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Welcome to another amazing edition of webinar Wednesday. Hope everyone is doing well.

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We are now just a friendly reminder, we are at the end of q one, the March in 2024.

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Time really does fly, and we hope that, everyone, whether you're working on your site for a long time or just getting started, you've made use of the time productively thus far.

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And if this is your first time joining us, welcome.

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I am Jason there on the left, and and we're always lucky to be joined by David Rocklin, the digital strategist and so much more here at Brilliant Directories.

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David, thanks for taking the time to join us for today's webinar. Hey, everybody.

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So glad to be with you for webinar Wednesday January.

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We've got a great presentation

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coming up.

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Really useful whether you've got an existing website or you're just launching a brand new site.

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And then also, as always, some really great updates. Yep. Today's tip of the yeah.

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I'm glad you brought that up.

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Today's tip of the week should be super useful, especially if you're just starting your site out.

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The tip of the week today is not necessarily about features of BD, but more practical for any membership or directory website if you're running it as a business.

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We're also streaming on YouTube live, so our friends out there in YouTube live, welcome.

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Hope that you're doing well.

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If you're not subscribed to the YouTube channel, I highly recommend joining us there.

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You can go to brilliantdirectories.com/

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youtube.

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You'll get notified as soon as the webinar replays are available, new tutorials, the tips of the week, and tons more.

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So take a moment and subscribe to the YouTube channel.

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And, also, one of the benefits of streaming live on YouTube is the replay is available immediately after, and we will post a link to that in the BD Facebook group, the Brilliant Directories Facebook group.

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We invite you to join us there, brilliantdirectories.com

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forward slash facebook.

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Almost just over 10,000

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members in that Facebook group, and it's a super constructive group.

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I'm in there myself, people asking quest how to questions, strategy questions, marketing questions,

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technical questions, trying to figure out how to do something on their site or achieve a certain setup.

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So if you're not already there, we certainly invite you to join us.

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And as always, we always see a few new names and faces joining us here in the webinar.

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Adria, welcome to the webinar. Jake, good to see you here.

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Just a little bit about webinar Wednesday,

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especially thanks to your suggestions in the Facebook group and the support team.

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We're always pushing new updates into the platform

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week after week.

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So we use the webinar Wednesdays as a chance to not only share with you some of those noteworthy updates, but the ones that can help you grow your community a lot faster.

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So we cover topics such as increasing traffic,

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converting visitors into members, which the tip of the week today is on that topic,

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identifying revenue opportunities,

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generating leads, improving your navigation, and more.

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We're gonna have plenty of time for a q and a session in today's webinar.

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We can help you on your site, whatever that may be, or if you have questions on any of these specific topics as well.

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So please save your questions, and we'll do our best to get to as many questions as we can today.

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Perfect.

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And before diving into the tip of the week, we have a small handful of BD Lab updates to share.

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I'll just breeze through these, and then we can move on to the tip of the week.

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I'll start here at the top, the BD chatbot.

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Recently, within the last few months, we we released an AI chatbot to kind of help you with quick questions,

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and this was available in the admin area.

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Now you can choose to turn this off on your site, have it minimized on your site, or just have it work in a regular mode.

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So let me show you where that is and how you can modify that yourself.

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Let me go to the admin area of a site. So we can see the the chatbot here. You can toggle it open.

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Sometimes the chatbot will have, like, a little alert here with, things that you can suggestions of things you can talk to it at talk to it about.

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What we'll do is we'll go to the advanced settings here.

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And if you want to turn this off, just come to the advanced settings. Just search for chatbot.

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And

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what we'll see here is show chatbot in admin

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with three options. If you're a pro or you don't really need to access the chatbot

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that often, you may wanna toggle this to show icon only.

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That'll just show the little light bulb down here.

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Or if you like the suggestions there, you can have it with the suggestions.

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And then lastly, you can hide it altogether. Let's actually do that in this case. Let's see.

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This is a test site. Oh, yep. This is a test site. That's why there's some things that won't work.

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But if you wanna hide this altogether in your admin area, you can certainly click on hide and it will hide the light bulb here.

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This next one is related to lead emails.

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If you are capturing leads from visitors and selling those back to your members or distributing them back to your members for free, you can obviously share a single lead with multiple members.

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However, members don't always accept or deny the lead.

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They kind of just leave it in a pending status. And it's always good, especially,

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in a short term time period, to send a reminder email if they have not yet responded to the lead and either accepted it or denied it or rejected that they don't want to purchase or accept the lead.

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Let me show you where that is. If we go to interactions

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and member leads and if you're not utilizing this, I think we're gonna do a tip of the week on this soon.

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But, one, this is a great revenue channel for any directory or membership website, especially if you have a network of professionals and you can distribute or sell leads to them that you're capturing.

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But if we go here to the member leads and then we wanna see if who a specific lead has been matched with.

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So on the right hand side, we could see matched members.

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Now if this member this member has accepted the lead, but maybe they lost the email, they reached out to you, or the it's still pending, we can hover over their name and we can resend the complete email.

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So if they reached out to

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to you and said, I need a copy of the email or or the lead information, again, you can send the lead complete in email.

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Or if you wanna send them a reminder like, hey. You have a a pending lead waiting.

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Here's a preview of it. You can send the lead preview.

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Up until now, I believe it was only the lead preview.

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So now you'll have both options available, and this is especially helpful if somebody has already accepted or purchased the lead, but in some cases needs the lead information again for whatever reason.

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So small update there and more updates around the lead functionality coming soon as well.

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This next one is pretty big. The ability to use the member or user variables

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directly inside their dashboard area.

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So if you wanted to say, like, if you wanted to use one of the member's,

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data points or data attributes like their first name,

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last name, their ID.

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Up until now, you'd have to, like, insert some PHP code, which was it was it just wasn't very easy to do.

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But now there is a format.

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You can do me equals and the variable name, and and we'll be coming out with documentation on this.

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So it'll be really easy for you to pick and find

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specific member variables that you'd want to use, but this allows you to use it in the member's dashboard area.

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Easier said than trying to explain it. So in this case, we added welcome, Marcus.

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It's great you're here into his dashboard area. So this is just a sample member.

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Let me show you where I added this

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and how you'll be able to utilize this yourself too. So this is for Marcus Jones.

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He is a local business listing membership plan.

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So we'll go here to membership plans, and I'll search for local business listings.

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And what's great about this is you'll have a list of dozens of variables you could use.

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Some are more granular or specific,

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but generally, you'd wanna use their first name, their last name, their company name, maybe their member ID,

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their top level category,

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their phone number, things of that.

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So you can reference reference those for them in their dashboard.

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So if we go to the member's dashboard

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and scroll down, if you're not familiar with this, it's super cool.

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You can add custom dashboard content right there in when they log in.

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In this case, we did welcome first name, just like we showed in the slide here. Let me go back here.

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In this case, welcome first name.

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And I said, it's great you're here. Let's actually change this to last name

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just for this example, and we'll save the changes. And I will toggle this open, duplicate this.

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It should say welcome Jones, which is their last name.

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So you could say welcome Marcus Jones if you wanted or whatever you'd like.

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It'll be nice when we have official documentation on this.

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There'll be a cheat sheet of variables that you can quickly access and use,

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and it will work in the member dashboard area here. Okay.

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And this next one, it's been a long time coming, but it really completes our ability to provide BDers with access to free stock photos so you don't have to scour or search the Internet.

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And the last piece of the puzzle here was a stock photo library called Unsplash.

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And in my opinion, Unsplash is actually the creme de la creme of all the stock photo options that we had available, and it now is available.

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It's available for everyone in the admin area.

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And if you have the stock photos for post add on for the front end, it'll be available there for you as well.

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I'll just quickly show you in the admin where you can access this, just so you know, and for those of you who may not be familiar that you have access to stock photos.

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So we'll just go to the web page builder.

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So let's say we wanted to design a web page and we're using the the premade blocks here.

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So if you click on here and click on replace the image,

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and we'll just click on library here. Oops. Let me click that one more time. Click on library here.

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We get a pop up and we can search for whatever we want, which again saves a ton of time, as opposed to searching the Internet.

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So these are the different libraries here. We have Pexels,

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Pixabay.

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Giphy is pretty fun. It's the animated memes that we see on our phones,

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things like that.

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And the last one here is Unsplash is now newly added, and we'll do a search there.

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And in my opinion, they have the best quality images out of out of the bunch, but they're all they are all very, very good.

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And then also just a quick tutorial here. You can choose, like, orientation.

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So if you're gonna be using if you have, like, three elements on the same row, maybe you just wanna use square images, so they're all the same proportions.

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That's a really good way to design,

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your pages. But we can see here,

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we are getting the photos. And again, that is the Unsplash library.

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And what's cool is now BDers have access to over 10,000,000 images directly in the admin area.

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Again, saving you tons of time when designing web pages and things like

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that. And then this next one is actually coming soon.

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It is the ability to see when in your form manager, how many times a form

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has been submitted. So maybe you have an ebook download download form,

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or other forms around your site that you've customized. You'll actually be able to see the count.

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And then if you choose to, you can create smart list of those

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specific people who have filled out a form, and they don't necessarily need to be members.

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It could be anyone, whether it's a visitor or a member who has filled out that specific form.

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And, yeah, that there's a lot more updates coming down.

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These are just a few and big shout out to the BD community.

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A lot of these updates, majority of them are from your suggestions.

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Even this BD chatbot wanted the ability to hide or minimize it in the admin area.

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If you have any questions on these, let me lower everyone anyone's hands.

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We could take a question or two about these updates, and then we'll move on to the tip of the week.

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I do see see a few hands going up here. Let me see here. Steven's got his hand up.

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Let me unmute you here. Okay, Steven. How you doing? It looks like you're self muted. Okay.

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Can you hear me okay? I can hear you now. Yes, sir.

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Okay. Great. How are you? Thank you for everything. Good.

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Can you could you flesh out a little bit the member variables, the third bullet that you have?

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Is it just gonna be the sort of the the name, like, first name, last name, or what other

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sort of variations or options would be available?

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You said I know you said that you're gonna come up with, like, a cheat sheet, but just kinda curious.

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Correct. So anything in their con let me that's a good question. So, effectively, it'll be anything

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in their basic information. I'll go here.

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So their email address, phone their position,

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any of these fields here,

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their website URL, you'll be able to use with that same short code,

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logic. Additionally,

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in the custom stuff? Even with, like, the stuff that I come up with? Yes. Even the custom stuff.

