55:07.835
never miss a story.

810
00:55:09.190 --> 00:55:09.690
Nevertheless,

811
00:55:10.070 --> 00:55:10.970
let's go

812
00:55:11.350 --> 00:55:14.730
to your, site here, and let's do this page speed score.

813
00:55:15.190 --> 00:55:16.570
And let's put it in GTmetrix.

814
00:55:17.510 --> 00:55:21.734
I'm gonna go and hang my head and shame, I'm sure, after that. No. No. No. Okay.

815
00:55:22.435 --> 00:55:24.535
So, here we are. And

816
00:55:25.714 --> 00:55:29.335
so there you know, they use colors to get in our head, by the way. So don't

817
00:55:29.875 --> 00:55:34.915
don't let the colors get to you, the reds and these, you know, oranges and things like that.

818
00:55:35.075 --> 00:55:36.210
Your structure is good.

819
00:55:36.690 --> 00:55:40.450
Your LCP, your largest contentful paint is actually not horrible. It's 3.9.

820
00:55:40.450 --> 00:55:44.150
We wanna get that closer to two seconds with the amount of images you have.

821
00:55:44.849 --> 00:55:49.589
And let's see here. Use content delivery network. That's what we're gonna turn on for you.

822
00:55:50.424 --> 00:55:54.265
And then the initial server this is this is pretty high for an initial server response.

823
00:55:54.265 --> 00:55:55.625
This is two point six seconds.

824
00:55:55.625 --> 00:56:06.000
We want this to be on a at the worst, you'll still get an alert, but, like, seven, eight hundred milliseconds, but we want it to be below six hundred milliseconds on a perfect vacuum of a site.

825
00:56:06.240 --> 00:56:11.060
So let's turn on some of these, settings for you here. Let me just log back into your site.

826
00:56:11.600 --> 00:56:12.400
Jason, why are there?

827
00:56:12.400 --> 00:56:17.200
I would love you to send a thank you to your support team because they've been absolutely brilliant to me.

828
00:56:17.200 --> 00:56:19.380
Oh, thank you. How they respond is fantastic.

829
00:56:20.085 --> 00:56:21.125
That means a lot.

830
00:56:21.125 --> 00:56:28.585
I will definitely pass that on, and, you know, that that we really care, and you guys are really nice, so it just it's a win win for everyone.

831
00:56:29.125 --> 00:56:33.125
And it's a pleasure, you know, we we're really passionate about this stuff. So okay.

832
00:56:33.125 --> 00:56:34.585
So let's turn on the CDN.

833
00:56:35.360 --> 00:56:38.720
And here here's an example where we might get a warning for the Google Maps.

834
00:56:38.720 --> 00:56:40.740
I mentioned that before. Let's see what it says.

835
00:56:41.280 --> 00:56:42.900
Okay. Here we go. It says,

836
00:56:43.680 --> 00:56:45.860
yeah. We're I'm gonna fix that for you.

837
00:56:46.400 --> 00:56:49.140
We basically just need to reset the member profile.

838
00:56:49.845 --> 00:56:54.105
This is what most people will get actually is this Mary, missing widget, bootstrapping profile.

839
00:56:54.485 --> 00:56:55.385
Anyways, nonetheless,

840
00:56:55.685 --> 00:56:57.865
what we wanna do when we get this message,

841
00:56:58.244 --> 00:57:01.145
you guys can all follow on. It's a three two step process.

842
00:57:01.445 --> 00:57:03.065
Go to your edit post settings,

843
00:57:03.920 --> 00:57:09.700
and for the member listings, we're gonna restore the default code. So you can look for listing here,

844
00:57:10.320 --> 00:57:14.580
and we have this is the member listing one, the one that just says listing or member listing.

845
00:57:17.125 --> 00:57:21.525
And under profile page design, we want to restore the default code.

846
00:57:21.525 --> 00:57:27.945
You just have some legacy code that doesn't work with, the the Google Maps update, and I'm gonna restore the member listing.

847
00:57:28.085 --> 00:57:37.270
This is also a good tool if you kinda play around with your source code of your post types and you screw something up, you can always restore the code back to, the default here.

