00:12:34 Barbara Family Meals Dietitian: I will share lesli 00:14:30 Kara Burnstine: rickell, meghan said you called her! 00:14:53 Deanna: Also, yesterday I got a haircut, so I had my daughter take some pictures of me at the grocery store with food to possibly use on my website or on facebook. 00:15:12 Kara Burnstine: I was just on podcast too! 00:15:39 Rickelle Tallent: Kara I did and just saw her reply before this call 00:16:03 Rickelle Tallent: Deanna a haircut is a huge win in itself these days! :) 00:16:17 Kara Burnstine: go barb! you are doin it! 00:16:50 Rickelle Tallent: Lesli - can we discuss how to go about getting on others podcasts? I feel like mine just happened to present itself but would love to do more. 00:18:34 Suzanne Farrell: How often do you manage it? Time commitment? Daily- few times a day? 00:18:38 Alma Simmons: Lesli, can you teach us how to do a webinar, I mean not the content but what are the best platforms etc 00:18:40 Barbara Family Meals Dietitian: You are a busy lady :) 00:18:54 Barbara Family Meals Dietitian: Thank you. 00:19:27 Kara Burnstine: i check my private fb group about 2x daily and chime in 00:19:40 Kara Burnstine: zoom is great! 00:19:44 Alma Simmons: Ok you mean just create a presentation and share the screen on zoom? 00:19:52 Barbara Family Meals Dietitian: Zoom has limited interaction versus running a meeting 00:20:13 Alma Simmons: Ok thank you!! 00:25:00 Deanna: Kara- what did you say the name of the podcast way? Ageless and timeless? 00:25:15 Kara Burnstine: yes agelessandtimeless.com 00:31:52 Michele Rudolphi: please elaborate! it's on my to do list but I'd love to know more 00:31:55 Rickelle Tallent: keep in contact with your contacts? 00:32:12 Rickelle Tallent: staying on the mind of people you’ve interacted with 00:32:23 Patti: To be honest, I do not see where an email list would be beneficial in my practice given my basic medical model for Eating Disorders. I am not sure how to intergrate one for moving into my signiture practice. 00:32:49 Alma Simmons: in case all social media platforms change 00:33:00 Alma Simmons: You need a backup through email ist 00:33:02 Alma Simmons: list 00:33:50 Kara Burnstine: I find people check email regularly whereas I was told that people only see you about 2% of the time you are posting on social 00:33:53 Barbara Family Meals Dietitian: Plus it feels like they really want to be there and receive info from you on a regular baisi 00:35:10 Kara Burnstine: I have been using mail chimp to try and grow email list. In the last weeks I have 30 people that have joined the list. not sure if that is good or what, but I know at least they are people who are interested.. 00:36:27 natalieledesma: That’s great, Kara. Are people getting added to your email list by clicking on something on your website? Or other? 00:36:30 Barbara Family Meals Dietitian: You are nurturing them 00:36:54 Kara Burnstine: yes I create a landing page, so if they want the freebie they need to give me their email 00:37:12 natalieledesma: yes 00:37:14 Rickelle Tallent: what about for people who don’t check email regularly? I check all 3 accounts constantly but I’ve noticed some adults (through my kids baseball team parents, classrooms, etc.) don’t 00:39:55 Lindsay Henley: Maybe approach them in person at kids baseball games or ? 00:39:59 natalieledesma: Rickelle, do they check social media more frequently? If so, perhaps marketing to them that way. 00:40:33 Rickelle Tallent: That’s what I’m thinking… grow the email list but still utilize social media and in-person marketing strategies. Thank you! 00:41:11 Lindsay Henley: I haven't done marketing at all yet as I am just starting but it seems like we are going to have to do many different strategies, or pick like 3 with the most reach and focus on those 00:44:57 Deanna: It's been suggested to me that I try to be someone's regular sub. 00:45:56 Rickelle Tallent: Can you explain what you mean by a directory? 00:47:08 Rickelle Tallent: Thank you 00:50:24 Lindsay Henley: Do you use several freebies? How often do you rotate your offer, monthly? 