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It will it will pull from that as well. Correct. Sounds a good question there. Yeah.

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So if you added some custom fields here after the basic stuff or whatever, you can reference that stuff too.

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Okay. Good. Thanks. Okay. You're welcome. Good question there. Alright.

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I don't see any more hands up, which is perfectly fine.

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And with that, David, if it's okay with you, we can pass it on over and move on to the tip of the week.

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And this is super critical.

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It's why to capture emails and build email lists to grow your online business.

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And in in my opinion, if you're not capturing emails in a few different ways, you're really

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you're suppressing your online business's growth. So, David, I'll pass it on to you.

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You have some amazing and informative slides here, and, yeah. I'll let you take it away. Excellent.

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Thank you. Yeah.

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We've covered lead funnels and and landing pages quite a bit in the past, but we've never really touched on why it's so important

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to actually build those out and capture your visitors' email addresses,

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not just focusing only on trying to get members registered initially on our membership or our directory websites,

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but the first step actually being collecting those email addresses and nurturing them over time, building out that contact list, and from there,

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capitalizing on that

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to to further monetize

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our website, whether it be through new members

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or anything else that we're offering.

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So the first slide here the importance of collecting emails

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real quick without emails we really aren't an online

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business and it's important to think of our membership or directory website as an online business We've touched on this a lot in many of our previous webinars,

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but it's such an important point that I think kind of gets lost in kind of all the complexity

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around managing a membership or directory website.

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We really do want to think of it as an online business,

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assuming we want it to actually generate revenue for us.

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So it's so important to generate and collect those email addresses from our visitors. Otherwise,

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our online business really doesn't have a huge shot at success because that's what's going to allow us to further capitalize,

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build our memberships,

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and everything like that.

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And without emails, we have no way to stay in touch with our website visitors.

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You know, if, you know, we might have some great content on our website

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providing really valuable

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information for our website visitors, but we wanna make sure that they keep coming back.

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We wanna keep them in the loop.

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We wanna stay top of mind with them, and we don't have a way to do that other than hoping

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that at some point in the future, they'll remember us and come back unless we have their email address so that we can proactively

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stay in touch with them and do some email marketing.

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Now with emails,

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we actually know who our prospects are.

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These could be prospective members that we could target through specific email marketing to try to get them to purchase a membership plan.

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It could just be general website visitors

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who might just be consuming the content and information

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that we're publishing on the website for free or who want access to our member directory.

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Also, with email addresses, we can stay in touch with those prospects, continuously

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market to them.

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And also as far as our existing members go,

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it's not just one and done as soon as somebody signs up as a member, we never have to stay in touch with them again.

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We want to continuously

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keep in touch with our registered members as well. So we've kind of got two segments

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that we want to,

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email market to our existing members, people who have already signed up.

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We already know they're interested in what our website has to offer

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as well as the prospective members

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or even just the normal website visitors.

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We want to make sure that we stay top of mind with them by collecting their email address, email market to them, and make sure that they keep returning to our website in the future.

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And somebody exchanging their email address or giving you their email address through your website,

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it is a foot in the door. It is the first step towards building a relationship

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that can lead towards an eventual sale or a paid listing or some other service that you may be offering.

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And what's cool about Brilliant Directories is even just right out of the gate, there are several ways to collect email addresses.

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There's the free or paid sign up membership plan listing which is the is really the ultimate goal, the end game.

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But there's also a newsletter sign up.

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There's also a contact us form and the contact us form doesn't have to be to report a problem or a complaint.

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It could be contact us if you're interested in receiving more information about how we can help benefit your business.

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And a lot of that is supported by good quality text on those pages and around those sites and I think that is sometimes a missed opportunity for a lot of website owners is not enhancing those pages with more compelling text and we're gonna cover some of those examples in the the upcoming slides here.

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Beautiful. So what is a squeeze page?

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As I mentioned in several of the previous webinars, we have touched and discussed

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lead funnels. However, squeeze page is kind of that first step in the lead funnel.

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It's that initial landing page that, we're,

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directing visitors

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to. And the purpose of this initial landing page is to capture

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visitors' information

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through some sort of lead form.

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In the screenshot to the right, I know it's a little small.

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In this specific example, there's two fields, the name field and the email field.

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So this website's not just looking to collect visitors' email addresses, but also their names.

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In our case,

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it's usually best just to keep things simple. All we really need is their email address.

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One field keeps it super simple for the the visitor,

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and the page itself should be laser focused

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on lead generation. There shouldn't be any distractions. The design shouldn't be over the top.

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The content should be as concise as possible.

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You know, in many cases, maybe we want to hide the website header, the main menu, the footer on these specific landing pages.

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This way the visitors are only focused on the specific

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information

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that we're presenting to them on this one page.

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We can tell them exactly what it is we want to tell them and provide them with a clear value proposition

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highlighting the specific

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benefits for whatever offer it is that we're presenting to them in return for their email address.

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And that email address field, again, in this case, you might be asking for other information,

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but if it's just an email address field, that CTA should be prominent, it should be clear, that should be front and center compelling visitors to submit their email address for access, again, to whatever the offer is that we're providing them.

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So again, going back to this example in the screenshot here, again, I know it's a little small but there's a clear bold heading discover investment opportunities beyond just wholesaling or fixing up dilapidated houses.

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Free report,

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How to fix your profits. Name, email.

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So we know if we provide this website with our email address, we're going to be getting some sort of investment report.

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Now, the page doesn't have to be quite this simple.

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Below this, we might want to have some other information, maybe some social proof.

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Maybe a couple screenshots of the report or the ebook or the video.

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Whatever it is we're providing them so that they have a little bit of a preview for exactly what it is they're getting.

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And again, like I mentioned, social proof goes a long way.

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And we could also have several calls to action

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on the same page. So if we're if we're adding a little bit more information, a little more content

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to the squeeze page, we're making it a little bit longer, we can add additional calls to action, additional email fields

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throughout the website so that no matter where they scroll to on the web page,

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they see that that email input form so that they can immediately get access to whatever it is we're offering.

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And

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this is for, like, an alternate offer, like, to get the free report, which is amazing

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for for for the house thing. But

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this can be for if you only offer paid membership plans, maybe someone needs to see a media kit or, like, a five page PDF on the benefits on why they should join.

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So you can have a squeeze page or landing page like this and they can enter their email address and see the top 10 benefits of joining your site.

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So it just even though you might advertise them publicly on your site, just having a page where they are getting something tangible like a five page PDFs,

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It's then in the PDF, it shows them that they're gonna get this profile.

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They're gonna be searchable in their area and their category of choice, and they can add, you know, photos and whatnot and just zhuzh it up a bit.

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So that PDF really sells them on wanting to choose a paid membership.

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That can be the case too. And also a media kit is also for, you know, selling banner ad space.

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So maybe you you sell banner ad spots around your site

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and you can offer again a PDF or media kit that shows them the different places they can advertise on your site.

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But instead of giving that up for free, do it in exchange for an email address.

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And now you have that email address, you know who that prospect is, and you can continuously market to them.

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Maybe they're not ready to pay or buy today, but maybe you send them a newsletter five months from now and boom they have the budget and they're ready to go.

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This is why it's important to collect email addresses and not just have free and paid membership sign ups but to have alternate assets that you can exchange for their email address.

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And what we'd like to do is in this webinar is check out a few of your sites.

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Maybe some of you are already doing this and we can maybe

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provide some tips and if you're not doing this and you need to find something you can offer, we'll be happy to guide you on that as well.

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Yeah.

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And here's a great example whether it's an ebook offer that you're providing a PDF with kind of a a preview of what prospective member can expect if they purchase a membership plan.

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Maybe you have a local city webs a local city guide website

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and you have a downloadable travel guide pdf that you want to provide for free.

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This is kind of a great kind of catch all template

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with a prominent image at the top, extremely colorful.

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The heading is front and center, get our ebook to learn how to be a good leader.

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And then a subheading with just a little bit more information further explaining what the ebook is.

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One input field for the email address, big yellow button download your free guide.

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And then, just below that, really simple layout so that we can just a little more information so we know exactly what to expect in this ebook again further below that maybe they want to have some social proof maybe some testimonials or the number of downloads

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something like that with one more email input form to, to download the free guide.

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So this is a really simple layout.

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You can make this very easily actually in the in the web page builder.

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You're just using the, draggable content blocks as well.

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And we also wanted to mention one of the previous tips of the week we did.

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We covered exactly how to make a landing page.

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We go through how to make the form, how to collect the email addresses, and everything like that.

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In that tip of the week, we did focus on an ebook offer, but it could really be anything.

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The main point is really how to build out a landing page with an email form

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on there. So, we'll go ahead and share this link in the chat.

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And, now, designing effective squeeze pages.

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So, like I mentioned, we did touch on this a bit in that previous tip of the week that we just linked in the chat.

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But there's really four key aspects when it comes to the design of a squeeze page.

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You know, this initial landing page that we're sending prospects and and visitors to.

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First thing is a compelling heading. It needs to be clear. It needs to be bold.

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It needs to let the visitor know exactly what it is we're offering, whether it be an ebook, a guide, a report, access to a live stream, access to our member directory.

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It needs to have a clear heading,

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clear copy, so maybe some additional information,

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subheading,

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explaining

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what exactly what it is we're offering in a little bit more detail so they know exactly what they can expect.

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You know, they know that we're not trying to to pull the rug out from under them or anything.

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Just provide them with a little bit more information.

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We don't want to bombard them with information.

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We still want to keep this page as simple as possible, as distraction free as possible.

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We also want to include, as always with any web pages we build, really high quality images and even videos if we have any applicable or relevant videos that we can add on to to the squeeze page.

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That just goes a long way in enhancing the overall appeal

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of the web page and also the trustworthiness.

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You know, visitors are much more likely to to provide their email address in return for something on a website that looks more professional using high quality images, maybe videos, rather than a website that looks or a web page rather that looks like it was thrown together in just a couple minutes.

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And then lastly, most importantly, having that prominent call to action, that persuasive call to action prompting,

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the visitor to take the action that we want them to take, which in this case is providing us with their email address

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in exchange for whatever it is we're offering them. So again, we have just one more example here.

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This page is incredibly simple. I believe this was a Canadian travel website.

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So they're providing a free travel guide for Western Canada.

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They have an image on the left hand side. You can download, you know, ebook templates for Photoshop.