848
00:57:37.270 --> 00:57:39.049
So just a good tool in general.

849
00:57:39.990 --> 00:57:40.309
Okay.

850
00:57:40.309 --> 00:57:44.715
So now that this that has been updated, there's really nothing really loading here just a widget.

851
00:57:44.715 --> 00:57:46.175
How that widget is there.

852
00:57:47.195 --> 00:57:49.055
I'm gonna go ahead and save the changes.

853
00:57:50.555 --> 00:57:53.755
And I'm gonna create an ImageKit account. I'm gonna create it on my account.

854
00:57:53.755 --> 00:57:56.635
You can create one after. You can watch the replay and see how to do it.

855
00:57:56.635 --> 00:57:58.095
But I'm just gonna create another

856
00:57:58.599 --> 00:58:03.099
resource in my the new ImageKit account I set up. I'm gonna add new resource,

857
00:58:03.640 --> 00:58:05.980
and we'll do apprenticeship directory.

858
00:58:07.320 --> 00:58:08.859
So this will be the name.

859
00:58:09.160 --> 00:58:11.579
They don't well, they just want text in here.

860
00:58:12.605 --> 00:58:13.244
And okay.

861
00:58:13.244 --> 00:58:18.545
So we're creating an external resource origin name, just a nickname basically, and then HTTP,

862
00:58:18.845 --> 00:58:20.065
the website URL,

863
00:58:20.444 --> 00:58:21.345
save changes.

864
00:58:22.924 --> 00:58:25.265
Step two, create a URL endpoint,

865
00:58:26.204 --> 00:58:27.025
add new,

866
00:58:28.270 --> 00:58:29.890
give it a nickname. We'll do

867
00:58:30.510 --> 00:58:31.730
apprenticeship directory

868
00:58:32.510 --> 00:58:33.650
and just a description,

869
00:58:33.950 --> 00:58:37.550
and then we just gotta pin it to an external resource we just created.

870
00:58:37.550 --> 00:58:41.955
What all this means, I don't know, but this is all you need to do, and then just copy this URL here.

871
00:58:42.195 --> 00:58:45.415
Image kit webinar demo apprenticeship directory. Save.

872
00:58:47.475 --> 00:58:51.315
And we'll paste that in here, the other front end optimization setting here.

873
00:58:51.315 --> 00:58:54.935
So we got all three here, the trifecta for you.

874
00:58:56.035 --> 00:58:56.535
And

875
00:58:57.140 --> 00:58:59.800
let's just go to the site and make sure it's loading.

876
00:59:00.420 --> 00:59:04.760
And after we do this, then we can take a look at, like, your third party tools and see, again,

877
00:59:05.060 --> 00:59:08.100
who the culprit is in in hogging your bandwidth and things like that.

878
00:59:08.100 --> 00:59:09.880
The page seems to load pretty quick.

879
00:59:10.585 --> 00:59:13.485
And let's see here. It's loading the ImageKit URL.

880
00:59:14.665 --> 00:59:17.945
It is. We can see the URL here. It's the ImageKit webinar demo.

881
00:59:17.945 --> 00:59:21.885
So it's it's now it's loading the images from, ImageKit CDN.

882
00:59:22.505 --> 00:59:24.045
Let's run the test again.

883
00:59:25.809 --> 00:59:28.869
Let's duplicate the tab and rerun the test.

884
00:59:30.210 --> 00:59:42.525
And even when I do these tests, I like to run them three or four times in a row and just see what the the standard deviation is because every time they run it, you're gonna get a different number, but you wanna make sure that if you have a target, you're within that range.

885
00:59:42.825 --> 00:59:47.165
So, you know, just doing it one time, I I personally like to do them two or three times sometimes

886
00:59:47.465 --> 00:59:50.765
just to see exactly what range I'm in, with the scores.

887
00:59:51.385 --> 00:59:52.920
Let's while we're there, let's,

888
00:59:53.559 --> 00:59:57.660
take a look at your design settings and see what else could be loading on the site.