00:50:31 Kara Burnstine: i did a 3 day clean eating challlenge 00:51:00 natalieledesma: I have a webinar available that I did a couple of weeks ago. 00:51:06 Kara Burnstine: how do you send out your freebie? thru social media? 00:51:35 Barbara Family Meals Dietitian: excellent kara 00:51:35 Kara Burnstine: yes 00:51:47 Kara Burnstine: thru that clean life i create pdf 00:51:50 Chris Latham: People LOVE recipes. 00:52:01 Barbara Family Meals Dietitian: Or 5 easy recipes for optimal nutrition 00:52:19 Kara Burnstine: I did that too! 00:52:32 Kara Burnstine: that clean life has recipes available so it was easy! 00:53:12 Barbara Family Meals Dietitian: That Clean Life and Living Plate are resources that allow you to do this easily, although there is a subscription fee for these 00:53:49 Kara Burnstine: what is the best way to send out the freebie? do you always to thru email and social media. when I send email, it's already people on my list.. 00:53:51 Barbara Family Meals Dietitian: Lesli your opt ins are excellent 00:54:04 Barbara Family Meals Dietitian: Have them go to your website 00:54:17 Barbara Family Meals Dietitian: for the optins… drive traffic to your website 00:54:31 Kara Burnstine: how? thru social media? 00:57:15 Rickelle Tallent: Does Canva work well for this also? 00:58:38 Barbara Family Meals Dietitian: I only include my contact information 01:01:36 Kara Burnstine: lesli, how are you sending this out? how are you reaching the people? thru social media? when I send via email, it's already people on my list. so I send out via social media, but what other channels can you send out? 01:06:23 Barbara Family Meals Dietitian: Kara ask them to share with a friend. maybe give an incentive for sharing 01:06:32 Olga Ivanov: I think it is a great idea adding personal story (personal struggle in my case) so that ppl can relate... I guess it is ok to show vulnerability... 01:06:56 Barbara Family Meals Dietitian: If you work with drs you can ask drs to promote with their clients 01:11:43 natalieledesma: I’ve found that those on my mailing list then forward items to family and friends, so it may reach more than you think. 01:12:07 Rickelle Tallent: could you have people sign up for it right there? 01:13:32 Barbara Family Meals Dietitian: Lesli do you do registrations through Zoom or another platform? 01:13:33 Deanna: I agree with Rickelle- send a clipboard around the room for them to sign up. 01:13:45 Kara Burnstine: it's virtual 01:14:00 Alma: Lesli can I ask something!! 01:14:16 Kara Burnstine: thanks lesli! 01:14:37 Kara Burnstine: SNL 01:16:16 Barbara Family Meals Dietitian: Hello Alma :) 01:17:05 Rickelle Tallent: mail chimp vs convert kit? 01:17:28 Lindsay Henley: I am just signing up and Mail Chimp and convert kit both sound good- I am not sure which one to go with? 01:17:29 Kara Burnstine: MailChimp can get complicated, but it is easy to do basics 01:17:31 Barbara Family Meals Dietitian: or ask your preteen or teen for tech help LOL 01:17:31 Deanna: there are youtube videos describing the mail chimp procedure 01:17:31 Rickelle Tallent: I’ve heard mixed reviews for mail chimp lately so am confused which one to go with! 01:17:41 Rickelle Tallent: yes 01:17:45 Rickelle Tallent: I think it’s new 01:18:11 Barbara Family Meals Dietitian: thank you rickelle. I have heard of good things with convert kit too 01:18:26 Barbara Family Meals Dietitian: i do like constant contact bc of their support live suppot 01:18:28 Rickelle Tallent: You’re welcome :) 01:18:50 Alma: Ok thank you!! 01:19:03 Rickelle Tallent: I think it’s up to 500 subscribers 01:22:09 Olga Ivanov: guy, can any one recommend good organic urine acid test? 01:22:14 Olga Ivanov: guys* 01:22:45 natalieledesma: Great Plains or Genova 01:22:48 Chris Latham: Organix by Genova is an OAT. 01:23:18 Olga Ivanov: thanks! 