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I'm sure Canva also has some really great,

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easily editable

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templates that you could edit online for ebooks.

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Below that, they have some social proof.

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They have the number of downloads that this guide has gotten so far. So over 25,000

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downloads. Let's us know that 25,000

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people have at least sought out the same thing and have trusted this website with handing over their email address in order to receive this this guide.

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And, that's it. Other than that, on the right hand side, we have the, email submission form.

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So, this is an incredibly simple squeeze page, but, if you have something compelling

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with, again, even just some simple social proof, it doesn't necessarily have to be testimonials,

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although smiling faces do go a long way. Maybe you just have the number of downloads,

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something has received or how many how many times a page that you have behind a login link has been accessed something like that,

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just to provide

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these visitors with with a little bit more, encouragement,

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in terms of what it is we're offering. So it could be something as simple as this.

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And this is a perfect example, David.

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And the link we share to this, how to make a landing page for downloads effectively teaches you how to make a page just like this with the headline,

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the ebook, the email.

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And then what we also talk about is the success page, the thank you page that tells them that they can now access the resource, the PDF, and that gets emailed to them or it's available as a button download link on the success page as well.

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So if you haven't watched this webinar we did a while ago on how to make a landing page and again, the link is here in the chat.

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Take some time after the webinar to do this and figure out at least one lead magnet, something you can offer in exchange for the visitors email address and you'll see your email lists slowly start to grow a lot quicker when you start offering things like this throughout your website.

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And just some additional types of offers that we can provide on these squeeze pages.

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You know, an ebook or some sort of guide or report might be one of the more easier things that we can quickly put together and add on to to a squeeze page to immediately get out there.

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But some other things that we might want to offer, this depends, you know, on what your website

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niche is, your target industry or market or even location,

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but maybe member resources.

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So, again, maybe that's some exclusive reports or ebooks based on our website's

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target industry or market

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or it could even just be access to our professional member directory for general users.

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It could just be behind, it doesn't have to necessarily be behind a paywall.

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They could just need a free account in order to access our directory.

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Another thing could be discounts and offers. So, maybe special deals on our membership plans.

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If, you know, they provide us with their email address, we'll give them 50%

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off their premium

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membership plan or any other type of one time offers or maybe you're offering some sort of

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service or like maybe a marketing service for your professional members.

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Things like that can set up squeeze pages for things like that. Access to premium content.

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Again, this doesn't necessarily

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have to be only for paid members to access.

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It could also be that, you know, visitors just need to have a free account so they can sign up in two minutes.

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Just put their email address, make a password, and they have access

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to some premium content. Maybe we want to give them access to premium content,

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not just by having them sign up for a free account, but actually providing them with a free trial.

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So once the trial is expired, they have to upgrade to a premium account.

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There's a few different ways you can go about that.

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Maybe we're hosting live webinars, workshops, or live streams, some sort of live event that requires,

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email registration,

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and any other sort of valuable content.

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Again, this can vary wildly depending on your website's target industry, niche, location.

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There's a lot of different things we can offer,

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as long as it's just something valuable

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to

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either our members

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and or our general website visitors who who we're hoping to to bring into our website.

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Now we've got one more just example of the squeeze page here on the right. This one is very simple.

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There's actually no image.

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I think it could benefit from some sort of image just giving a little bit more information but this one says wish someone told you about nvidia when it was $40 instead of 400

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stop wasting time and money researching losing stocks get access to undervalued stocks with high growth potential instead enter your email here and then they they're probably offering some sort of

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ebook pdf download

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maybe access to a web page with stock picking tips or something like that but they do have social proof below that that cta that email input with all those smiling faces there join over 6,500

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savvy investors so again incorporating a lot of those design elements that we talked about doesn't have a high quality image or a video but it's got a prominent heading simple CTA

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no distractions

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as well as some social proof.

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And actually, David, one of my favorite things about this page are number two and number three here.

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Let's be honest, creating ebooks and doing webinars and all that, you know, creating valuable content, it is additional work.

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And some of us don't have the time or resources to do all that.

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So if you're just offering listings on your site, number two and three are actually, I I didn't even think about these, David.

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It's simply amazing. But when we go to ecommerce sites,

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you know, if you're if you're shopping for a blender when you're on that site, it says give us your email for 10% off your first purchase or something like that.

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So offering people, like, a special discount for just giving their email and then you just email them a promo code that works on your site for, like, fifteen off and that could be for their first month's payment, first year's payment, whatever you figure out.

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But

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that's that's a great way to get capture emails just from people who might be interested

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in signing up to your site but don't necessarily wanna pay the full full price right out the gate.

411
00:31:24.335 --> 00:31:26.115
And then also the free trial period,

412
00:31:26.575 --> 00:31:28.815
you you can give free trials to your premium account.

413
00:31:28.815 --> 00:31:41.780
And then if after the fourteen or thirty days, they haven't made their payment that was due on that thirtieth day or added a credit card on file or you can collect the credit card upfront whatever your choices because with the free trial add on with BD, you have those options.

414
00:31:42.320 --> 00:31:50.965
You basically give them access to not only having a listing but it could be access to premium content around your site protected content that only members have access to.

415
00:31:50.965 --> 00:31:55.685
So yeah, I love I love both those suggestions David on on on on this page here. Yeah.

416
00:31:55.685 --> 00:31:57.445
And taking it one step further now.

417
00:31:57.445 --> 00:32:04.039
So moving kind of beyond that squeeze page into how can we actually capitalize on our contact list?

418
00:32:04.039 --> 00:32:05.500
We've collected these emails.

419
00:32:05.960 --> 00:32:10.140
Now, what are we supposed to do with them? So we can run some targeted campaigns.

420
00:32:10.360 --> 00:32:12.059
So we can segment our

421
00:32:12.679 --> 00:32:15.020
contact lists, our different email addresses,

422
00:32:15.480 --> 00:32:21.165
and send them relevant content offers, email marketing campaigns specifically for them.

423
00:32:21.165 --> 00:32:26.845
So maybe we've set up a few different squeeze pages intended to target different types of audiences.

424
00:32:26.845 --> 00:32:32.520
Maybe we have one landing page that's specifically targeted to try to get professional registered professional

425
00:32:32.900 --> 00:32:34.740
members registered on our website.

426
00:32:34.740 --> 00:32:41.159
Maybe we have another squeeze page where we're just looking to collect email addresses of just those general website visitors.

427
00:32:41.299 --> 00:32:43.545
You know, prospects who our

428
00:32:43.845 --> 00:32:50.985
professional members might actually be interested in trying to to bring in as clients or customers or things like that.

429
00:32:51.205 --> 00:32:52.425
So we can segment

430
00:32:52.965 --> 00:33:00.440
those emails into, we can utilize the smart lists feature and then send those, different segments of our contacts,

431
00:33:00.820 --> 00:33:03.240
specific marketing emails for them.

432
00:33:03.700 --> 00:33:06.580
And in those emails, we can include upgrade offers.

433
00:33:06.580 --> 00:33:09.560
So, again, if we're sending emails to our registered members,

434
00:33:09.895 --> 00:33:17.735
maybe we want to send them a promotional email with a discount to upgrade to our highest tier membership plan discount for life.

435
00:33:17.735 --> 00:33:23.835
If it's for an email to just our general website visitors, maybe like our free users

436
00:33:24.390 --> 00:33:28.010
who aren't, they don't have listings. They're kind of just registered on the website

437
00:33:28.390 --> 00:33:30.410
to access the content that we're publishing.

438
00:33:30.950 --> 00:33:38.170
Maybe we provide them with a discount to upgrade to a paid plan so that they can access like the premium

439
00:33:38.565 --> 00:33:41.284
content section of our website or something like that.

440
00:33:41.284 --> 00:33:46.745
Again, this really just depends on on how we have the website set up, what it is we're offering, but we can also offer

441
00:33:47.365 --> 00:33:50.825
promotional opportunities to our members utilizing

442
00:33:51.125 --> 00:33:51.625
our

443
00:33:51.990 --> 00:33:57.130
contact list. We've talked about this in a few previous webinars but if we've got a substantial

444
00:33:57.430 --> 00:34:11.255
contact list that we're constantly emailing sending newsletters to, we can feature some of our members in those emails as well and provide that as as kind of like an upsell to our members an additional kind of advertising

445
00:34:12.275 --> 00:34:13.415
aspect for them

446
00:34:13.955 --> 00:34:14.695
also partnerships

447
00:34:15.315 --> 00:34:15.815
collaborating

448
00:34:16.275 --> 00:34:18.054
with maybe similar or

449
00:34:18.360 --> 00:34:19.500
accessory brands,

450
00:34:19.800 --> 00:34:21.580
exclusive deals or joint promotions.

451
00:34:21.640 --> 00:34:29.000
So like if we have a local website focused on on a specific area, maybe it's a local travel guide website or something like that.

452
00:34:29.000 --> 00:34:33.900
We can partner with some local businesses who might want to extend some promotions or offers.

453
00:34:34.025 --> 00:34:37.085
And we can send those emails maybe not necessarily to

454
00:34:37.545 --> 00:34:43.945
our other businesses who are listed on our website but to our contact list of general website visitors.

455
00:34:43.945 --> 00:34:45.165
People who are subscribed

456
00:34:45.545 --> 00:34:49.165
to our emails to receive news and alerts and updates

457
00:34:49.670 --> 00:34:50.330
and promotions

458
00:34:50.710 --> 00:34:55.530
for businesses within that local area that we're serving. And lastly here, feedback collection.

459
00:34:55.910 --> 00:35:01.130
We talk about this a lot just in terms of forming a good kind of healthy

460
00:35:01.510 --> 00:35:03.770
relationship with our website visitors

461
00:35:04.070 --> 00:35:05.290
as well as our members.

462
00:35:05.325 --> 00:35:08.765
Is getting feedback from them, letting them know that we're always open to improving.

463
00:35:08.765 --> 00:35:12.785
We want to hear their ideas. If there's things that we're not currently providing them with,

464
00:35:13.085 --> 00:35:16.385
what can we provide them with to to really increase the value

465
00:35:16.685 --> 00:35:18.204
of what it is we're offering? Yeah.

466
00:35:18.204 --> 00:35:22.200
And to shoot up to the top of this list is a great list also, David, But the targeted campaigns,

467
00:35:23.460 --> 00:35:25.940
you know, it might not be offers that you're sending.

468
00:35:25.940 --> 00:35:30.180
It could be things that get them hyped up on the service of the website.