889
00:59:58.280 --> 01:00:02.380
Okay. So here, we've jumped up from 56,

890
01:00:02.760 --> 01:00:05.900
and this is an important number, 3.9,

891
01:00:06.765 --> 01:00:08.704
56833.9

892
01:00:09.244 --> 01:00:12.385
to 64893.4.

893
01:00:13.484 --> 01:00:19.424
So all the numbers have gone up, just a bit, and let's take a look at what it's recommending here.

894
01:00:19.790 --> 01:00:23.010
So you have I'm in your design settings, and I see

895
01:00:23.790 --> 01:00:27.970
do you know how much I I know it's nice to see the share modules here.

896
01:00:28.430 --> 01:00:32.050
Do you do you think people are using them on every page so much?

897
01:00:32.655 --> 01:00:37.155
No. Not the side ones. Just the ones on the pages, but not this one. No.

898
01:00:38.095 --> 01:00:38.595
Okay.

899
01:00:38.975 --> 01:00:42.355
Let's I'm not gonna delete it. Let me just remove it temporarily.

900
01:00:42.735 --> 01:00:44.675
And then what is this Yandex

901
01:00:45.215 --> 01:00:45.715
one,

902
01:00:46.400 --> 01:00:48.020
that's also are you familiar?

903
01:00:48.560 --> 01:00:52.720
This counter? I have no idea what that is. No idea at all.

904
01:00:52.720 --> 01:00:58.420
You're you're not it's not a third party tool that you have access to, like, an analytics that you're tracking or anything?

905
01:00:59.454 --> 01:01:04.595
No. Not that I know of. No. Okay. Okay. Oh, again, I'm not gonna delete it, but we can we can,

906
01:01:05.454 --> 01:01:07.635
test the score by removing these temporarily.

907
01:01:08.255 --> 01:01:09.295
I'll put them in a little,

908
01:01:10.655 --> 01:01:11.875
file here, notepad.

909
01:01:12.900 --> 01:01:14.180
Overall, things are looking okay.

910
01:01:14.180 --> 01:01:18.280
So I've I've removed the share this and the Yandex thing, whatever that was there.

911
01:01:18.740 --> 01:01:19.960
And No idea.

912
01:01:20.660 --> 01:01:21.059
Yeah.

913
01:01:21.059 --> 01:01:26.359
Normally, if the website owner doesn't know what something is, you can disable it or remove it because it's obviously Yeah.

914
01:01:26.785 --> 01:01:31.585
Not something I really don't try and add anything, Ken. You know, I don't add anything to the site.

915
01:01:31.585 --> 01:01:33.765
That is not that what comes from you now.

916
01:01:34.385 --> 01:01:38.885
I learned my lesson. Alright. Another suggestion I would have for you specifically

917
01:01:39.905 --> 01:01:40.405
is

918
01:01:41.040 --> 01:01:45.220
because you're loading so many other images on your homepage and this slideshow,

919
01:01:46.240 --> 01:01:51.780
those are fine. I would recommend using just one image for the background because this slider,

920
01:01:52.080 --> 01:01:52.740
it's loading

921
01:01:53.214 --> 01:01:54.194
multiple hero images,

922
01:01:54.494 --> 01:01:58.194
and the hero images are usually the largest types of images on a page.

923
01:01:58.974 --> 01:02:04.434
Normally, it's fine two, three, maximum four images, but because you also have all these other ones,

924
01:02:04.815 --> 01:02:07.080
we can we can maybe just choose one that

925
01:02:07.640 --> 01:02:09.100
that you think represents,

926
01:02:11.320 --> 01:02:15.560
you could probably find an image with different professionals in them because I see what you're trying to do.

927
01:02:15.560 --> 01:02:20.380
I will do. Yeah. Yeah. I think I've got these from your side to reach me. They're your one.

928
01:02:20.495 --> 01:02:24.515
That so, yeah, I can always get another image. Yeah. Stock photo,

929
01:02:25.935 --> 01:02:26.835
all professions.

930
01:02:27.695 --> 01:02:30.515
You know, I'm just doing a quick Google search here. Yeah.

931
01:02:31.535 --> 01:02:34.340
Yeah. You know, because it's an apprenticeship, it's it's different.