01:23:45 Patti: I like that idea for me! 01:25:30 Kara Burnstine: interesting 01:25:31 Barbara Family Meals Dietitian: i have seen his work in live seminars 01:25:58 Kara Burnstine: text is the best wayt to reach me. so i assume the same for others, thanks 01:27:08 Patti: I don't see how the mini-assessment for Intuitive Eating could be a freebe but how could it connect to one and what? 01:29:58 Barbara Family Meals Dietitian: Me too 01:30:16 Kara Burnstine: my website has popup for email list 01:30:29 Barbara Family Meals Dietitian: i was told that pop ups shouldn't happen immediately but within 3 secs or something like this 01:31:52 Barbara Family Meals Dietitian: yes, i got the timing (seconds) wrong 01:32:08 Chris Latham: How often should the pop up display when a customer returns to the website? 01:34:25 Barbara Family Meals Dietitian: Can you control this -- if you return to the website and not have it pop up again? 01:34:34 Lindsay Henley: When you're first launching your business what type of freebie or strategy is best to hook people ? Should the freebie be a certain type to introduce them to your business or still very content oriented toward your specific group of people? 01:34:56 Barbara Family Meals Dietitian: for it to recognize you... thank you Chris 01:36:32 Lindsay Henley: No please elab! 01:37:51 Lindsay Henley: Is that page on your website? 01:38:29 Lindsay Henley: how to people find it 01:38:34 Rickelle Tallent: is this still a part of your website? 01:38:39 Voula: Is this the same as a landing page? 01:39:44 Kara Burnstine: my sign in for clean eating is its own page 01:42:13 Chris Latham: My husband shared his website by friending EVERYONE on Facebook. His email list grew after this. 01:42:56 Kara Burnstine: I did some social media ads. Be careful of pictures. I put a professional picture and I was getting nasty men to reach out to me! it was spooky! 01:43:23 Lindsay Henley: How much time do you dedicate each week to email marketing or social medi 01:43:28 Lindsay Henley: media 01:43:36 Jennifer Fedie: @ Chris, did he "announce" his website on FB? 01:43:48 Chris Latham: Do you think blog posts or newsletters are more beneficial/important? 01:43:53 Kara Burnstine: MANY HOURS! 01:44:11 Chris Latham: @jennifer yes because it was a FB business not personal. 01:45:04 Rickelle Tallent: @kara I’ve been having that on IG. It’s making me hesitant to continue saying, “send me a DM” 01:45:54 Kara Burnstine: YES, great! i am doing newsletters for a local social Miami email 01:46:21 Barbara Family Meals Dietitian: Local newspaper is good. I received a jump in calls when someone wrote about me in the local paper. So good idea to submit an article 01:46:27 Kara Burnstine: yes 01:46:30 Rickelle Tallent: working on it 01:46:34 Kara Burnstine: yes 01:46:44 natalieledesma: it’s on my list to do. ;) 01:47:00 Alma: on my to do list as well 01:47:34 Kara Burnstine: I am getting great reponses from newsletter. lately going on more often due to corona. 01:47:45 Chris Latham: Me too Kara. 01:47:53 Lindsay Henley: The people I follow, I enjoy their weekly newsletters! "wellness Wednesday" is fun or something like that and I look forward to several of them each week 01:48:05 Kara Burnstine: lol 01:49:15 Kara Burnstine: it was suggested to me to more FB live and IG live, so I have been doing that too. people like to see you as well as see your posts 01:49:42 Chris Latham: I sent out a newsletter 5 natural tips for seasonal allergies and got several responses back that day. 01:50:04 Barbara Family Meals Dietitian: what do you think about a video newsletter? such as using loom where client clicks on the video message 01:50:13 Kara Burnstine: yes video!! 01:50:23 Voula: I'm working on the freebie:) 01:50:37 Kara Burnstine: if you do FB live video, you can add to your newsletter 01:51:41 Lindsay Henley: Can you next time talk about what social medias you use apart from FB and IG. I am considering pinterest for recipes or linked in ? I don't like or use twitter. I am just wondering which ones are the most effective 01:51:44 Barbara Family Meals Dietitian: Lesli, i was planning to do a webinar for nominal fee of $10 or 17 or maybe it should be $7 to get enrollment 01:52:34 Barbara Family Meals Dietitian: Lindsay social media depends on where your group hangs out most 01:53:07 Lindsay Henley: thank barb!