469
00:35:30.180 --> 00:35:33.240
You can feature or highlight other members on your site.

470
00:35:33.565 --> 00:35:35.745
You can feature news about your company.

471
00:35:36.045 --> 00:35:39.425
Anything that keeps you top of mind which is really important.

472
00:35:39.885 --> 00:35:43.005
Top of mind, your brand awareness is really big.

473
00:35:43.005 --> 00:35:46.865
So again, people might not be ready to make a purchase today.

474
00:35:46.950 --> 00:35:55.450
It might be five months from now that they're ready to make a purchase, but unless we capture that email and we should have at least three to five different mechanisms

475
00:35:55.750 --> 00:35:56.490
or channels

476
00:35:57.109 --> 00:36:04.765
of capturing emails on our site, legit offers even if it's the free listing, the newsletter sign up, and a few other ones, ebook offers.

477
00:36:05.305 --> 00:36:11.945
When you every time you add one to your site and it's a good compelling offer because people respond to different things as well.

478
00:36:11.945 --> 00:36:19.869
Someone might not be interested in the free listing, but they meet may be interested in the the free report for the industry or whatever you're offering there.

479
00:36:20.089 --> 00:36:26.190
So people navigate to different things and we don't we can't guess always what those things are but if we have four or five compelling

480
00:36:26.809 --> 00:36:30.589
offers on the site in exchange for an email address, you just five x

481
00:36:30.915 --> 00:36:35.955
your ability for a future sale down the line and that's gonna set your business up for success.

482
00:36:35.955 --> 00:36:37.815
So I do wanna highlight the point of

483
00:36:38.195 --> 00:36:46.375
not necessarily worrying about every pixel or color on your site and figure out these channels for collecting email addresses which are really the gold

484
00:36:46.730 --> 00:36:52.670
of the Internet and at the heart of what's going to drive and grow your business. Excellent points.

485
00:36:52.809 --> 00:36:56.250
And lastly here, kind of just more broadly speaking, building trust and credibility.

486
00:36:56.250 --> 00:37:00.089
We talk a lot about how important trust is in building these,

487
00:37:00.625 --> 00:37:05.765
partnerships, these these relationships, not just with our members, but, again, with our general website visitors

488
00:37:06.145 --> 00:37:09.845
as well. And that can be done through consistent communication.

489
00:37:09.905 --> 00:37:13.445
So once we've, again, collected your email addresses,

490
00:37:13.890 --> 00:37:18.690
regularly providing them valuable updates. It doesn't always have to be offers like Jason mentioned.

491
00:37:18.690 --> 00:37:20.869
It could just be useful information

492
00:37:21.250 --> 00:37:22.630
that, that we think

493
00:37:23.010 --> 00:37:25.190
our contacts will benefit from.

494
00:37:25.650 --> 00:37:32.965
Also being transparent with them about ourselves, the team behind the website, what our what the website's goal is.

495
00:37:33.185 --> 00:37:38.244
We have a previous tip of the week where we talk about why it's important to have an about page on the website.

496
00:37:38.305 --> 00:37:39.840
That kind of plays into this.

497
00:37:39.920 --> 00:37:46.340
We don't always have to throw all of that information into every single one of our emails, but just sprinkling I think authenticity

498
00:37:46.720 --> 00:37:49.700
is the keyword here with this point. Sprinkling in some authenticity

499
00:37:50.160 --> 00:37:52.580
with every email that we send out is important.

500
00:37:53.265 --> 00:37:55.444
Social proof as well highlighting testimonials

501
00:37:55.825 --> 00:38:05.605
and success stories from our members or website visitors just to let other people know, you know, maybe they're on the fence whether it's about staying subscribed to our email list

502
00:38:05.930 --> 00:38:08.590
or actually registering as a member on our website.

503
00:38:08.890 --> 00:38:10.270
But, if we can consistently

504
00:38:10.570 --> 00:38:12.190
send them some social proof

505
00:38:12.570 --> 00:38:18.110
so that they can see that others are benefiting from the website and find it useful, that can help them as well.

506
00:38:18.695 --> 00:38:24.215
Privacy assurance. A lot of people become more savvy with regards to online privacy now.

507
00:38:24.215 --> 00:38:35.170
Don't really have to go too in-depth with this, but maybe where you have an email input form, you have a small note saying that you don't sell or share their contact information

508
00:38:35.470 --> 00:38:39.410
or something like that. Again, just building a little bit more trust and credibility

509
00:38:39.710 --> 00:38:41.970
between the website visitor and ourselves.

510
00:38:42.670 --> 00:38:44.930
And lastly here, valuable offerings.

511
00:38:45.375 --> 00:38:45.875
Prioritizing

512
00:38:46.335 --> 00:38:48.355
the high value information

513
00:38:48.895 --> 00:38:55.075
that, that we're delivering to our contacts and our our email list. Again, whether that's actual

514
00:38:55.615 --> 00:38:59.955
promotions and offers or if it's just industry news and updates.

515
00:39:00.260 --> 00:39:05.960
You know success stories from, you know, maybe one of our members achieved, you know, some award or something like that.

516
00:39:06.260 --> 00:39:08.760
All these little things can help build trust and credibility.

517
00:39:09.220 --> 00:39:14.434
And over time add up to a lot to hopefully get some of those people who we haven't yet converted

518
00:39:14.734 --> 00:39:20.255
into a member or a paying visitor in some other way across that finish line.

519
00:39:20.255 --> 00:39:22.734
This is a perfect list and we're just gonna do a quick recap here.

520
00:39:22.734 --> 00:39:24.835
Basically on this page we're giving people reassurances.

521
00:39:25.855 --> 00:39:33.309
Reassurances that we have we're exchanging their email is gonna be for good quality content and also some privacy

522
00:39:33.609 --> 00:39:34.109
assurances.

523
00:39:34.970 --> 00:39:35.790
And then again,

524
00:39:36.410 --> 00:39:41.390
what we send to people in an email, it can vary drastically. It could be from a simple feedback.

525
00:39:41.450 --> 00:39:47.005
Again, just getting their feedback, maybe why they didn't sign up or what type of content they'd like to see.

526
00:39:47.065 --> 00:39:52.605
Anything to get them talking to you or for you to stay top of mind or to increase your brand awareness

527
00:39:53.385 --> 00:39:54.744
based on who the user is.

528
00:39:54.744 --> 00:40:01.040
That's the type of content we want to send them and how to capitalize on your email and contact list.

529
00:40:01.500 --> 00:40:04.960
Different types of squeeze pages it doesn't always have to be an ebook

530
00:40:05.340 --> 00:40:06.880
it can be again

531
00:40:07.180 --> 00:40:10.080
exchanging the email for discounts or offers

532
00:40:10.425 --> 00:40:12.445
Maybe you have an event or webinar.

533
00:40:12.585 --> 00:40:15.805
And what's cool about webinars these days is you can have them prerecorded.

534
00:40:16.425 --> 00:40:21.225
So you can prerecord an intro webinar on how to get the most out of your site or something interesting.

535
00:40:21.225 --> 00:40:24.710
And when they give their email address, the webinar just starts playing automatically.

536
00:40:24.710 --> 00:40:27.130
It could just be a video that they get access to.

537
00:40:27.349 --> 00:40:30.230
And then they, you know, they can email you if they have additional questions.

538
00:40:30.230 --> 00:40:34.230
So don't think again that we need it's a lot of work to do weekly webinars and things like that.

539
00:40:34.230 --> 00:40:36.089
And if that's in your wheelhouse, fantastic.

540
00:40:36.395 --> 00:40:45.055
But if not, just have one good quality webinar that really sells your products and services or educates them or something to win their trust and buy into

541
00:40:45.355 --> 00:40:46.255
to your services.

542
00:40:46.555 --> 00:40:50.734
And then again, just keeping the pages simple. Squeeze pages are not complicated.

543
00:40:51.320 --> 00:40:52.700
Clear, compelling headings.

544
00:40:53.000 --> 00:41:03.400
Again, would based on what you're reading, would you exchange your email address and ask your friends and family, create a page and say, if you were in this industry, would you give your email for what we're offering here?

545
00:41:03.400 --> 00:41:09.895
And if you don't pass the friends and family test, go back to the drawing board and figure out what what you need to have on that page.

546
00:41:09.955 --> 00:41:13.655
And again, minimal and less is always more on these pages.

547
00:41:13.955 --> 00:41:17.335
Cluttering it with too much, it can become confusing, distractive,

548
00:41:17.875 --> 00:41:23.569
or it just loses its focus. So again, headings, clear copy, that's the text on the site.

549
00:41:23.569 --> 00:41:25.910
Images and video are helpful and then a clear

550
00:41:26.369 --> 00:41:26.869
reassuring

551
00:41:27.329 --> 00:41:32.450
CTA, call to action. Download now, get my free report. You can even put the word yes in there.

552
00:41:32.450 --> 00:41:34.309
Yes hyphen get my free report.

553
00:41:34.635 --> 00:41:36.415
Yes hyphen give me the ebook.

554
00:41:36.555 --> 00:41:40.895
Something with a little pizzazz in it can also work on the button there.

555
00:41:41.275 --> 00:41:43.675
And then also to recap, I'm gonna share something else.

556
00:41:43.675 --> 00:41:47.370
So we have the how to make a landing page webinar that David and I did.

557
00:41:47.450 --> 00:41:49.630
Let me go to that page here just a moment

558
00:41:50.010 --> 00:41:51.790
and then there is another webinar

559
00:41:52.330 --> 00:41:56.110
that I'd like to share that we did is how to put together a newsletter

560
00:41:56.730 --> 00:42:00.285
using the BD system. Let me see if I can find that here. Here we go.

561
00:42:00.365 --> 00:42:02.444
10 steps to develop a successful newsletter.

562
00:42:02.444 --> 00:42:07.724
So if you're not familiar with sending newsletters or this is new in your wheelhouse, we really just covered the basics here.

563
00:42:07.724 --> 00:42:09.885
I just shared it in the the chat here.

564
00:42:09.885 --> 00:42:14.204
So between these two additional webinars, I think they're about this one's what?

565
00:42:14.204 --> 00:42:18.820
Twenty minutes long? This one's twenty minutes long also. You can watch it on 1.5 x speed.

566
00:42:18.820 --> 00:42:20.040
It won't hurt our feelings.

567
00:42:20.420 --> 00:42:23.400
These two will show you how to put the pieces together.