932
01:02:34.340 --> 01:02:39.640
Like, you know, you can get an image like this, and it'll just be one image that does the job for you.

933
01:02:39.940 --> 01:02:42.680
I like that. That's good. That does that covers everything.

934
01:02:43.140 --> 01:02:46.360
Right. So what I just did a stock photo all professions,

935
01:02:47.035 --> 01:02:47.935
search in Google.

936
01:02:48.235 --> 01:02:51.435
There's tons of images here. Find one that you like for your site.

937
01:02:51.435 --> 01:02:55.935
So what I'll do since we're doing this on the the webinar, let me just quickly disable the slideshow

938
01:02:57.515 --> 01:03:01.455
and just make sure we have some background, one of your background images,

939
01:03:02.520 --> 01:03:05.400
that loads. We can let's just temporarily about that. Yeah.

940
01:03:05.400 --> 01:03:09.480
Would you could we just temporarily grab one of these for now? Yeah. That looks great.

941
01:03:09.480 --> 01:03:14.600
That covers it all. Okay. Make sure you you that you do replace this with something else that Yeah.

942
01:03:14.680 --> 01:03:15.800
You know, that,

943
01:03:16.360 --> 01:03:17.020
you get,

944
01:03:17.475 --> 01:03:20.535
from one of those stock photo sites. But let's use this for now.

945
01:03:22.035 --> 01:03:25.415
And then we'll save it, and then we'll run the speed test again.

946
01:03:26.195 --> 01:03:28.215
And let me refresh this home page.

947
01:03:28.915 --> 01:03:31.895
It still say it does that because the design settings are saving.

948
01:03:32.480 --> 01:03:32.980
Okay.

949
01:03:33.760 --> 01:03:38.740
Okay. And let me help you with one more thing. The text gets hard to read, especially

950
01:03:39.359 --> 01:03:46.099
we did another webinar on selecting a good home page image, but we do have something cool is an image color overlay.

951
01:03:46.160 --> 01:03:47.859
So you can add, like, a shadow,

952
01:03:48.375 --> 01:03:49.195
a tint

953
01:03:49.815 --> 01:03:53.675
over, like, a five like, a a black tint with a 5%

954
01:03:53.815 --> 01:03:54.315
visibility,

955
01:03:55.095 --> 01:03:58.395
and then we can make the text white. I think that

956
01:03:59.255 --> 01:04:04.100
should look good for you. And then this text can be black actually. Just a moment.

957
01:04:05.520 --> 01:04:07.940
And that should give you a slightly better contrast,

958
01:04:09.280 --> 01:04:12.100
for your text and the and the image behind it.

959
01:04:12.945 --> 01:04:15.185
Looks like the show I'm coming out to your friend, you listen.

960
01:04:15.185 --> 01:04:17.685
I'm gonna come and hunt you down and say, here's my website.

961
01:04:18.545 --> 01:04:19.285
Yeah. Absolutely.

962
01:04:19.905 --> 01:04:25.525
We can grab a cup of coffee, something like that. Yeah. So image overlay, it's not

963
01:04:26.360 --> 01:04:30.120
grabbing it. I will need to look into that later, but let me refresh this. Alright.

964
01:04:30.120 --> 01:04:33.880
Let's we're here for the scores. Let me I'm gonna see why the overlay is not working on your site.

965
01:04:33.880 --> 01:04:36.540
But it's looks like it's still loading the share this

966
01:04:37.000 --> 01:04:38.055
despite the fact

967
01:04:38.615 --> 01:04:42.535
that we have removed it. So let's run the score and see where that's coming from.

968
01:04:42.535 --> 01:04:43.915
Let me duplicate this.

969
01:04:47.095 --> 01:04:49.675
And those again, those are all things to take into consideration.

970
01:04:49.734 --> 01:04:58.280
If you're loading a ton of blog articles and events and they all have images on your home page, maybe you don't wanna use the image slider as well because we're just compounding more images,

971
01:04:58.660 --> 01:05:02.920
on a site. Right. I that's a good thing. I can do that. I know how to do that. Yeah.