568
00:42:23.460 --> 00:42:26.200
The landing page and then sending the newsletters

569
00:42:26.500 --> 00:42:30.885
after they filled out the email form for the offer that you have for them.

570
00:42:30.885 --> 00:42:34.025
And let's go back to the webinar here. Lost my place for a moment.

571
00:42:34.085 --> 00:42:36.345
And then, yeah, more examples of the squeeze pages.

572
00:42:36.725 --> 00:42:39.685
So, yeah, this was a great tip of the week, David. Thank you so much.

573
00:42:39.685 --> 00:42:43.865
We just wanna highlight the importance that emails are the gold of the Internet.

574
00:42:44.200 --> 00:42:48.780
And if you have a website, you should be focused on different ways to capture emails,

575
00:42:49.400 --> 00:42:50.700
not just worrying about

576
00:42:51.400 --> 00:42:53.080
smaller things that may not be so important.

577
00:42:53.080 --> 00:42:58.540
I don't wanna get name specific things, but you should be first and foremost focused on capturing emails

578
00:42:58.914 --> 00:43:04.055
and creating compelling offers to get people to exchange their emails for what you're offering them.

579
00:43:04.194 --> 00:43:06.755
So with that, we hope you guys enjoyed that tip of the week.

580
00:43:06.755 --> 00:43:09.075
We can switch over to the q and a section.

581
00:43:09.075 --> 00:43:11.974
If you have a question about the tip of the week, any updates

582
00:43:12.400 --> 00:43:15.380
or anything about your membership or directory website,

583
00:43:15.920 --> 00:43:19.119
please feel free to raise your hand. I see Bill's got his hand up here.

584
00:43:19.119 --> 00:43:24.160
I'm gonna unmute you in just a second, Bill. Alright. There you go. How you doing, Bill? Hey. Good.

585
00:43:24.160 --> 00:43:26.890
Thanks. Question I have for you is I've I've created a

586
00:43:27.555 --> 00:43:31.815
on my form on my level two membership, I created a text button.

587
00:43:31.875 --> 00:43:35.714
I'm gonna allow members or visitors to contact members via text.

588
00:43:35.714 --> 00:43:40.115
Is there a way to make those numbers both clickable? Because right now, they're not.

589
00:43:40.115 --> 00:43:45.050
Let's take a look at can can we take a look at what you're referring to? Yeah. For sure. Alright.

590
00:43:45.050 --> 00:43:47.870
The direct the directory is uppercervicalcare.com.

591
00:43:48.170 --> 00:43:49.130
Okay. And,

592
00:43:49.930 --> 00:43:55.150
if you dive into the membership plans, it's it's the level two membership, $75

593
00:43:55.450 --> 00:43:56.510
for that form.

594
00:43:56.925 --> 00:44:00.925
Okay. Let me check it out here. So let's go let's see. You got it good here.

595
00:44:00.925 --> 00:44:03.585
This is great right here, this little pop up you put here.

596
00:44:03.885 --> 00:44:08.945
Next. So where would I go? Doc join? Yeah. Well, actually, if you go to the form, because I yeah.

597
00:44:09.369 --> 00:44:13.790
I I guess it's probably more accessible if you go back in the back end of it for the level two membership

598
00:44:14.170 --> 00:44:17.150
when the member is when the member is building out their profile.

599
00:44:17.690 --> 00:44:22.545
Got it. Okay. Let me do that. Let me let me log in as a member who has got a level two here.

600
00:44:22.625 --> 00:44:26.145
Just a moment here. Level level two membership, the $75

601
00:44:26.145 --> 00:44:27.525
1? Yes, sir.

602
00:44:27.984 --> 00:44:28.484
Okay.

603
00:44:28.785 --> 00:44:34.944
Just a quick moment here. I'll log in here. Okay. And is this on the contact details form or on the

604
00:44:35.700 --> 00:44:39.540
okay. Okay. And should I scroll down to the bottom or where would Yeah.

605
00:44:39.540 --> 00:44:43.220
So right right in the middle keep going up right there. You see yeah.

606
00:44:43.220 --> 00:44:46.339
You see the send a text to the office? Yes.

607
00:44:46.339 --> 00:44:50.599
On the back end, like, when they when they're they don't she doesn't have a text number. But

608
00:44:50.915 --> 00:44:59.015
if a member did have a text number and Joey Kramer, one of my member members does, is there a way to make it so when the viewer sees it, they can actually

609
00:44:59.795 --> 00:45:04.670
like, they can click on it versus having to enter it into their device? Or Yeah.

610
00:45:04.670 --> 00:45:08.769
I think if you if we go to the form manager real quick,

611
00:45:09.309 --> 00:45:11.329
I think there's a phone number field.

612
00:45:12.109 --> 00:45:13.730
Let me let me check here.

613
00:45:14.269 --> 00:45:18.405
And do you know what the name of that form is, or should I go fish it out? I don't know.

614
00:45:18.405 --> 00:45:20.745
I have I can figure out real quick here.

615
00:45:21.365 --> 00:45:23.365
So let's see the $75

616
00:45:23.365 --> 00:45:26.265
1. Here we go. And, yeah, we can find out.

617
00:45:26.325 --> 00:45:31.445
So for those of you who don't know, you can have different forms that members fill in based on their membership plan.

618
00:45:31.445 --> 00:45:38.339
So over here Yeah. That's that's that's it right there. Edit form. Okay. And we'll search for text.

619
00:45:38.400 --> 00:45:43.359
A lot of these have text there. So let's see what it says. It says send a text. Okay.

620
00:45:43.359 --> 00:45:47.894
Let's see if we can filter for that. You yeah. You have the phone number field here.

621
00:45:47.894 --> 00:45:51.035
And what happens when on the front end when this is filled out?

622
00:45:51.335 --> 00:45:54.634
It it just it just previews it. It just shows it.

623
00:45:55.015 --> 00:45:56.634
It doesn't make it clickable.

624
00:45:56.694 --> 00:46:02.540
Now there's there's two phone numbers when it previews, and one of them is like a little box, a little little button,

625
00:46:02.840 --> 00:46:03.900
and that's clickable.

626
00:46:04.280 --> 00:46:08.520
But that's the other two numbers are not. Gotcha. That's the main phone number.

627
00:46:08.520 --> 00:46:15.194
So what we might wanna do here, and you can you can give it a try, is there is a button option here.

628
00:46:15.194 --> 00:46:16.174
Let me see here.

629
00:46:16.714 --> 00:46:20.335
Just a moment. It's the website link. Let's see here.

630
00:46:20.635 --> 00:46:24.654
Section custom h your website URL. That's not gonna work actually.

631
00:46:24.875 --> 00:46:29.730
There is a way to convert that to a link, that field. If it's not working

632
00:46:30.750 --> 00:46:34.850
with the phone number, you might wanna do a custom one where they enter it here.

633
00:46:35.070 --> 00:46:39.890
But on the front end, it shows it as a button or a clickable link using the custom HTML.

634
00:46:40.605 --> 00:46:42.365
So that way this is that right?

635
00:46:42.365 --> 00:46:48.465
Because it the the phone number's here, and this is what's showing as the click click to call as as we call it.

636
00:46:48.605 --> 00:46:51.325
So this would be, like, click to send a text in a way

637
00:46:52.045 --> 00:46:54.145
Yeah. Then is there a desk separate, like, SMS

638
00:46:54.990 --> 00:46:58.690
code that goes in there that triggers a text so it doesn't call?

639
00:46:58.990 --> 00:47:05.410
If somebody's on their phone, like, on a cell phones are smart enough to read phone numbers, and that will be highlighted.

640
00:47:05.710 --> 00:47:08.850
So, really, the only place it won't be highlighted would be on a desktop,

641
00:47:09.444 --> 00:47:12.345
and that would be if they have, like, maybe Skype

642
00:47:12.805 --> 00:47:14.744
to send a text or WhatsApp.

643
00:47:14.805 --> 00:47:22.325
So you I know my I mean, the iPhone is is smart enough to know when a series of text is is a phone number, and it just makes it blue.

644
00:47:22.325 --> 00:47:25.170
And when you click on it, it says call or text.

645
00:47:25.630 --> 00:47:28.350
Got it. Okay. That that probably make that probably answers my question.

646
00:47:28.350 --> 00:47:31.570
I don't need to do that because most people are on the mobile device anyway.

647
00:47:31.630 --> 00:47:34.270
And if you're on the desktop, they'll just text from their phone.

648
00:47:34.270 --> 00:47:36.850
They're not gonna text from Ex exactly.

649
00:47:37.575 --> 00:47:38.075
Exactly.

650
00:47:38.775 --> 00:47:41.655
So Cool. Yeah. That that's that would be my 2¢ on that.

651
00:47:41.655 --> 00:47:47.515
Usually with the text, you're gonna do it from your phone, and the phones are smart enough now to highlight text a series of numbers as phone numbers.

652
00:47:47.815 --> 00:47:49.800
Sweet. That's awesome. I appreciate your help.

653
00:47:49.880 --> 00:47:54.780
One other thing I'll mention, if you did wanna add kind of a fail safe, if you did wanna convert that into

654
00:47:55.480 --> 00:48:04.140
a link, you know, you could do href equals and then within the quotes, normally, if it was like a phone number, you would have tel, t e l, colon,

655
00:48:04.475 --> 00:48:07.375
and then the phone number and that would turn it into a clickable phone number.

656
00:48:07.515 --> 00:48:09.535
But you could also do sms colon

657
00:48:10.155 --> 00:48:16.800
and that would, when somebody clicks the phone number, if it's on the phone it would open up the text messaging app.

658
00:48:16.960 --> 00:48:20.660
If it's on the desktop, same thing with the phone number, it would ask the user,

659
00:48:21.120 --> 00:48:26.100
what application they want to open that phone number in. Oh, okay. That's cool. That's what I'll do.

660
00:48:26.240 --> 00:48:28.480
But you've got you made me clickable phone number.

661
00:48:28.480 --> 00:48:35.194
I think that should be an phone number should be an option, but really it's a clickable phone number field would be would be helpful as well.

662
00:48:35.194 --> 00:48:39.275
So I'm gonna write that down as a suggestion here. Thank you, Bill. Yeah, man. I appreciate it.

663
00:48:39.275 --> 00:48:40.015
Thanks, guys.

664
00:48:40.474 --> 00:48:41.134
You're welcome.

665
00:48:41.994 --> 00:48:45.055
Alright. Let's see. We got Felipe's got his hand up here.

666
00:48:45.380 --> 00:48:49.380
How you doing, Felipe? Where are you calling in from? Hi there. Great content as always.

667
00:48:49.380 --> 00:48:51.880
I make sure I don't miss these things. Calling from Chicago.

668
00:48:52.180 --> 00:48:56.920
And so one of the things that we've seen lately for us, we do occupational

669
00:48:57.380 --> 00:48:58.600
safety. So we have

670
00:48:59.125 --> 00:49:02.105
our directory has a lot of safety professionals on there.

671
00:49:02.485 --> 00:49:05.945
We've gotten calls where people don't wanna search on their own

672
00:49:06.485 --> 00:49:11.765
and and go and and, you know, you know, research a safety professional and send them a message and stuff.

673
00:49:11.765 --> 00:49:13.365
They ask us if we can do it.

674
00:49:13.365 --> 00:49:17.450
So we're starting to kinda go in the direction of kind of doing procurement,

675
00:49:17.830 --> 00:49:22.250
and we can go on the back end and and, you know, pull, like, the emails and stuff,

676
00:49:22.710 --> 00:49:24.250
or send the emails to folks.

677
00:49:24.470 --> 00:49:31.025
But one of the things that, you know, our safety professionals are out in the world, you know, so they're out on the oil platform.

678
00:49:31.085 --> 00:49:34.765
They're out in a warehouse. They're on the construction site. So they're not at their desks.

679
00:49:34.765 --> 00:49:37.405
They're not always kinda checking their emails and stuff. You know?

680
00:49:37.405 --> 00:49:39.505
And so we're kind of looking into

681
00:49:39.805 --> 00:49:42.685
we can text. And so we could send SMS text and stuff.

682
00:49:42.685 --> 00:49:47.020
And so I'm just starting to dip my toe in the water here, looking at possibly using Twilio

683
00:49:47.480 --> 00:49:51.640
for SMS text, having people opt in, you know, to say, yes, I'd like to receive a text.

684
00:49:51.640 --> 00:49:57.100
And this, we would do that when, you know, kind of use it as a value add. And then we charge

685
00:49:57.575 --> 00:50:00.934
the the the buyer to do this. And so it's kinda saving them time.

686
00:50:00.934 --> 00:50:07.815
And so instead of them going and individually finding somebody, sending a message, then copy paste in the same as somebody else, we can say, what do you need?

687
00:50:07.815 --> 00:50:11.755
And then we send it out as a blast to folks, but through SMS and not email.

688
00:50:12.200 --> 00:50:13.960
Has anybody done like something like that before?

689
00:50:14.280 --> 00:50:19.340
Wanna see if I can maybe compress my learning curve here on that. Yes. That's a great question. So

690
00:50:19.640 --> 00:50:26.635
when you're matching leads or even if you're manually matching leads with members, like so consumers come to you, they say I need, you know, professional

691
00:50:26.935 --> 00:50:31.675
who offers x y z in this area. That's a lead, and that's where you would find it under

692
00:50:31.975 --> 00:50:32.875
member leads.

693
00:50:33.095 --> 00:50:37.335
Even if you're inputting those yourself manually, you can then match them with members.

694
00:50:37.335 --> 00:50:41.520
And when the member gets matched with the lead, an email gets sent to them. However,

695
00:50:41.980 --> 00:50:45.200
texting is very common here. So if we do TextMagic

696
00:50:46.140 --> 00:50:46.640
leads,

697
00:50:47.020 --> 00:50:49.420
brilliant. I'm gonna show you a couple ways you can do this.

698
00:50:49.420 --> 00:50:52.079
I'm gonna share this, how to send SMS notifications

699
00:50:52.460 --> 00:50:54.705
to members when they receive a lead.

700
00:50:55.025 --> 00:50:58.405
This is the first thing I'll share with you, and I'll put it in the chat here.

701
00:50:58.785 --> 00:51:00.325
And it works with TextMagic.

702
00:51:00.385 --> 00:51:05.525
I think you can hook up other texting solutions to it, but I know for sure it works with TextMagic here.

703
00:51:05.665 --> 00:51:07.845
The other way to do it, Felipe, is

704
00:51:08.200 --> 00:51:12.060
when a lead comes into your site again, even if you're manually entering it yourself,

705
00:51:12.440 --> 00:51:14.060
if you go to webhooks

706
00:51:14.520 --> 00:51:18.300
and let me make sure you can see my screen here. Yep. If you go to webhooks,

707
00:51:19.320 --> 00:51:22.920
webhooks are a way to send data out from your site.

708
00:51:22.920 --> 00:51:32.045
So if the lead form is filled out on your BD site, again, I I need a member who who's a professional in x y z, you can send this out as a lead form, lead submitted.

709
00:51:32.585 --> 00:51:37.770
And once it's a webhook, and I and I think we have a webinar actually, we do have a webinar on this, Felipe.

710
00:51:37.930 --> 00:51:44.350
You can send it out as an SMS text message with a variety of texting solutions using like Pavly or Zapier.

711
00:51:44.890 --> 00:51:48.030
So the lead comes in and then you can send a text

712
00:51:48.330 --> 00:51:49.230
with the information

713
00:51:49.610 --> 00:51:53.105
to the member. Let me find that one for you. I've got it on there.

714
00:51:53.105 --> 00:51:59.265
Yeah we we did we did the video on how to do member reviews but it would be the same principle for for the leads.

715
00:51:59.265 --> 00:52:00.805
I'll put that in the chat here.

716
00:52:01.185 --> 00:52:05.890
Perfect. Thank you so much. And then there's one more thing. Yeah. Send real time SMS.

717
00:52:05.890 --> 00:52:08.790
This was the next one is using the private chat.

718
00:52:09.330 --> 00:52:09.830
So

719
00:52:10.290 --> 00:52:21.605
if you're not using the lead, the lead matching where the member just gets pinged or notified when there's a lead waiting for them, the private member chat allows them to chat back and forth in real time with another member.

720
00:52:21.605 --> 00:52:24.565
So if the lead was just needs a general user account.

721
00:52:24.565 --> 00:52:35.710
So if the consumer, the end user, whoever that the other person is on the other end, as long as they just have a general user account, they can chat back and forth just like Facebook chat when you when you message your friend on Facebook.

722
00:52:35.710 --> 00:52:37.970
So you can also send SMS notifications

723
00:52:38.910 --> 00:52:40.750
with the private member chat as well.

724
00:52:40.750 --> 00:52:50.185
So if you're manually matching it, you can manually initiate that chat between the consumer and the professional and then allow them to start talking back and forth with each other.

725
00:52:50.185 --> 00:52:54.285
Again, I don't know how manual you're doing things, but this does talk about how to

726
00:52:54.585 --> 00:52:59.225
support SMS functionality with brilliant directory. So I'll share this one as well here too.

727
00:52:59.225 --> 00:53:09.599
And the same methodology should work with with the other, you know, like David said, with with reviews or leads or other webhooks that you're using on your site to port data out.

728
00:53:09.599 --> 00:53:10.720
Okay. Yeah. The,

729
00:53:11.280 --> 00:53:14.339
two weeks ago, we talked about webhooks. We went ahead and did that,

730
00:53:14.655 --> 00:53:18.835
and it worked it works fine on on the b d side. I got it's not

731
00:53:19.295 --> 00:53:22.575
porting into HubSpot. It's a HubSpot thing, not a b d thing.

732
00:53:22.575 --> 00:53:25.155
So I need to reach out to them and fix that. But

733
00:53:25.455 --> 00:53:30.130
good to see that webhooks is is a is I need to get more educated on that.

734
00:53:30.130 --> 00:53:31.890
If you're doing the links sure thing.

735
00:53:31.890 --> 00:53:36.130
If you're just doing leads, I would just go ahead with TextMagic and just try them out.

736
00:53:36.130 --> 00:53:37.650
You know, it's a nominal cost.

737
00:53:37.650 --> 00:53:45.085
And if it just work if it's plug and play and works for you, that saves you time, I would just go with that route, if that's if that's gonna solve the issue for you.

738
00:53:45.085 --> 00:53:47.585
Okay. Alrighty. Great. Thank you so much, Laura. You're welcome.

739
00:53:47.885 --> 00:53:53.025
Thank you. Alright. And let's see who else has their hand up here. Let me unmute you again, Felipe.

740
00:53:53.085 --> 00:53:56.224
I've got Christy here. Let me unmute you, Christy. Hi, Jason.

741
00:53:56.660 --> 00:53:58.820
How are you? How are you? Good. Thanks.

742
00:53:58.820 --> 00:54:03.320
I have just a really quick tech question that I needed an answer for today.

743
00:54:03.700 --> 00:54:05.000
Can members

744
00:54:05.300 --> 00:54:05.800
upload

745
00:54:06.180 --> 00:54:06.680
videos

746
00:54:07.060 --> 00:54:08.280
from Facebook

747
00:54:08.675 --> 00:54:12.775
as a video post on their profile. Is Facebook video supported?

748
00:54:13.315 --> 00:54:17.795
So they would be sharing a link. A link. Oh, we're getting a little back.

749
00:54:17.795 --> 00:54:20.455
If you could turn the speakers down just a little bit.

750
00:54:20.930 --> 00:54:25.670
The maybe you can share an example of a video, because when you upload a video to

751
00:54:26.130 --> 00:54:28.390
Facebook, it's basically now a post.

752
00:54:28.930 --> 00:54:32.150
Facebook post. Right? Yes. Like, on somebody's timeline.

753
00:54:32.690 --> 00:54:33.190
Yep.

754
00:54:33.885 --> 00:54:36.705
Let me let's go somewhere together real quick.

755
00:54:37.245 --> 00:54:40.065
Just a moment. Let's go to Facebook together.

756
00:54:40.285 --> 00:54:44.785
There is one thing that might work that I'm thinking, and you can give this a try.

757
00:54:45.325 --> 00:54:49.960
Let's go to because it's it's not like a video they're reuploading to your site.

758
00:54:49.960 --> 00:54:51.420
They're just trying to share

759
00:54:52.280 --> 00:54:53.099
a Facebook

760
00:54:53.400 --> 00:54:57.900
link. If we go and let's log in as a member here. Just a moment.