972
01:05:03.845 --> 01:05:09.145
Let's see where let's see what banners you have. And you are using your banner ads. Correct?

973
01:05:10.085 --> 01:05:10.885
Yeah. I don't know.

974
01:05:10.885 --> 01:05:18.984
I've got very many out because I'm just in the process of, updating them, but at the moment, we took some off because they were conflicting when I was trying to do the search.

975
01:05:19.340 --> 01:05:23.100
Mhmm. So you'll we took them off the other last week. Oh, that's better, isn't it?

976
01:05:23.100 --> 01:05:24.700
So you're not pointing on. It is.

977
01:05:24.700 --> 01:05:29.580
But I wanna find on your site where this share this on the side is coming from.

978
01:05:29.580 --> 01:05:31.840
Maybe this can tell me here. Just a moment.

979
01:05:36.494 --> 01:05:38.435
Okay. Here, it's this share

980
01:05:38.815 --> 01:05:40.515
this widget. It's coming

981
01:05:41.615 --> 01:05:46.675
yeah. All this share see all this share this? That plug in is adding all these individual resources.

982
01:05:46.734 --> 01:05:48.755
All these images for Pinterest, Twitter,

983
01:05:49.490 --> 01:05:52.470
it's all so I think once we remove this share this,

984
01:05:52.930 --> 01:05:55.510
you have to find out where it's coming from on your site.

985
01:05:56.049 --> 01:05:57.990
Like this now we're at a b here.

986
01:05:58.369 --> 01:06:03.395
Oh, that's the f from a d. I'm I'm quite happy with that. Alright. We'll we'll check back, Lindsay.

987
01:06:03.395 --> 01:06:08.455
I'll check back in a minute or so, and we'll find out where that is, and then we'll run the test again.

988
01:06:08.755 --> 01:06:13.255
Let me take another question here, and then, we'll we'll check back in on your site, Lindsay.

989
01:06:13.730 --> 01:06:17.670
Thank you so much for your help, Jason. I really appreciate it. You're welcome. Brilliant.

990
01:06:18.289 --> 01:06:23.670
Okay. Good stuff there. We're gonna get that to an a for you. Let's see. I don't see any more

991
01:06:23.970 --> 01:06:26.530
hands up. What we'll do is I will follow-up.

992
01:06:26.530 --> 01:06:30.355
Lindsay, post in the Facebook group, share your site, and we'll follow-up.

993
01:06:30.415 --> 01:06:34.595
And I'll post some screenshots of the the score differences that we achieved,

994
01:06:35.135 --> 01:06:36.355
with some of those optimizations.

995
01:06:36.655 --> 01:06:41.234
Really happy to see those. If you're not a member, please go there now and hit that

996
01:06:41.550 --> 01:06:44.590
join button. You can go to brilliantdirectories.comforward

997
01:06:44.590 --> 01:06:49.310
slash Facebook, and we will post a link to this replay. I know we covered a lot of stuff.

998
01:06:49.310 --> 01:06:51.470
We took a little extra time with some of these sites.

999
01:06:51.470 --> 01:06:57.415
I just wanted to give it that extra ten or fifteen minutes to make sure that we were taking advantage of all the settings.

1000
01:06:57.715 --> 01:07:08.069
If you want us to take a look at your site, I'll start a thread in the Facebook group, and we could take a look at some sites, and we can see if we can enable some of these settings, turn them on, and at least,

1001
01:07:08.470 --> 01:07:11.130
tick the needles on some of those, page speed scores,

1002
01:07:11.750 --> 01:07:12.650
for you guys.

1003
01:07:13.029 --> 01:07:17.049
Had a great time today. Thank you so much, David, for putting together that tip of the week.

1004
01:07:17.109 --> 01:07:20.410
The next webinar is going to be in two weeks.

1005
01:07:20.815 --> 01:07:24.435
Definitely excited for that. It should be closer to the end of the month.

1006
01:07:24.815 --> 01:07:25.795
So in the meantime,

1007
01:07:26.175 --> 01:07:31.855
please have a great day and a brilliant week, and we will see you guys in two weeks. Take care.

1008
01:07:31.855 --> 01:07:32.515
Bye bye.