761
00:54:58.119 --> 00:55:02.540
There may be a way, which I'm hopeful there will be. And, again, they're basically sharing

762
00:55:02.964 --> 00:55:07.045
a Facebook link onto your site is what's what's happening here.

763
00:55:07.045 --> 00:55:10.724
Something they've posted on Facebook. Let's log in here. If I'm just gonna click here.

764
00:55:10.724 --> 00:55:15.545
So this is a post for the webinar. It could might as well it could very easily be

765
00:55:16.085 --> 00:55:18.425
a video, right, instead of a photo here.

766
00:55:18.830 --> 00:55:23.250
But let me let's visit this from an incogn. So first, it needs to be

767
00:55:23.630 --> 00:55:28.030
public. Right? It can't be private. If they have any private if they have any private things

768
00:55:28.430 --> 00:55:29.970
so this is public here.

769
00:55:30.270 --> 00:55:32.450
So this is just visiting this page here.

770
00:55:33.225 --> 00:55:35.325
If we go to here and

771
00:55:35.785 --> 00:55:41.325
let's go to community article and publish this. David, what was the embedly?

772
00:55:42.265 --> 00:55:44.685
Is that is that here? Let's see

773
00:55:45.410 --> 00:55:50.950
what happens when we do this. That seems to be trying to get something here. Embed URL.

774
00:55:51.490 --> 00:55:56.950
There is a way. Let me get embedly enabled on this site. That might work. Do you think so, David?

775
00:55:57.010 --> 00:56:01.030
I if it's a public post, I would think embedly would be able to do it.

776
00:56:01.455 --> 00:56:02.115
Okay. Embedli's

777
00:56:02.655 --> 00:56:04.835
here, so this is available.

778
00:56:05.695 --> 00:56:10.735
And to my knowledge, this was it. Let's just save this and put a test, and let's see if this works.

779
00:56:10.735 --> 00:56:15.055
I know that was the post, and we're not seeing anything here, and we're not well, there you go there.

780
00:56:15.055 --> 00:56:16.355
So let's view the post

781
00:56:16.700 --> 00:56:21.279
and see if we can see it on the front end. We might need to white list

782
00:56:21.980 --> 00:56:29.819
Facebook, actually, as we've done in previous webinars to allow people to embed from this site because you don't want people embedding things from random sites.

783
00:56:29.819 --> 00:56:33.225
But I I thought the embedly thing was something else, but this was it.

784
00:56:33.925 --> 00:56:36.025
And for some reason, it's not showing here.

785
00:56:36.245 --> 00:56:47.960
My suggestion would be if you can maybe put post in the Facebook group, we can maybe take a deeper look at, like, an example of what you're trying to share, and we can help you figure out how to get allow members to post that on the site.

786
00:56:48.020 --> 00:56:49.319
Okay. Thank you, Jason.

787
00:56:49.700 --> 00:56:52.440
You're welcome. Okay. Good question there.

788
00:56:52.819 --> 00:56:53.640
Yeah. Sharing

789
00:56:54.020 --> 00:56:58.865
resharing from Facebook to your site, it does need to be public. Well, let's see here. Alright.

790
00:56:58.865 --> 00:57:02.325
Lisa's got her hand up here. How are you doing, Lisa? Hi, Jason.

791
00:57:02.785 --> 00:57:04.405
Hi. Where are you calling in from?

792
00:57:04.785 --> 00:57:05.285
Tampa.

793
00:57:05.825 --> 00:57:08.319
Tampa. Awesome. And what's your question for us us today?

794
00:57:08.319 --> 00:57:16.660
I think it'll probably it's about leads, and it'll probably be best for me to show you from my site, which is my RV resource.

795
00:57:17.359 --> 00:57:19.540
Okay. Let's take a look together. Just a moment.

796
00:57:19.760 --> 00:57:22.900
So my basic question was, what was the criteria for the suggested matches? But then I have some,

797
00:57:35.575 --> 00:57:40.830
site and go site and go ahead and go to interactions member leads and pick

798
00:57:41.930 --> 00:57:45.150
the one lead one forty three, the top one

799
00:57:45.850 --> 00:57:48.030
Okay. And we'll match that lead.

800
00:57:48.330 --> 00:57:49.710
So my first

801
00:57:50.085 --> 00:57:52.825
question would be okay. So this member

802
00:57:53.205 --> 00:57:53.685
is

803
00:57:54.165 --> 00:57:57.224
I'm trying to figure out what subcategory

804
00:57:58.645 --> 00:58:03.465
the the member is in. How can I see what the the the subcategory

805
00:58:04.165 --> 00:58:05.465
for the matched member?

806
00:58:05.980 --> 00:58:07.600
Because for the matched member,

807
00:58:08.380 --> 00:58:09.600
it's not correlating

808
00:58:09.900 --> 00:58:11.520
to the suggested matches.

809
00:58:11.980 --> 00:58:12.720
For example,

810
00:58:13.100 --> 00:58:18.000
the matched member, I believe, is in the mobile RV repair subcategory

811
00:58:19.025 --> 00:58:24.885
as you can see by viewing all there. Right? But if I look over to the suggested matches,

812
00:58:25.425 --> 00:58:27.125
I notice that OxBlocks

813
00:58:27.745 --> 00:58:31.685
is not in mobile RV repair. And then there are

814
00:58:32.260 --> 00:58:35.560
another company called Fireside RV Rentals

815
00:58:36.100 --> 00:58:37.320
that is also

816
00:58:37.860 --> 00:58:43.000
there are two locations for that company that are not in mobile RV repair,

817
00:58:43.460 --> 00:58:49.715
but they are both they those three are suggested leads. So can you help me understand

818
00:58:50.575 --> 00:58:53.795
how those suggestions are coming in? Good question.

819
00:58:54.175 --> 00:59:04.760
And just a footnote, there was a small piece of logic that's being released this week or next week to ensure that the suggested matches are matching the lead the initial lead inquiry.

820
00:59:04.760 --> 00:59:07.019
So let's go up to the lead inquiry.

821
00:59:07.720 --> 00:59:12.619
And in this case, the lead is it seems like they're just looking for

822
00:59:13.265 --> 00:59:17.925
matches in Mesa. Let's go back to lead matches here and see what the input was.

823
00:59:18.705 --> 00:59:21.445
So in this case, they were just the only criteria

824
00:59:21.745 --> 00:59:25.285
was Mesa, Arizona. From what I can see, they didn't enter

825
00:59:25.830 --> 00:59:27.530
any top or sublevel categories.

826
00:59:27.990 --> 00:59:30.570
So effectively, it's probably just matching

827
00:59:31.190 --> 00:59:33.450
the members who are in the radius

828
00:59:33.990 --> 00:59:35.210
of Mesa, Arizona

829
00:59:36.150 --> 00:59:40.935
from what I can see here and are let's see if they are. This person said tell that?

830
00:59:41.015 --> 00:59:42.395
How can you tell that?

831
00:59:43.095 --> 00:59:47.355
So this is my assumption here. So the lead is located in Mesa, Arizona.

832
00:59:47.975 --> 00:59:51.835
So the suggested matches should just be members who

833
00:59:52.215 --> 00:59:56.910
are listed in or around Mesa, Arizona based on the radius. I'll show you in a moment.

834
00:59:57.150 --> 01:00:02.049
Or members who have service areas selected near or around Mesa, Arizona.

835
01:00:02.750 --> 01:00:06.530
So we can check this person here. This person's listed in North Carolina.

836
01:00:07.069 --> 01:00:12.565
So it would be interesting to see and this just says law offices. So that So I know that

837
01:00:12.945 --> 01:00:17.925
that that particular one, I know why that one is showing up. It's because he's nationwide

838
01:00:18.465 --> 01:00:19.605
in that category.

839
01:00:20.225 --> 01:00:24.484
So that one is not in question. But the one above it,

840
01:00:25.160 --> 01:00:30.620
who is nationwide but not in the category was my question. Gotcha.

841
01:00:30.680 --> 01:00:35.100
I'm not seeing a category was selected here as a top level category.

842
01:00:35.880 --> 01:00:39.795
Just the location was the criteria here. Where would I see that?

843
01:00:39.875 --> 01:00:42.615
Like, can you give me another example from a different

844
01:00:42.915 --> 01:00:47.075
lead? Yes. Right below it here, it says select an option. This should say top level category.

845
01:00:47.075 --> 01:00:52.694
This or sublevel. This one selected mobile RV repair where this one did not select

846
01:00:53.230 --> 01:00:54.210
the the subcategory

847
01:00:54.670 --> 01:00:55.390
as an example.

848
01:00:55.390 --> 01:01:04.850
So that would have been from the form from the get matched form that was on that company's particular page because I'm only doing direct leads at the moment.

849
01:01:05.150 --> 01:01:05.650
Okay.

850
01:01:06.195 --> 01:01:08.695
So let's click here. It says where the lead was

851
01:01:09.155 --> 01:01:09.655
originated

852
01:01:10.355 --> 01:01:12.775
from. It was from this page here,

853
01:01:13.395 --> 01:01:17.015
and it it looks like they you should make this required maybe.

854
01:01:17.395 --> 01:01:17.895
Okay.

855
01:01:18.275 --> 01:01:22.800
Make making this required because what's might be happening is people are filling this in

856
01:01:23.100 --> 01:01:25.040
without selecting an option here.

857
01:01:25.500 --> 01:01:26.000
Okay.

858
01:01:26.380 --> 01:01:32.940
That's what I'll That will give you and let's see if we can go to your lead form together and just check it out real quick.

859
01:01:32.940 --> 01:01:39.305
Let's go here to we want to your lead set. Scroll down here. So make location required. Yes.

860
01:01:39.305 --> 01:01:41.705
So here it is. Make category fields required.

861
01:01:41.705 --> 01:01:45.625
We're gonna wanna say we wanna make, yeah, all category the the ones that are showing.

862
01:01:45.625 --> 01:01:54.050
So it'll you should do make category fields required and just do a test on your site to make sure the phone is I mean, the phone, the the form is smoothly submitting and everything,

863
01:01:54.430 --> 01:02:00.030
with these selected here. But right now is not. So okay. So go to this is a good question you asked.

864
01:02:00.030 --> 01:02:02.965
So under member leads, I'll I'll go slowly again.

865
01:02:03.425 --> 01:02:08.865
Go to lead lead settings and your auto match workflows, and you only have one you can have different workflows.

866
01:02:08.865 --> 01:02:11.525
In this case, you just have one on your site and click edit.

867
01:02:11.585 --> 01:02:14.005
And in the first tab there, if we scroll down,

868
01:02:14.380 --> 01:02:17.920
so you have display category fields, only sublevel categories.

869
01:02:18.460 --> 01:02:22.540
So we wanna make it required. So you're only showing the sublevel category field.

870
01:02:22.540 --> 01:02:24.619
So you can say make all category fields required.

871
01:02:24.619 --> 01:02:27.200
In this case, it would just be the sublevel category field.

872
01:02:27.500 --> 01:02:32.715
And and now that field will be required each and every time, which will help with better matching.

873
01:02:32.715 --> 01:02:37.215
So it's not just based on location. It'll be location plus the, sublevel category.

874
01:02:37.915 --> 01:02:43.055
Okay. I'm comfortable if you change that setting and and click save for me. That would be fantastic.

875
01:02:43.880 --> 01:02:48.220
Okay. Let me just do a quick test though to make sure that it is continuing to work properly.

876
01:02:48.840 --> 01:02:53.720
Okay. If you I always liked it if I ever make any changes. So I'm just gonna put test here. Oops.

877
01:02:53.720 --> 01:02:56.700
Okay. And we'll do testtest.com.

878
01:02:57.075 --> 01:02:57.575
Test,

879
01:02:57.875 --> 01:02:59.895
and we'll put Mesa, Arizona.

880
01:03:00.755 --> 01:03:04.214
Let me not select. Now it says required there. See? This

881
01:03:04.595 --> 01:03:11.175
is a test. So let's try submitting it. And the cars. Okay. I think that's good anymore. Okay.

882
01:03:11.315 --> 01:03:13.170
Submit. Please select the categories.

883
01:03:13.170 --> 01:03:18.290
Now let's do RV inspection and resubmit, and that looks like it's about to go through. There we go.

884
01:03:18.290 --> 01:03:19.490
Your message has been sent.

885
01:03:19.490 --> 01:03:23.349
So now it's working and it is required, and that's gonna give you more precision matching.

886
01:03:23.970 --> 01:03:28.115
Okay. Okay. I'm trying to fine tune this, and I'm also trying to onboard a VA.

887
01:03:28.115 --> 01:03:31.815
So we're both trying to navigate this. So my next question

888
01:03:32.195 --> 01:03:32.695
then

889
01:03:33.075 --> 01:03:33.815
would be

890
01:03:34.595 --> 01:03:38.055
okay. So back to that that that matched

891
01:03:38.460 --> 01:03:41.119
portal, you know, the the the match thing.

892
01:03:41.420 --> 01:03:45.920
So notice how it says 61 potential matches are not included.

893
01:03:46.460 --> 01:03:49.920
So we did a bit I know what it means.

894
01:03:50.140 --> 01:03:54.865
I'm trying to figure out if there's a way that I can view those potential matches

895
01:03:55.244 --> 01:03:56.865
so that we can fix them.

896
01:03:57.325 --> 01:04:00.305
I know that what happened was when we imported,

897
01:04:01.405 --> 01:04:03.984
I we didn't clean the list well enough.

898
01:04:04.365 --> 01:04:08.224
Got you. So they're gonna be it says sample number. It's gonna be

899
01:04:08.610 --> 01:04:17.250
email addresses that are of your own site because when you import without an email address, it assigns like a random like 1234@myrvresource.com

900
01:04:17.250 --> 01:04:18.870
because it needs an email address.

901
01:04:19.090 --> 01:04:27.105
So if you come to your site and in the webinars that we don't show the emails, but I'll do a search though still for my r v resource dot com.

902
01:04:27.165 --> 01:04:27.665
And

903
01:04:28.365 --> 01:04:34.145
here we have two, but let me let me also search for that sample one. And we have documentation

904
01:04:34.445 --> 01:04:36.305
on it as well as to what is

905
01:04:36.680 --> 01:04:38.540
what is not gonna be found here.

906
01:04:39.080 --> 01:04:42.540
So you have okay. These are the claim listings that you imported.

907
01:04:42.680 --> 01:04:45.100
I guess when you imported them, you had not changed

908
01:04:45.400 --> 01:04:50.694
the domain maybe yet or the the the default address in your general settings. Yeah.

909
01:04:50.694 --> 01:04:53.595
So you maybe so they have samplesite.com.

910
01:04:53.734 --> 01:04:56.375
So here you have you have 820

911
01:04:56.375 --> 01:05:01.255
emails with the word sample in it, and those and some of these might be in that Mesa area.

912
01:05:01.255 --> 01:05:03.015
So because it does it does have the location.

913
01:05:03.015 --> 01:05:07.530
So you have in here what you have, and this is again, it's good that you're bringing it this up.

914
01:05:08.390 --> 01:05:15.030
The ones where it says 61 potential matches, so you have about 61 members who have samplesite.com

915
01:05:15.030 --> 01:05:19.050
in their email address and are in the Mesa area or within that vicinity.

916
01:05:19.325 --> 01:05:26.785
And so there's nowhere I was hoping that it would be a nice little link like you guys always provide so I can see those 61.

917
01:05:27.085 --> 01:05:29.965
That's a it's a good suggestion. So it's a it's a kinda short up here.

918
01:05:29.965 --> 01:05:33.265
You could search for Mesa and sample in the email address field.

919
01:05:33.530 --> 01:05:37.810
That should get us a little bit closer to that 61 number in in my opinion. There you go.

920
01:05:37.810 --> 01:05:40.670
It's 61 right there. So that these are the people.

921
01:05:41.290 --> 01:05:45.130
Okay. Okay. Wow. There's for yeah. Search for sample in Mesa, Arizona.

922
01:05:45.130 --> 01:05:49.485
But, yeah, actually, that's a good point. We should link to them. I'm gonna make a a note here

923
01:05:50.025 --> 01:05:52.045
for that. Thank you for bringing that up.

924
01:05:52.505 --> 01:05:55.245
So let me just put a note here. Okay.

925
01:05:55.705 --> 01:06:00.105
Yeah. But I see a few other hands up here. Yeah. Sure. Maybe. Okay. Link to page.

926
01:06:00.105 --> 01:06:04.950
That that was a good suggestion, though. Thank you so much. Thanks, Jason. You're welcome. Alright.

927
01:06:04.950 --> 01:06:07.850
Good that we've able to help with two of those things there.

928
01:06:07.910 --> 01:06:12.470
Let's see who else has got their hand up. How we doing on time here? A little bit more time here.

929
01:06:12.470 --> 01:06:14.470
We can take a question from

930
01:06:15.215 --> 01:06:19.775
our good friend Roy is in the webinar. Long time b b d are here. How are you doing, Roy?

931
01:06:19.775 --> 01:06:23.795
I'm doing very well. Can you hear me? Yeah. Loud and clear. How can we help you today?

932
01:06:24.255 --> 01:06:28.275
Great. Going back to contact emails and gathering data, etcetera,

933
01:06:28.980 --> 01:06:31.640
the contact form has got one

934
01:06:32.180 --> 01:06:32.680
verification

935
01:06:33.300 --> 01:06:36.440
factor on it, and that's the ticker box to show that you're a human.

936
01:06:36.900 --> 01:06:43.240
But Google also provide an alternative where you, you know, select all the boxes with cars in or something like that.

937
01:06:43.655 --> 01:06:50.714
I can't see that as an option on the site, and I don't even know whether that's any better at filtering out spam emails.

938
01:06:51.175 --> 01:06:53.275
I wonder if you get any views on that.

939
01:06:53.575 --> 01:06:56.730
Yes. So if you see the pop up, like, choose all the motorcycles

940
01:06:57.030 --> 01:06:58.010
or all the cars,

941
01:06:58.470 --> 01:07:02.090
Google will basically randomly not randomly. They have a little algorithm

942
01:07:02.630 --> 01:07:10.070
based on how quickly the form is being filled out, how many times you've filled out the same form or or filled out forms on the website.

943
01:07:10.070 --> 01:07:13.675
So it's gonna be different for every user's interaction with your website

944
01:07:14.215 --> 01:07:16.555
and general it's generally if they see hyperactivity,

945
01:07:17.015 --> 01:07:19.435
not always the case, but generally if they see hyperactivity

946
01:07:20.135 --> 01:07:25.020
on form submissions on your site, they're gonna start challenging the user with those pop ups.

947
01:07:25.260 --> 01:07:33.600
But most of the time, a regular person filling out the form may never even see those pop ups, like highlight all the crosswalks or highlight all the cars.

948
01:07:33.740 --> 01:07:39.405
That's great. Well, thanks very much indeed. That's reassuring. That's, answers my question. Okay.

949
01:07:39.405 --> 01:07:42.785
Great webinar. Thank you very much. Thank you, Roy. Thank you for joining.

950
01:07:43.005 --> 01:07:47.085
And, guys, with that, we're just a little bit over our time here. We'll end the webinar there.

951
01:07:47.085 --> 01:07:49.405
If we didn't get to your questions, please join us.

952
01:07:49.405 --> 01:07:54.270
Write them in the Facebook group, brilliantdirectories.com/Facebook.

953
01:07:54.730 --> 01:07:57.609
David, thank you so much for this amazing tip of the week.

954
01:07:57.609 --> 01:08:04.755
I think this one, once the tip is segmented out, it's gonna be a huge value for anyone running a membership website, so thank you for that.

955
01:08:05.714 --> 01:08:09.494
Lab updates already released and more on the way. Thank you to the BD community.

956
01:08:09.875 --> 01:08:15.015
The next webinar will be in two weeks. We look forward to seeing you then. That's gonna be in April.

957
01:08:15.234 --> 01:08:16.935
New season. Spring is here.

958
01:08:16.950 --> 01:08:24.490
So we have lots of we have actually some amazing updates in the pipeline coming very soon that it's gonna be hopefully a very exciting April.

959
01:08:24.950 --> 01:08:29.370
We'll post a replay of this webinar in the Facebook group. Again, brilliantirectories.com

960
01:08:29.704 --> 01:08:35.085
forward / Facebook. And to those of you joining us in YouTube land, thank you for joining us.

961
01:08:35.144 --> 01:08:40.354
On behalf of myself, David, and the entire Brilliant Directories family, this is always tons of fun.

962
01:08:40.354 --> 01:08:44.774
It's the best part of my week, so look forward to seeing you in the next webinar.

963
01:08:44.914 --> 01:08:48.339
Have a great day and a brilliant week. Take care, guys. Bye now.